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Hello, Chaotianmen hot pot answers for you.
The reasons for customer dissatisfaction are none other than the following reasons, which can be compared and analyzed.
1. The taste is poor, or not prominent, and it is not good or bad.
2. The small amount does not necessarily cause customer dissatisfaction, because the customer pays attention to how much money can be obtained, if your dish is priced higher, but the amount is not reached, this will cause customer dissatisfaction, but if you have a small amount, but the unit price is low, the customer is also willing to accept.
3. Poor service attitude, slow serving, slow serving.
4. Poor sanitary conditions, etc.
Note, the above Chaotianmen hot pot is original. <>
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1: The taste is not delicious, the dishes are not fresh, and the portion of the dishes is insufficient.
2: The pricing is unreasonable, **too high.
3: The quality of service is not good.
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Generally, the stores that can join have a certain reputation, relying on this signboard, will attract a lot of customers, opening a store is a service industry, as long as the service is good, and hygiene can be.
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Poor service attitude, this problem is very serious, and it is very easy to cause dissatisfaction.
The dishes are unpalatable and not fresh. The dishes are the most important part of the hot pot restaurant and the core of the hot pot restaurant.
Poor hygiene. For example, if the table is not wiped clean, it is very easy to attract bad reviews with a greasy feeling, and at the same time, the personal hygiene of employees in the hot pot restaurant also needs to be paid attention to when handling dishes!
These three points are the most likely to cause customer dissatisfaction, and if a hot pot restaurant wants to have a good reputation, these three points must be done well!
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Summary. Blindly opening a store can easily lead to losses.
What to pay attention to when joining a hot pot restaurant.
Hello, glad for your question. If you join a hot pot restaurant, first of all, you have to see whether his raw materials are sufficient, secondly, whether its taste can meet a local taste, and whether the cost of his franchise is within the range you can afford. I hope I can help you
I'm going to make a hot pot restaurant, there is no franchise fee, only technical service fee, what should I pay attention to.
You just join in the technology, go to him to learn the technology, right?
If this is the case, then you can only say that you will find a part of the fee first, and then pay a part of the fee after you finish your studies, and see if the other party agrees.
No, they are in-store guides.
If you're a tech player, you'll want to consider going to the physical headquarters to see if their tastes are in line with your local tastes.
If you don't meet the requirements, it won't help if you join.
He's promoting it together.
It can also be a franchise fee if you need to know something about joining.
The door depends on whether he has a **chain, if there is a **chain, it is the best, if there is no **chain, it depends on his brand.
See if his brand awareness can attract traffic.
The main thing is that I haven't done catering before, and I'm completely white.
This kind of deep understanding will do.
Blindly opening a store can easily lead to losses.
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There are indeed many precautions for opening a hot pot franchise, there are indeed some pits in the hot pot industry, a small number of speculators will dig pits, join to avoid pits, pay attention to a few key points, I hope it can help you, and I wish you to find a truly reliable brand:
1. Avoid online celebrity quick recruitment brands (emerging brands that create false popularity and have no historical precipitation through some hype).
Second, it is recommended to use disposable oil (old oil must be abandoned, the consequences are serious, you can see relevant news, but also the inevitable direction of industry development).
3. Specialization (although the market is large, the competition is as fierce, create characteristic tastes and services, and stand out).
Fourth, site selection (large amount is not necessarily a good façade).
5. Taste (it is recommended to conduct field trips, compare and analyze more, and find the brand you like and recognized by diners).
The significance of joining lies in two points, one is the recognition of the brand base material (diner word-of-mouth chain), and the other is whether the brand can help itself to successfully open a hot pot restaurant with sustainable profitability (store opening experience, operation experience, marketing planning experience, etc.).
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The choice of hot pot franchise brand is related to whether your investment can be returned and whether the later operation is sustainable and stable for a long time, hot pot has incomparable advantages in other catering categories, the technical content is relatively low, but the market is large enough, but you need to pay attention to these when joining a hot pot restaurant.
1.Visibility.
Savvy investors will consider many factors such as the store operation time, the history of the brand's existence, and whether the brand has traffic attributes, etc., these comprehensive factors determine the real popularity of a brand, and only because the brand that has survived in the fierce competition in the hot pot market for many years, especially in the competition in the Sichuan-Chongqing market, can be regarded as a famous brand.
