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The milk tea franchise industry, an emerging industry that has grown rapidly in recent years, its development and growth is obvious to all, and the milk tea franchise store industry has become a very hot industry today, and has become a popular investment and entrepreneurship project.
Brand is the premise of good sales and greater benefits, is an intangible asset, to join the brand milk tea, the use of the brand is not cost, the spread of the milk tea brand is the promotion of the product itself, is an important condition for people to generate loyalty, is an important guarantee for customer accumulation.
The competition in today's market can be said to be the competition of the brand, without the brand of products, there is no market competition, can not support the promotion and development of products, can not occupy the market, therefore, the brand is the most precious capital of an industry.
The brand can have a magnetic field effect with consumers, and the brand building has a few prestige in the minds of consumers, and the recognition and trust of the product are also very high.
The brand is like a magnet, constantly attracting customers to the loyalty of the product, repeatedly buying and using the product, and in the process of use, the product will be constantly promoted, introduced to their relatives and friends, and the guests will recommend it to familiar people when they drink delicious milk tea, so the more and more customers you have.
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Joining for entrepreneurs is a stronger brand potential, a more stable chain system, a better product level, and a better visual design, bringing entrepreneurs a "shortcut" to entrepreneurship. But if the brand does not have these capabilities, it will be meaningless to join. Therefore, once again, we must find a reliable brand before choosing to join.
At present, the milk tea chain franchise has embarked on the "fast lane", and standardization, systematization and formalization have become an irreversible development direction. It is hoped that entrepreneurs can think independently and choose reliable and high-quality franchise brands according to their own needs.
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Advantages of joining Mixue Bingcheng:
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1. Brand influence.
With more than 7,000 stores, covering 31 provinces and cities across the country and more than 60 stores in overseas markets, Mixue Bingcheng is a well-known brand in the new beverage industry with high brand awareness.
2. Professional R&D team.
The core raw materials are self-produced. Mixue Bingcheng has its own first-class factory, realizes the automation of core raw materials, and has a unified supply of more than 7,000 stores, with high bargaining power, to ensure product quality while reducing costs and improving the profits of franchisees.
3. Store operation support.
More than 20 years of market experience, as well as more than 7,000 stores management experience, has created a group of high-quality, efficient operation service team, which can timely solve the problems of franchisees from early investment guidance, store site selection to later operation and management mode, planning and publicity activities.
4. Cross-Strait Business School.
With the tenet of "Virtue and Erudition, Promoting Business and Promoting the Way", Mixue Bingcheng Cross-Strait Business School provides customers with standardized, professional and all-round training services from store opening to core management of store operation, from online to offline.
5. Informatization construction.
In 2017, Mixue Bingcheng officially launched the ERP system. The basic functions of the cashier system, payment system, takeaway system, reporting system, ERP system, CRM membership system and other work have been realized, and the powerful information system can improve the operational efficiency of enterprises and stores faster, so that the store operation can be digitized, and the franchisee can understand the store operation anytime and anywhere. At the same time, it will promote the faster and better development of enterprises in the future.
6. Warehousing, logistics and transportation.
In 2010, Mixue Bingcheng established a logistics distribution center to reduce transportation costs and protect the interests of franchisees. The company's operation includes Central China General Warehouse (Zhengzhou), South China Branch (Foshan), Northeast Branch (Shenyang), Southwest Branch (Chengdu), and Northwest Branch (Xi'an) in planning, which can quickly cover all stores across the country, greatly shorten the logistics and distribution time, and exempt logistics costs, reduce franchisee operating costs, and improve the timeliness of stores.
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1. Franchise fee.
If the franchise fee is separated, the general bubble tea shop needs 5-80,000 yuan, and the deposit is 30,000 yuan, which is 100,000 yuan in total. That's not a lot of money for most beverage investors. However, in the current situation, once the franchise fee is too high, investors are faced with the problem of a long cost time, and even a large investment risk, and many people will be discouraged.
Therefore, what bubble tea shop to choose to join must be decided according to the investor's own needs and the location of the store.
2. Rent + decoration.
To open a bubble tea shop, you have to find a storefront, and the cost of renting the store is considered, and after the store is rented, the decoration of the store is followed (the level of regional economic development is different, and the difference is relatively large). If the store is large and belongs to a prosperous area, if it is decorated better, the cost will naturally be large. It is recommended to prepare 200,000 yuan for rent and decoration, especially in first-tier cities, where raw materials and labor costs are more expensive.
3. Purchase equipment + raw materials.
After the renovation is done, it is necessary to buy raw materials and some equipment. Equipment such as: hot and cold water dispenser, smoothie machine, freezer, sealing machine, gas stove, etc.
The advantage of joining is that the headquarters directly provides raw materials and equipment, and the students do not run the wrong way and do not spend money. According to Ah Hua of Yami Chengdu College, the price given by the headquarters at the beginning, the equipment and raw materials cost about 120,000 yuan.
4. Hire store assistants.
In the early stage of operation, the store business is not stable, so it is recommended to use your own people. In the later stage, the situation is stable, the income is stable, and the business and financial situation of the store are determined to recruit a few people. It is necessary to train the clerks in professional knowledge + service concept; Store staff wear uniform clothing; Wear gloves and masks, do not eat or look at your phone during work, and maintain a good store image.
The salary of clerks in second-tier cities can be 2400 + bonus + commission, overtime is calculated separately, and there are benefits on holidays.
