Is the investment in Tuhu to join a lot? Can you pay for it quickly?

The input is ok, not very big. In 2019, I joined the Tuhu Factory store, which is not particularly large, and it cost 200,000 yuan at 300 square meters. But I think the money is well spent, not only the people from the headquarters help to choose the location, but also the special store manager training, technician training, and even the front desk training, not too professional.

And join Tuhu to raise a car.

You can also enjoy Tuhu's online traffic without worrying about customers! If you have a customer, you want to make money, and I will return to my capital in the second month of opening, and the profit will not be low every month, and joining Tuhu has guaranteed my income. If the landlord wants to join Tuhu, you can call their franchise** or search for "Tuhu Car Workshop Store"*** to understand!

Tuhu is a leading car maintenance brand in China, founded in Shanghai in 2011. It is mainly engaged in tires, engine oil, car maintenance, car beauty, car products and other businesses, providing customers with "online appointment + offline installation" car maintenance method. Tuhu adheres to the most professional business philosophy and adheres to the standardized product and service strategy.

How much does it cost to join, it is recommended that you contact Tuhu Service** for consultation. The specific profitability cannot be generalized, and needs to be comprehensively considered according to the specific operating conditions, various expenses and other factors.

The disadvantage is that the competition is fierce and the investment is large

I don't know the franchise model of Tuhu, but I often go to Tuhu to maintain the car.

Let's talk a few personal thoughts from a consumer's point of view:

Tuhu franchise stores are divided into several levels, and the franchise fee should be different, but online drainage will focus on factory stores, and don't consider the rest.

The advantage of Tuhu is online drainage, the same area will have obvious advantages over other auto repair shops, and the customer flow can be left a few streets next door, but because Tuhu's strengths are only tires and engine oil, other projects rely on your own ability to maintain customers.

The disadvantage is that the cost is high, your franchise fee, decoration money, resident technician cost, management cost is also higher than peers, in addition to the oil and tires ** slightly competitive, other projects from the cost performance is definitely not good, so the key is to see how you maintain customers.

Here are a few projects I've done on Tuhu to compare the advantages and disadvantages of ordinary auto repair shops:

1. a tire; In the early stage, Tuhu was the main tire in the branch, which has advantages, but the problem is that most of Tuhu's tires are more than half a year out of the factory, and if you meet a more serious customer service, there will be objections. And recently, Tuhu's tires have also risen, except for holidays, the usual ** is basically the same as the market. I changed four tires in 618 last year and gave one year of tire insurance, and it was bulging on July 18 this year, so I have nothing to say.

2. Engine oil; Tuhu has signed framework agreements with several major motor oil manufacturers.

According to the market price minus the filter element and labor hours, the retail sales of engine oil in the store can basically achieve the price of the retailer, and the advantage is quite obvious.

3. a storage battery; Tuhu has Varta Yellow Label batteries and custom batteries for Varta, but there is no advantage over Blue Label Varta in the market.

4. a belt; There is a timing belt.

There is no motor belt set in the set, and the franchisee needs to transfer the goods by himself, which is no advantage.

5. Oil; There is brake fluid.

Transmission gear oil, no transmission hydraulic fluid.

Franchisees need to transfer goods by themselves, and there is no advantage.

For other projects, if you don't have a very strong ability to maintain customers on your own, basically no one will come to your store to do it. As I just said, your cost is high, no one will go if it's high, and there's no profit if it's low. At present, the official guide price of the Tuhu factory store is second only to the 4S store, and the point is that the Pinkai type supplied by Tuhu is incomplete, and you need to have your own channels.

Finally, I would like to remind you that Tuhu's franchisees are very weak, and the platform can find fault at any time, so I don't know if it's a fine. I changed tires in Tuhu last year, the tires issued by the platform were not the model I wanted, after I complained, the platform put pressure on the franchisee to let the franchisee have to do my job, and I was speechless.

The main reason why Tuhu can't keep franchisees is because franchisees are too losing money and don't make money

1. The profits brought by franchisees to franchisees are limitedIt can be seen that the franchisee himself has to maintain a car for Tuhu while bearing high rent, water, electricity, personnel and other expenses.

Sharing, will inevitably bring some potential risks.

2. Tuhu car maintenance for the management of franchisees,".It's dark under the lightsThe chaos. In order to seek high profits, some franchisees will use shoddy and fake engine oil, and it is not uncommon to complain about the maintenance level, service attitude, and quality of consumer fraud accessories in the consumer complaint ** black cat complaints. However, Tuhu cannot properly manage franchisees, so if there are too many such things, it will affect the business of other franchisees.

3. It is not uncommon for Tuhu to have conflicts of interest with franchisees, and while making money from franchisees, it has been "complained" by franchisees many times. For example, the investment manager of Tuhu car maintenance "black-box manipulation slows down the bright hall" to harm the new franchisee, let the new franchisee pay money to tie up the business district to find a position, and then find a good sentence, the old franchisee will kick the new franchisee away.

4. The cause of the epidemic is the recession of the industry。The cost of the signboard is also very large, including the decoration and rent of the overall physical store, which is much higher than that of ordinary auto repair shops, and now the probability of people's travel and car use is greatly reduced compared with before the epidemic, the vehicle wear and tear is reduced, and the maintenance consumption situation is also reduced as much as possible, so the entire auto repair related industry is not very sluggish.

5. The routine mode of joining is becoming more and more obvious. The main company of the franchise relies on the strength and advertising and marketing investment in exchange for traffic in the early stage, and the main thing in the later stage is to obtain franchise fees, which is the routine of most franchisees at present, and the boss directly retreats to the second line.

Waiting to collect money, the headquarters looks at the mood to do brand promotion, but the main direction is to focus on the promotion of brand joining, the nature and original intention have changed, and there is no meaning, people are not stupid.

Tuhu does not have a good reward and punishment mechanism, and the management is relatively chaotic, so it is impossible to retain franchisees.

The main thing is that the service or quality is not good. It must be that the franchisees are all running out.

Car maintenance is a low-frequency business, and general car repair and maintenance is not very profitable business. For Tuhu Car Maintenance, the completion of each business depends on offline entities, and customer satisfaction depends heavily on the integrity and technical level of Qi Wei's maintenance technicians; Secondly, the SKU of accessories is too complex, and the requirements for the first chain are extremely high; Finally, the requirements of new energy vehicles for car maintenance have been greatly reduced, in addition, the convenience and simplicity of service, the satisfaction rate of spare parts, and the average service time have also strictly restricted the expansion ability of the business.