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When buying clothes, customers often bargain for the price, except in specialty stores, pedestrian streets or roadside shops, and there are very few customers who do not negotiate the price.
When a customer says that clothes are expensive, how to deal with them?
Customers often say when they enter the door and look at something: "How much does this cost?" We said, "888.""It's too expensive! ”
Many salespeople will say this: "This is the boss set **, I can't help it!" Customer: "Apply to your boss!" "Betray the boss! Do you dare to fight? Even if you dare to fight, what does the boss think of you!
This is already the ** we have discounted! "It means that you are too expensive after a discount! In fact, you are dead when you say this, because you have discounted it and he still thinks it is expensive!
I'll give you a cheaper price, sir! "I also see this kind of shopping guide, everyone will sell bargains, even if you have a discount, customers will ask you to discount again!
When the customer says it's too expensive, you can't say anything about it, especially "Sir, I'll give you a cheaper price!" ”
Because the customer didn't say that you were cheap, you took the initiative to be cheap!
The customer said it was too expensive! Didn't you say you could be cheaper?
So you can't take the initiative to be cheap!
So when the customer says it's too expensive, what we have to do is tell the customer why it's so expensive?
Instead of giving customers cheap!
How to tell it? That's about commodities.
But a lot of people don't talk about goods, and a lot of people say, "We're great value for money!" You get what you pay for! "It's very general, or it's about the quality!
In fact, the product should be comprehensive, a product has a lot of things: quality, **, materials, services, **, function, style, shopping guide, and even the location of the store (close to the problem can be solved directly in the store), when we talk about the product, we will explain from these aspects! Don't just talk about the quality of the product!
Traditional f what a, can also be used, characteristics, characteristics, advantages, interests, etc., I don't understand this very well, please forgive me!
Immediately after the speech, the customer will say, "Can you get cheaper?" ”
In this way, it will be possible to seize the initiative next.
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Summary. Dear, hello, I'm happy to answer for you, clear answer: how to customers when clothes are expensive::
Although we are not a specialty store, we have different purchase channels, and we cannot compare in terms of quality. The store wears the brand, and we wear it with quality! ”
Clothes are expensive how to customers.
Dear, hello, I am happy to answer for you, clear answer: how to make clothes expensive Customers: "Although we are not a specialty store, but our purchase channels are different, and we cannot compare in quality." The store wears the brand, and we wear it with quality! ”
When the customer feels that it is expensive, it is necessary to reply according to the following steps: 1. Recognize the fact that it is expensive, don't say that it is not expensive, but say that it is indeed higher than other products on the market 2. Turn ** into value, expensive and expensive basis, and explain in detail the advantages of the product 3. Let customers feel that it is not worth buying other cheap ones, and you can help customers calculate an account in detail 4. Let customers trust you, how popular we are at present, how many stars use it, etc., there is perfect after-sales service 5, give a touch, ** do not let But you can give something away or buy a discount next time, etc. In short, when customers say that it is expensive, they must feel that this kind of psychology is very normal.
It may be that you want to get a discount, it may be that you want to communicate with him, or it may feel that the cost performance is not high, or it may be a little distrustful of your product. If the customer says it is expensive, then tell him why it is expensive, and the specific value is **, instead of using general words to fool and deal with it. At the same time, you must be sincere, and you can't think that people can't afford it because they are too expensive, and there are many reasons why it is expensive.
One of them may prove his judgment or ask for a minimum of respect and response, but it doesn't mean that he won't buy it.
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First of all, you should give face to the old customers, so that the old customers can feel your sincerity, so to speak: "Thank you for taking such care of me all the time, I am very happy to meet a friend like you, but I really don't have so much power, or you come next time, if there is a giveaway, I will apply for it, and leave you with one more."
Cycle decomposition method, for example, "Madam, this pair of single shoes sells for 720 yuan, and it is versatile and does not pick the season, it can be worn in all seasons in the south, and it only costs three or four yuan a day, so temperamental and affordable, it is worth buying." "Madam, such a preferential activity, the two pairs add up to only 380 yuan, which can meet all your autumn and winter clothing needs at one time, and it is worth the money!" ”。
Replace "less" with "more", when customers ask for cheaper, many shopping guides will say: "You buy less clothes, buy less bags and come over." "Actually, this is wrong, buying less clothes, buying less bags will make customers feel that they have lost something, and their feelings are more painful.
The correct way to say it would be: "Just when you buy more clothes", you avoid pain and turn it into happiness.
