The annual income of the network is 1 billion, what do you think about this?

CNKI has always been the leader of the academic community.

However, with the gradual growth of "CNKI", there are endless doubts and accusations. From 100 masters and PhDs jointly suing CNKI for infringement, to recent years, many universities, including Peking University, have announced that they will stop using CNKI. At the bottom, CNKI is a private unit with an individual as a legal person.

Bureaucratic capital is stronger than big capital, and there are people on it: of course, it is not enough to graduate from a master's and doctor's degree just by looking at CNKI, and the school does not need it to check and upload duplicates, and students cannot graduate.

In the case of such a large amount of usage, the charge of CNKI can be said to be expensive. There are more than a dozen yuan for one article, and there are hundreds of thousands of articles to read. However, ** is the product of the state's investment in education and scientific research, but the achievements of CNKI to the creators are only offset by reading cards.

Including the problem of improper academic atmosphere exposed by Zhai Tianlin recently, some clues can be seen from CNKI, and it is recommended that CNKI check itself first.

If it weren't for the chain reaction of the Zhai Tianlin incident, it is estimated that the Chinese people would not know the profitability of CNKI, I heard that a university in Nanjing no longer cooperates with CNKI because of the annual increase in CNKI's annual expenses, and the state hopes that the state will manage the monopoly of CNKI.

As long as you write **, you will be on CNKI", which has become the consensus of almost all contemporary college students. In 1999, its predecessor, "China Periodicals", was initiated by Tsinghua University and Tsinghua Tongfang, and was renamed "CNKI" four years later.

According to CNKI, the "China Knowledge Resources Database" released by it covers academic journals, excellent doctoral and master's degrees** and other information resources, with a total of more than 200 million articles and about 10,000 daily updates. As an authoritative value-added service platform for content resources in the industry, CNKI's profitability can be seen. According to the financial report of Tongfang Co., Ltd., the parent company of CNKI, in 2017, CNKI's main business income was 100 million yuan, and the gross profit margin was 100 million yuan in net profit attributable to shareholders of the parent company; In the first half of 2018, CNKI achieved an operating income of 500 million yuan, with a gross profit margin.

Judging from the operating income of 500 million yuan in just half a year, it is not an exaggeration to say that the annual income of CNKI is 1 billion.

CNKI's high income is inseparable from its authority and monopoly.

Even on the university campus, students can browse for free through the campus network, but behind it is the school that bears the high cost. With each year, the financial pressure on the school is also increasing. However, in order to maintain continuity, the school had to accept the price increase unconditionally.

This has prompted CNKI's revenue to rise steadily, becoming a veritable "cash cow".

However, under the current many doubts and resistances, it is still unknown whether CNKI's gold-absorbing model can be maintained, and whether the state will introduce relevant policies to crack down on CNKI's monopoly position and high fee system.

CNKI mainly realizes profits through knowledge payment, duplicate checking fees, etc.

CNKI is no stranger to contemporary college students. The famous doctor of Peking University did not know the social incident of CNKI, and he gave CNKI a free promotion.

The payment for knowledge here is different from the general perception. CNKI provides C-end **, journals**, and this ** is paid. Because most of the main audiences on the C-end are for academic needs, such as master's and doctoral students engaged in academic research.

It is important to know that journal resources are like guns in the hands of soldiers for academic research. Therefore, out of rigid needs, I had to recharge and pay. Even in 2019, CNKI rushed to the hot search because of the setting of a minimum recharge amount.

I have to say that HowNet is notoriously expensive. Because CNKI's charging mode for individuals is divided into two types: individual subscription and traffic billing. Therefore, for individuals with high demand, the cost can be a lot.

For a student who is nearing graduation, ** is a top priority. The standard of most schools is based on the duplicate check rate of CNKI. The duplicate check fee of CNKI is the most expensive, and every time it is checked, it is a drop of blood for college students.

Millions of college students graduate every year, and if one in ten students choose to check for plagiarism, there will be tens of millions of incomes. It does not include the services of each institution to purchase **** and duplicate check from CNKI every year. Compared with the ** purchase that is used more frequently and has greater demand, the cost of duplicate check is only a small head.

But this is how the accumulation of wealth is piled up little by little.

