Why was the Victoria s Secret show canceled this year?

Because the ratings of the Victoria's Secret show have gradually declined in recent years, it will be canceled this year.

Perhaps due to some opposition, this year's exhibition was cancelled.

I think it is necessary to prepare a new exhibition mode and form, so it will be cancelled.

I think it's possible that we are preparing for a new big exhibition, so I canceled this year's exhibition.

The cancellation was in order to present a better show at next year's show, and we can look forward to next year's Victoria's Secret.

In May this year, it was rumored that the Victoria's Secret show may be suspended, and the gradual decline in ratings in recent years is suspected to be the main reason, and there is no official response at present.

Recently, supermodel Shanina Shaik confirmed in an interview that there will no longer be Victoria's Secret show this year. "It's a shame that there won't be a Victoria's Secret show this year, but I'm sure there will be one in the future, and I'm sure they're working hard to build the brand and the new way of performing because it's the best show in the world. ”

Because in recent years, his ratings have not been as good as before, and there are no new ideas, so they are changing for it.

Maybe they're trying to build a brand and a new way to perform, because it's the best show in the world. ”

Victoria's Secret Fashion Show (English: Victoria'S Secret Fashion Show) is an annual fashion show sponsored by Victoria, an American lingerie and sleepwear brand. It's built around the Victoria's Secret lingerie brand, in collaboration with artists and singers, combined with ** performances, launched different stage designs according to the theme of the year, and invited many world-renowned fashion models to participate in the performance.

In the United States, the Victoria's Secret fashion show is not only a big fashion show, but also aired on the TV ** slot. The Victoria's Secret fashion show has been held regularly since the 90s and will feature hundreds of celebrities and artists, with different special guests and performances each time.

Each year, Victoria's Secret selects 20 of the 40 fashion models to participate in the fashion show; In general, about half of the candidates are models for the brand, named "Victoria's Secret Angels", who are responsible for the promotion of the fashion show. What a beautiful little sister, do you have wood? Why was the 2019 Vimi Show cancelled this year?

The result: Recently, supermodel Xie Nina was interviewed and confirmed that there will be no Victoria's Secret show this year. "It's unfortunate that there won't be a Victoria's Secret show this year, but I'm sure there will be in the future.

I believe they are trying to build a brand and a new way of performing because it's the best show in the world," the main reason why the show went off the air was the gradual decline in ratings in recent years. At the moment, there is no official response. The Victoria's Secret show allows women to show their beautiful selves.

Now that it's closed, men won't be discouraged.

Victoria's Secret showIt was discontinued becauseRatingsDown, sales are not ideal.

In 2019, the Victoria's Secret show was announced to be closed, and the decline in ratings in those years was a major reason, in addition to Victoria's Secret.

The sales volume of branded underwear in China is not ideal, and the sales volume in the United States is also showing a continuous downward trend, especially under the squeeze of other brands of underwear, the show can not bring enough benefits to the brand, so the company's senior management unanimously decided to temporarily suspend the Victoria's Secret show.

The development experience of the Victoria's Secret show

The Victoria's Secret show is Victoria'S Secret is the abbreviation of "Victoria's Secret", the first Victoria's Secret show was held in New York in 1995. At the beginning, the Victoria's Secret show was just an ordinary underwear show.

But when the CMO heard about the name "Century Underwear Show" from **, he had an idea and applied this banner to marketing, and soon, the Victoria's Secret show became popular. From 1995 to 2018, the Victoria's Secret show has been held for 24 sessions, and it has turned from a beginning underwear show to a "beautiful visual feast".

The Victoria's Secret show was suspended because the ratings of the Victoria's Secret show have declined for 6 consecutive years** and sales have plummeted. According to the Guardian, Victoria's Secret's marketing strategy has also changed as the number of TV viewers for the Victoria's Secret runway show has dropped significantly. Since the 90s of the 20th century, the Victoria's Secret show has become a classic symbol, and the show will be broadcast on TV every year for nearly 20 years.

Stuart Burgdoerfer, chief financial officer and executive vice president of L Brands, the parent company of Victoria Secret, confirmed in a meeting with ** that the 2019 Victoria's Secret show was officially cancelled, and the future publicity model will be replaced by other forms.

A brief description of the Victoria's Secret Angel

Victoria's Secret fashion shows always attract hundreds of celebrities and entertainers, and each time there are different special guests and performances. Each year, Victoria's Secret selects 20 fashion models from 40 to perform for the show, and generally speaking, about half of the people are selected from the brand's models, named Victoria's Secret Angels, who are responsible for the promotion of the fashion show.

The current members of the Secret Celestial Envoy are Adriana Lima, Alessandra Ambrosio, Behati Prince, Candace Swaneple, and Lily Aldridge. The giant angel wings worn by models in the Victoria's Secret fashion show, as well as other forms and sizes of wings such as butterflies, peacocks or demons, have become the brand symbol of Victoria's Secret.

