What is the difference between UI and VI? What is the difference between UI and VI?

UI is interactive design, VI is visual identity system.

First, the subject is different.

1. UI: refers to the overall design of the software's human-computer interaction, operation logic, and beautiful interface.

2. vi: The visual identity system is a systematic and unified visual symbol system.

Second, the way is different.

1. UI: Realize the transformation between the internal form of information and the form that can be accepted by humans. The user interface is designed between the user and the hardware to interact with each other, with the aim of enabling the user to operate the hardware easily and efficiently to achieve two-way interaction.

2. VI: It is a static form of communication that concretizes and visualizes identification symbols, with the most items, the widest level and more direct effect. The visual identity system belongs to VI in CIS, which uses a complete and systematic visual communication system to transform abstract semantics such as corporate philosophy, cultural characteristics, service content, and corporate norms into concrete symbols.

Third, the role is different.

1. UI: UI design is not only to make the software personalized and tasteful, but also to make the operation of the software comfortable, simple, free, and fully reflect the positioning and characteristics of the software.

2. VI: With a strong policy and management system, the visual image of the visual inspection system with the manipulator is formed, and the concept and spirit of the operator are designed through visual symbols, so as to effectively promote the popularity and image of the enterprise and its products.

Both belong to the category of studying human-computer interaction, and UI as a whole includes: user experience, interaction design, GUI design and usability research, that is, UI design and interaction design are both indispensable parts of product design. If you can't do "interaction", you can only call it "artist", and you can't call it a macro UI designer.

If you look at the requirements of employers to recruit UI designers, you can also know that if you want to find a high-paying UI job, you must be able to know both skills.

UI design focuses on the visual design of the graphical interface, while interaction design is the prototype planning and design of the early stage of the product, specifically, Layu includes sketches, prototype wireframes, flow wheel diagrams, and user experience ease of use design. In practice, the interactive prototyping is done first, and the UI is based on this and then the visual design of the graphical interface. There is a different division of labor in the work, and as a professional UI designer, you need to have both UI and interaction skills.

vi stands for Visual Identity. On a broad level, the most direct communication is carried out. The design in place and the implementation of a scientific visual identity system are the fastest ways to disseminate the business philosophy of the enterprise, establish the reputation of the enterprise and portray the corporate image.

vi. A complete and systematic visual expression system centered on logos, standard words and standard colors. Transform abstract concepts such as corporate philosophy, corporate culture, service content, and corporate norms into concrete memories and recognizable image symbols, so as to create an exclusive corporate image.

The differences between the two are as follows:

UI design and VI design, the working attributes of the two designs are different.

In UI design, graphic design work is only a small part of the content, the main body of the design work, or in the software interactive design, software interactive design, Shanghai VI Design Company is mainly for the software operation process to propose the best scheme, belongs to the application engineering design, not graphic design. Graphic design projects such as software icons and interface visual layouts are just one of the entire interaction design work. Its main purpose is to provide users with a more friendly interface appearance.

It is for interactive design work.

vi design, on the other hand, is a complete and self-contained graphic design work. The results of the design are directly applied to the client's organization or brand. The purpose of the design is to systematize and standardize the relevant visual elements of the organization or brand it serves, so as to strengthen its recognizability.

The full name of VI is SUAL IDENTITY, that is, the visual design of corporate VI, which is an important part of corporate VI image design. With the development of modernization, industrialization and automation of society, the process of optimizing the combination has been accelerated, its scale has been expanding, the organization has become increasingly complex, the products have been updated rapidly, and the market competition has become more intense.

VI design, translated as the visual identity system, is mainly a complete and systematic visual expression system with logos, standard words, and standard colors as the core. To put it simply, it is to transform abstract concepts such as corporate philosophy, corporate culture, service content, and corporate norms into concrete memories and recognizable image symbols, so as to shape the corporate image.

A good VI design is very important for a business. With the development of society, the process of optimizing the combination has been accelerated, the speed of product update has accelerated, and the market competition has become more intense. In addition, with the rapid expansion of various **, the communication channels are different, and the audience is at a loss in the face of a large amount of complicated information.

For enterprises, a unified system is needed at this time.

1. VI design that is focused and can represent personality and identity.

In addition, the rapid expansion of various **, the spread of different channels, the audience is at a loss in the face of a large amount of complicated information. More than ever, businesses need a unified and centralized VI design communication, and the recognition of personality and identity is therefore even more important.

VI and UI look similar, but the two work in completely different properties.

For UI, graphic design is only a small part of it, and its main design work is actually in the interactive design of software, which belongs more to application engineering design than graphic design. The most important thing about the UI is to provide users with the most friendly interface appearance and serve interactive design work.

VI, on the other hand, is a complete and self-contained graphic design project. The success of design is directly applied to the client's organization or brand, and the purpose of design is to systematize and standardize the visual elements related to the organization or brand it serves to enhance recognizability.

The history of VI is relatively old compared to UI, and throughout the long history, it can be seen that there will be traces of architecture and image with uniform clothing, clear logos and highly identified concepts, as well as distinctive buildings and images. Visual identity systems have been around for more than 50 years. The UI was first established by Microsoft, but the state has been tepid.

Until the advent of Apple, the entire UI market became hot, so the history of UI is indeed not long.

The concepts of VI design and UI design are:

vi What is design. The full name of Videsign in English is Design, and it is usually translated into visual identity design. As can be seen from the name, it is the design of the sock sedan chair of the corporate vision.

Through some visual communication, design the image of the enterprise to do publicity. The design covers a wide range of projects, with more than 300 projects.

What is UI design? Similarly, from the English name of Sidd, the full name of UIDESIGN is User Interface Design (), that is, User Interface Design (). User interface design can be judged by its name: it is a user-oriented design.

The definition of UI design refers to the overall design of human-computer interaction, dusty operation logic, and beautiful interface of software.