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First of all, there is a leader who supports you, there is no leader behind the internal journal, there is no driving force, and you can ask for more instructions and report more about the publication.
The second is a good reward system that motivates everyone to write and write good things.
The third is to have a good writing team, which can not be too extensive, at least 3-5 backbone writers.
There is also the positioning of the journal, you can find similar internal journals for learning and comparison, and stand on the shoulders of giants to develop their own characteristics. It is necessary to pay attention to being close to the masses, and if it loses the support of the masses, an internal journal will have no vitality, but it will also develop at a low level, and pay attention to the quality of the manuscripts.
The most important thing is that you have to love this job, otherwise you won't do it with your heart, and you don't have the patience, it's easy to start an internal magazine, but it's very difficult to stick to it in one issue, and the level will rise steadily.
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I think half of it involves the internal content of your company, involving the technical problems of the company's employees, that is, with training materials, this part of the content is relatively boring, less attractive to ordinary employees, and more attractive to self-motivated employees; The other half involves content outside of your company, which is more attractive to the average employee and can also be attractive to motivated employees. Our hospital outpatient clinic distributes a large number of magazine-type brochures every month, which is very attractive.
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1. How to do the company's internal publications.
1. Choose the form of corporate publications. For example, newspapers and semi-monthly magazines. Once you've chosen, it's best not to change it too often. On the one hand, publishing requires fixed instruments and equipment; On the other hand, frequent changes in the form of publications will also increase the difficulty of collecting the content of publications.
2. Regular publication. Set a regular publication time. Because after a period of publication of the company's internal magazine, everyone will look forward to a fixed time every month, and the company's internal magazine will bring them all aspects of the company's information.
3. It is best to have a theme for each issue, and call on all employees to contribute. If it's a monthly magazine, you can set a theme each month based on the company's recent big events. In this way, the contributor will have a leader, for example, who is busy with the client's audit this month.
The content of the publication can be based on the question of customer audit, what you think or what suggestions you have.
4. The content section should be rich. For example, the content can be set up in sections such as company dynamics, cutting-edge news, miscellaneous insights, and birthday stars in this issue. It can be adjusted according to the needs of employees.
5. Do a good job of publicity. After publication, we must ensure that each publication can be distributed to each grassroots employee, so that everyone can read some relevant information of the company. This is also an honor for the editor-in-chief.
Regularly consider employee feedback on the in-house magazine. Adjust or consider adding content sections in a timely manner. Employees are your readers, readers have needs, and we will do a good job after considering them. The attention of the publication will be higher.
6. Provide manuscript fees and reward authors of excellent articles. Generally, companies will pay a certain amount of remuneration to contributors to publications. After the return, everyone's enthusiasm for submitting will be high, and the probability of producing a good article will also increase.
Employees who provide a large number of good articles will be rewarded at the end of the year.
Second, what software is used to make the internal journal of the enterprise.
With the name of the e-magazine master,You can output html and upload it to ** to see,You can also embed web pages,You can also output exe、MacAPP format** to the computer to see。 The master of e-magazines can not only start from 4 step by step to create an e-magazine with real page-turning effect, but also convert PDF files directly into e-magazines.
The official website of Yunzhan Network** is free to obtain members.
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