The school mentioned above is an example of this. In addition, there are various laboratories and research institutes that have a very large demand for this aspect. Even because the price of databases has risen too sharply, even colleges and universities with sufficient funds have to stop because of their high prices.

In 2016, a notice was posted on the official website of Peking University that CNKI might be suspended. Just because the contract expired, the price of the database rose too sharply, and the two sides had to negotiate.

With an annual revenue of 1.2 billion, CNKI is a knowledge payment platform, which makes profits by checking duplicates and writing.

CNKI mainly obtains benefits through duplicate checking and knowledge payment.

CNKI mainly makes profits through duplicate checking fees and knowledge payments.

Since the focus and functions of each platform are not the same, many consumers and users will open multiple platforms and app memberships. Although the development strategy of CNKI is different from that of other platforms, the gross profit margin of the platform can reach 54%, and the annual revenue has exceeded 1.1 billion.

I think that after the major platforms gain super high popularity in a short period of time, the platform will face more users and development opportunities. Every year, there will be a large number of graduates in our country, and these graduates will choose to open a notice network membership in order to obtain better quality, so as to get multiple opportunities to check duplicates. The platform should be based on the content of the platform, and not the annual interest rate and gross profit margin far exceed the profit margin of large enterprises.

Since the appearance of Zhai Tianlin and academic fraud, China's college graduates have increased their duplication checks, and most of their graduates need to complete a super high duplicate check rate, so as to smoothly pass the review period. This will make graduates need to refer to a large number of materials when preparing for the first time, and will complete the first duplicate check, which makes the number of users who know the network higher and higher.

Whenever a college student writes**, various information will appear on multiple social platforms, but this does not comply with the regulations of the relevant departments for college students. However, there are also certain industries in the ** writing industry, especially some writers who cannot achieve the duplicate check rate required by users. In addition, there is a lot of chaos in the industry, and many departments should make detailed regulations on the industry.

In general, each person will have a different state in life and learning. After three or four years of study, people already have the ability to write **, but many students do not have a good online ** topic. In addition, **plagiarism** has received the attention of graduates, after all, many ** and platforms attach great importance to** duplicate checking rate.

Such benefits are also quite high, but this is not in line with people's concepts, and it also causes great pressure on people.

I don't know, I only know that he has a profit, but I don't know that he has such a high income, which is also a lot of money.

Look at CNKI normallyProfit model, although HowNet did not do it right. However, CNKI's profit model is normal, but it does not distinguish who is the creator of the content.

According to normal logic. CNKI can't make so much money, because CNKI is an intermediary platform. Only a portion of the interest rate can be used as an intermediary fee.

Most of them should be given to the author of **. But HowNet is just unreasonable, just gave a small part of the money to the author of **, and took most of the money himself. So how small is this small part?

For one article, the big cavity Zhaosheng students in HowNet ** is 25 yuan (the average price, not every article is 25), and then the author of ** only gets a few yuan, or even a few cents. The rest of the guessing tape was taken by HowNet, so it is normal for HowNet to have an annual income of more than 1.1 billion.

1.Is this behavior of CNKI legal?

You don't have to think about it to know that this behavior of CNKI is not legal at all. But there is no way, who calls it an old and broken enterprise in this regard, no one can cure it, and now the only thing that can govern it is the national anti-monopoly bureau. But the State Anti-Monopoly Bureau.

It is also difficult to govern, because CNKI is a Tsinghua enterprise. This is why CNKI can grow into the largest trading platform in China. Because of the Tsinghua Department behind it.

2.Is this situation unique to our country?

I'm sorry, but this situation is not unique to Japan. In Europe and the United States, this situation is also normal. The same is true of many **transactions** like CNKI, they rush to do this because they have a lot of reserves in their hands, and you have to find them****.

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There is no problem with the profit model of CNKI, but the problem is that the money is wrong. Most of the money should not be taken by CNKI, it should be given to the author of **.

I think this profit model is relatively good as a whole, and it also has a relatively stable operating foundation. But Naibi is still some improvement in the respect of the bush, and there is still some room for the cherry blossoms to rise.

Such a profit model is good, there is no way to touch the bottom line of profit, and it can ensure profitability, and such a profit model is worth learning.