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Brand franchise fee, standard store franchise fee, brand franchise fee is generally between 2-40,000 yuan, and the specific payment method franchisee can negotiate with the franchised brand.
1. The decoration cost of the milk tea shop, different decoration methods and areas require different costs, according to the medium decoration to budget, the current market is about 2000-4000 yuan per square meter, and the franchisees can choose according to their actual situation.
2. Equipment costs, according to the purchase of equipment according to the business project, settled by the actual purchase, generally need to buy refrigerators and ice machines, these two costs are about 5,000 yuan, and other equipment is scattered and scattered, ranging from 3,000 to 8,000 yuan, according to the needs of their own milk tea shops.
3. The first purchase fee, after joining the milk tea brand, franchisees begin to need to buy a batch of raw materials, the first batch of raw materials is about 2000-8000 yuan, according to their own needs.
4. Training costs, many brands provide free training to franchisees, franchisees can conduct 7-15 days of free training at the headquarters, and brand owners guide franchisees to quickly master milk tea production technology and milk tea shop operation skills. Of course, some brands charge a fee for training.
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In fact, opening a bubble tea shop really varies from person to person, not everyone can make money when they open it, and not everyone will lose money when they open it. In the final analysis, it is still a question of operational ability, because some people are really not suitable for business and are not suitable for running a store.
If you are going to open a franchise store, then there are more factors that affect it, and the first big one is the reason for a brand. If you don't choose a good brand, then most of your store will be yellow, or even can't open, if you want to open a bubble tea shop, you have to do a good job:
You need to manage the daily fruit purchase, quantity and quality.
You need to manage the production of products every day.
You need to do your own chores, wash the cups, clean the house, serve tea and water, and do everything.
You need to check every bit of the store yourself.
You need to take stock every day to see what is missing and order in advance.
You need to pay attention to the dynamics of employees every day, whether they are tired, whether they are unhappy, whether there are conflicts...
You need to develop at least a set of operating rules and regulations, employee rewards and punishments, and implement and inspect them.
You need to be a driver, buy things on a temporary basis every day, and subsidize the store.
You need to be a treasurer, calculate money every day, calculate turnover, make various bills, utility bills, rent, property, purchase costs, fruit costs, etc.
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Now the profit of milk tea is still quite high, and it is more profitable to choose a good store.
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The most important thing in the bubble tea shop is the product, let's enjoy the new works of our bubble tea shop!
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If you think about it, then do it.
Let it go.
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To be a milk tea franchise store, the most important thing is the choice of address, whether the milk tea flavor can meet the market demand. This should not be considered to one's own taste.
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It's okay, the taste of sugar semi-sweet drinks is still very authentic, especially in their sweetness, unlike some milk teas that are sweet and greasy, and there are a lot of repeat customers, the key is that ** is not expensive, you can go to drink and see, their store decoration is very comfortable.
If you really want to join Sugar Semi-Sweet, you can consider coming to our school, haha, so that we don't have to go out to the International Trade Center to drink Sugar Semi-Sweet, especially their black ice cream and watermelon ice cream are not available in other homes.
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A little bit of milk tea is about 150,000-300,000 yuan, and the district generation is about 1.5 million.
The specific costs also include: raw material costs, equipment costs, store rent (the better the location, the more expensive the rent, according to your own needs), water and electricity costs, staff costs, etc.
A single store can earn about 2200-5000 per day, which is mainly related to holidays, or some companies are willing to buy these drinks.
Click to receive a little milk tea franchise package.
At present, it is mainly based on these cities:
Hot investment area].
Hangzhou, Shenzhen, Guangzhou, Chongqing, Shanghai, Suzhou, Hefei, Tianjin, Beijing, Chengdu.
Popular investment areas].
Liaocheng, Qiqihar, Rizhao, Ji'an, Loudi, Yancheng, Qionghai, Mianyang, Bengbu.
I'm sorting it out now.,Other you can look at the information.,Is there your area.,So as to avoid business opportunities.。
Click to inquire about the open area of a little milk tea joining.
Want to join? At least these conditions must be met, you can understand:
1. Have a strong enterprising spirit and have a basic concept of store management.
2. Have a certain financial strength and have a correct understanding of the benefits and risks of venture capital.
3. Have a certain understanding of the service and retail industry, be able to get the support of family members, and inspect the project in detail.
4. Agree with the development concept of the headquarters, be willing to abide by the company's business norms, and be willing to cooperate with all favorable decisions of the company.
5. Be able to maintain full dedication to the operation and management of the store, and be able to accept continuous improvement training.
6. Be able to operate in accordance with the law, follow the professional ethics, and have no conflict of interest with the company.
7. Do not engage in illegal or unethical activities.
Click to get a little milk tea franchise qualification.
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Milk tea is a very common drink, the market is widely distributed, from the current situation, the milk tea franchise fee is about 2-100,000 yuan, and there are higher, one is to see the market, the second is to see the brand, the third is to see the store, so it is recommended to budget the cost before doing it.
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Different brands, its franchise fees are not the same, the flexibility of joining the milk tea shop is relatively high, the general stall store is mainly in the form of takeaway, the franchise fee is between 50,000 yuan and 100,000 yuan, of course, the franchise fee of the standard store and *** will be higher.
If you have to negotiate with them for the franchise fee of this Black Dragon Hall milk tea shop, negotiate with him.
Yes, now young people like to drink milk tea, milk cover tea, tribute tea, but you have to find a powerful brand, recommend Alishan tribute tea, big brands have a market is very good.
A little bit of milk tea.
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