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It's okay to be cheap, but you're responsible for introducing me to two clients, and you're going to make sure they don't need me to be cheap, because my clothes are good quality and cheap in terms of quality......Clothes have a lot of added value, and having a piece of clothing that suits you is like finding a husband who truly loves you, which is a very useful ......It is recommended that you change your lifestyle: do not ask for a price, but improve the quality of life, which is the ...... of the thinking of the richHope it helps you......Because the way of thinking of the rich is not how to pick from others, but how to improve their earning ability, after all, the time spent on making prices is extremely uneconomical ......for a person who has money every second, and it is not considered cost-effectiveYou can use the story to open her heart, but if she doesn't change, it still has to follow the first method - equivalent exchange
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You have to say: Hello, the quality of our clothes here is absolutely superior, and the same quality ratio with other stores is already very favorable, why do you buy things are comfortable, satisfied, if you spend relatively cheap money to buy a very inferior product, not for a long time to fade, off the thread and other problems, that will bring you more inconvenience, don't you say?
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Hello, customers say that clothes are not worth the price, you can do this: everyone has different standards for looking at things, and the joy is different! This dress is the same, can not let all customers like it, itself each customer temperament and dressing style is different, most of the old customers like, we have felt very gratified, will work harder in all aspects of improvement in the future!
I'm sorry that this dress didn't meet this customer's personal criteria, and I hope you can come back in the future to pick the right one for you.
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The customer just finished buying the clothes and the price was reduced, complaining that the purchase was expensive + how to answer.
Dear, hello, very happy with your question, just buy the price can reply to the customer like this: say, pro very sorry, bring you unpleasant, our product pricing is indicated by the superior, although sorry for your inner dissatisfaction, but this time the product ** can not be changed, next time we will strive to give you greater discounts on other goods, we will definitely correct and improve the quality of our service in the future. We will reply to customers with a sincere heart, and we hope that you will understand.
In this way, the reply can make the customer service feel better, and they will come to you to buy the goods next time.
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1. Compare the best products with different products
Compare some products that customers think are higher than another, and then the product you are selling to customers will appear to be relatively low. Therefore, it is necessary to bypass the class and compare the first-class goods of other enterprises with their own low-priced goods; It is necessary to always collect the best information about similar products or competitors in order to compare them when necessary, so as to convince customers through facts.
2. Adopt the ** decomposition method
Where possible, try to use a smaller unit of denomination** to hide the "sense of expensiveness" of **.
3. Guide customers to view the difference correctly
When there is a difference between similar competitive products, the marketer should guide customers to correctly view the difference from the advantages of this set of products (such as the quality, function, reputation, service, etc.) of the product, and emphasize the difference and advantages between the product and the product.
It must be clearly stated that the benefit of the customer's purchase of the product is far greater than the price paid for the product, in which case the customer will no longer care.
4. Adopt product demonstration methods
Some boutique, brand-name products ** higher, customers are difficult to accept, marketers can put their own superior products and some inferior competitive products together to demonstrate, in order to emphasize the advantages of the products sold, and teach customers to distinguish the authenticity of the product, after a demonstration and comparison, the customer's objection to this aspect will disappear immediately.
Notes:
1. To fully mobilize the customer's auditory, visual, tactile, smelly, taste and other perceptual organs for customers to perceive, so as to occupy the customer's mind, it is especially pointed out that the shopping guide should have a plan and take the initiative to mobilize the customer's perceptual organs.
2. Again, expensive is actually a feeling, usually people think that "expensive" is higher than the value, and "not expensive" is equal to or less than the value.
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Sometimes, customers obviously like the clothes, but they are too expensive to buy them, which is really hard for me to figure out. In fact, sometimes I want to sell at a lower price, but then my profit is very low, and I don't have to make any money at all!
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You just tell him that your clothes are of good quality, or that your clothes are the latest on the market, and they're very comfortable to wear, and you just have to mess with him, but you have to remember to have a spectrum, and don't go beyond the bounds.
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1.The first possibility is that your brand value is not recognized.
2.The second possibility is that your price is really too expensive and out of the ordinary value.
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First of all, I will tell the customer that I get what I pay for, and the quality of the clothes is there, of course, it is high.
The second is to know the customer's psychological bottom line, if you can accept it, let the customer add some money, and sell. Some customers are purely troublemakers, and the ** out is lower than your purchase price, so there is no need to ignore these customers.
In the end, the customer bargains with you, and you have to let it go and make less money for yourself, but if you want to say it well, you should make a friend of the customer and be a repeat customer in the future.
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Summary. Hello You can say this: don't worry, our**will definitely satisfy you, before talking**, you have to see if this product meets your needs, whether it satisfies you, if you like it, it has value, if you are not satisfied, no matter how low ** is not what you want, right.
In this way, it cannot be said that it is wrong, but obviously such a reply does not solve the customer's problem, and the customer will not be satisfied.
Hello You can say this: don't worry, our ** will definitely make you full of happiness, before talking**, you have to see if this product meets your needs, whether it satisfies you, if you like it, it has value, if you are not satisfied, no matter how low ** is not what you want, right. In this way, it can't be said that it is wrong, but it is obvious that such a reply does not solve the customer's problem, and the customer will not be satisfied.
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Since they have said so, it means that the customer of this dress will really not buy it, so I recommend other styles to her. Even if she said that it was out of the blue, she wouldn't buy it.
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