Of course, this kind of business is unreasonable, so now HowNet is also investigating, I think that every ** in the disturbing clan should be checked well, and Li Jiao should not let them do some bad things.

This kind of business is unreasonable and unreasonable, HowNet is dominant, and many brothers imitate sedan netizens suspect that HowNet involves monopoly and is illegal! The gross profit margin of CNKI is very high, which is very undeserved!

Reasonable, because many people use CNKI every year, and many college students are members of CNKI, so this kind of business is reasonable.

This set of data shows that CNKI's income has an insider, and it is a bit interesting that a platform that can be an intermediary can make so much money. It stands to reason that an intermediary platform like CNKI will not make much money, and most of the money should be from those ** authors. But from this set of data, it can be seen that it is obvious that most of the money was taken by CNKI.

Moreover, this data is also suspected of falsification, because according to the number of Chinese college students, the annual income of CNKI is far more than 1.1 billion.

1.What does it mean to have a gross margin of more than 50%?

To be precise, it should be, what does it mean for an intermediary company to have a gross profit margin of more than 50%. For a lead agency company like CNKI, a gross profit margin of more than 50% is considered a huge profit, and if you say so, you don't feel very good. Then let me put it another way, this is a monopoly, that's right, if you look at the company's income, CNKI is already a monopoly, and it is a blatant monopoly.

A professor's ** was included in CNKI, and then the professor only got a few hundred yuan of income, and when the professor defended his rights through legal channels, CNKI compensated hundreds of thousands of yuan earned through the professor**. This is a monopoly, this is a profiteering!

2.What is the concept of annual revenue of more than 1.1 billion?

Do you think that the annual income of CNKI is more than 1.1 billion, but in fact, the annual income of CNKI may be far more than 1.1 billion, because according to the current number of college students in China, there are about 37 million college students in China, about 9 million graduate students, 7 million assuming senior students, and 2 million students in the second and third years. Then the annual income of CNKI should be at least about 1.5 billion, this data is still conservatively estimated, because each article is different, and each student may not be able to complete the requirements for graduation.

HowNet's income and gross profit margin are really terrifying, HowNet doesn't know how much money it makes as an intermediary, and most of the money that should have been given to the author is earned by himself.

This set of data shows that CNKI has earned a lot of expenses with a large amount of income, and CNKI should be the richest in China.

This set of data shows that the development of this platform is very good, the income is very high, the benefits are particularly lucrative, and the gross profit margin growth is very high.

CNKI's annual revenue exceeds 1.1 billion, and its gross profit margin is also about 54%, but it is also accompanied by many problems, such as copyright issues, and there will be many infringements every yearThe lawsuit can be said to be fought all year roundThere is also the problem of unreasonable income structure, which has caused many users to complain that the user experience is not good. <>

There are a lot of lawsuits, that is, it involves copyright issues, and many articles are not approved by the author, because I remember that there was a case like this in the second half of this year, that is, people wrote their own articles, but HowNet included other people's articles without the consent of others. Then it was also used for commercial purposes, and in the end, the two sides lost more than 700,000 yuan in a lawsuit, because it was the intellectual achievement of othersIf it is used as a non-profit channel, you have to tell the author, let alone use it for commercial purposes, which must be agreed by the author, and without authorization, it is infringement. <>

The user experience is not good, college graduates and graduate students have to write articles, this writing article is not what everyone usually thinks, writing an 800-word 1000-word essay is **, basically 8000 words or even 10,000 words. Undergraduate is 8,000 10,000, graduate students may have 15,000, or even 20,000, naturally need to learn from some articles, but what you really wrote knows that everyone spends money on ** articles on Zhiwang, and also spends money when checking duplicatesIs it because people especially like to use this**? It's never because you don't have a choice.

Because there are only two official ** when you write an article, basically the authority is relatively high, one is HowNet, one is VIP, and the other can only be used as a reference, not for the final draft. Especially on the issue of duplicate checking, many schools use VIP, and many schools use CNKI, which is the school's requirement, and there is no wayBut you don't want to spend 1,000 words and three yuan for plagiarism, but you can't help it, which has been a problem for many years.