I heard that the ratings of the Victoria's Secret show have begun to decline in recent years.

I don't know what the inside story is, I like to watch Victoria's Secret very much, the figure is better than the other, visual enjoyment.

In recent years, people's attention to Victoria's Secret has decreased significantly, which should be a matter of funding.

I guess there's an ulterior insider.

The ratings are not high, and the attention of the audience is not high!

Ratings and sales in 2018 were not very good, and 2019 may be because of this, and there may be other arrangements.

It should be that the ratings are not ideal, and there may be other reasons.

It may be because the ratings are too low, but it has caused a loss.

The disproportion between the effort and the income is probably one of the reasons.

Because the Victoria's Secret show is a dream place for many models, they all hope that they can go there, but the steps of the Victoria's Secret show are too high, so few people can go there to walk the catwalk, after all, the requirements for models are very high, so the cancellation of the Victoria's Secret show this time is also more disappointing for many models, because they all hope that they can go to the Victoria's Secret show again, and there are many people who are loyal fans of the Victoria's Secret show, so fans will feel very sorry after this cancellation.

Because the Victoria's Secret show is really a very best show, and it is the best among many shows, so this is also a place that many models and supermodels especially want to go, but this time it was suddenly canceled, which is actually very regrettable for the models, because at this time in the past, they were all training desperately, hoping that they would show off their style on the Victoria's Secret show, after all, those who can go to the Victoria's Secret show are not only good looking, but also very high glory for models.

At the same time, I think this is the same regret for fans, because the previous Victoria's Secret show was held as scheduled, but this year's sudden cancellation was also unprepared for fans, so fans also expressed their hope that they could adjust it quickly, and then bring us a better Victoria's Secret show, after all, the Victoria's Secret show has always been loved by some people.

And some supermodels said that although this year's Victoria's Secret show was canceled, it does not mean that it will continue to be canceled in the future, and the reason for this year's cancellation is mainly because its ratings have become lower, so the Victoria's Secret show may want to meet us in a better way, so this year's regret may be exchanged for the longevity of the Victoria's Secret show in the future, because for Tamen, these things are very important, and the audience's love is also very important, so it is good to meet everyone in another way.

Because after all, it has become a habit to watch the Victoria's Secret show for so many years, and it is really a little uncomfortable to suddenly stop this year.

Because everyone used to pay attention to the Victoria's Secret show every year, after all, the trend that has been drained for so many years suddenly stopped, and everyone couldn't accept it for a while.

Because they are used to it, when people have a habit and a certain dependence on a thing, then the sudden cancellation will definitely produce regretful emotions.

The Victoria's Secret show can be said to be a very fashionable international performance, not to mention that the boys like it, we girls also like this eye-catching show. Especially one of the performances that many male friends are looking forward to.

Because those people like Victoria's Secret very much, they will feel regretful, like I don't care about these things at all, it doesn't matter if I cancel or not.

One is that after watching it for 20 years, it has formed a habit, and the other is that Victoria's Secret to a certain extent represents the loss of new thinking in the field of design and the opportunity to communicate and learn from it.

The sudden suspension of Victoria's Secret in 19 years is actually for many people, one less after-dinner conversation, after all, it has been running for so many years, and it may be very disappointing to suddenly stop it.

Feel sad and helpless for the decline of the Victoria's Secret show. Because the Victoria's Secret show has been held for many years, and it has had a very peak period, and now it will be stopped.

Because as a fan of the Victoria's Secret show, he has been watching it for more than 20 years, but suddenly he stopped changing. It's definitely a pity. After all, I'm used to it.

Of course, unfortunately, some people may be lovers of Victoria's Secret design, and they may also be fans of models.

I think the reason why the Victoria's Secret show was canceled this year is because the Victoria's Secret show wants to prepare and face the public in a better posture.

I think it's because the Victoria's Secret show is no longer profitable and doesn't earn attention, so it was canceled, and I hope the Victoria's Secret show can change and reopen as soon as possible.

It is also in the diversification of beauties in the new era, the Victoria's Secret show is receiving less and less attention, and the current aesthetic is also changing. This is one of the reasons.

I think it is likely that Victoria's Secret's reputation is deteriorating because it only focuses on commercial interests, so it needs to be adjusted to a certain extent.

Now that the new shows and new models and actresses that appear on the screen are simply row upon row, there are too many, so the cancellation of Victoria's Secret in 19 years has become an inevitability, and he must learn to adapt to the trend of the times.

The attention is not as good as the one session, and the investor may also be the reason, after all, the reputation of the Victoria's Secret show is not as good as before.

I think this is because the times are developing, and some activities are no longer in line with the trend of history, so they are slowly withdrawing from the stage of history.

I think it's mainly because fewer and fewer people are paying attention to the Victoria's Secret show, and the drop in ratings can't achieve the desired effect he expected, so it has to be canceled.

I think it's probably to realign my condition. Fortunately, I will be back to my peak form in the coming year. Settle it down.