2.Supporting capacity.
The ability to support is reflected in many aspects, but in the final analysis, whether it can think about the problem from the perspective of investors, and the brand that solves the problem for investment can be regarded as having the ability to support, with a mature large-scale operation embodiment, which can help investors open stores and continue to operate from all dimensions, and whether it can be comprehensively coordinated from many aspects such as site selection, decoration, and preparation, which is the embodiment of the brand's ability to support.
3.Operational capabilities.
Continuous opening and profitability is the goal of investors, the same is true for the brand, to measure whether a brand's operation ability is strong, you can through the brand's operational experience, operation training, and direct store operation, etc., time-honored brands can often through years of operating experience, summed up a set of mature and continuously improved operation plan mechanism, and these are undoubtedly an intangible wealth for people who have no experience in the catering industry.
4.R&D strength.
Taste is the ultimate fundamental, and the taste of hot pot is not static, otherwise it will only be gradually eliminated by the times, which needs to test a brand's ability to continuously improve and control the taste, in addition to the fine-tuning of the customs and eating habits of different regions, it is also a key point to test the hard core strength of the brand.
5.Brand trust.
Every franchisee is a sincere trust, trust is the foundation of people, but also the root of the enterprise, big brands will not live up to such a sincere trust, because what the brand needs is to find a franchisee who really wants to be a pot shop, and the franchisee also wants to find a well-known old brand, mutual benefit and win-win, mutual trust is conducive to the healthy and benign development of the hot pot market.
The precautions for joining a hot pot restaurant are what you need to know when choosing a franchise brand, and it is also to be able to quickly understand whether a brand meets your expectations, or whether your investment can be rewarded.
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1. Analyze the market prospects.
Before doing anything, you have to think about whether this thing can be done or not, whether the benefits outweigh the disadvantages, or the disadvantages outweigh the advantages. Of course, as an investment project, it is of course an essential part.
Second, choose a high-quality franchise brand.
A high-quality hot pot franchise brand has a very big impact on your future operation, and it also affects the various perfections of this restaurant.
3. The taste must be authentic and stable.
The core key to doing catering is a taste, the quality of the taste directly affects the business of the store, and the quality of a taste directly affects whether customers can favor your store, the taste must not only be good, but also continue to ensure stability. That's the foundation of a store.
Fourth, it is very important to have a correct service attitude.
Now when you are spending outside, service is also very important. Nowadays, people take money out to spend, not to take money out to get angry. With the change of economic conditions, people now pay more attention to taste and service attitude.
5. Material distribution during operation.
A good hot pot restaurant has a very large demand for various ingredients and materials, so it is necessary to ensure the stability of material distribution, which directly affects whether the store can operate normally. Therefore, it is also a point that needs to be paid attention to.
6. Formulate various marketing activities during the operation period.
Now the publicity is very important, even if your taste is good, the service is in place, no one knows then everything is empty talk, develop preferential activities, attract more people to taste, so that more people know about this store, let the taste to attract his stomach, in the later stage are still afraid that there will be no business.
7. Analyze the benefits of hot pot.
Having said all this, opening a store is nothing more than to make money, of course, in terms of dishes and services, while improving the quality, it is also necessary to ensure the income of profits, otherwise it will go against the original intention.
8. Formulate a sound management system.
As the saying goes, there are no rules. Whether it's a family, a shop, or even an entire country. Only with a more perfect management system can we better realize the next step, so as to move towards a brighter road.
9. Prescribe the right medicine as much as possible in business.
Because the taste of catering is diverse, of course, people are the same, some like lighter, some like spicy, according to different groups of people, develop different flavor types, which can be more convenient for people to make diversified choices when dining.
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If you want to join, we need to check whether the headquarters has a directly operated store and the operation situation.
The operation of the store is usually according to the rent paid in the first quarter or half a year, a directly-operated store, after three months of operation, if there is no hope of finding a profit, it may insist on another 3 months, but if it does not meet the profit for half a year, it will choose to give up, so the long-term operation of a directly-operated store can determine the basis for profitability and confirm the feasibility of the project.
The more directly operated stores a brand owns and the longer the direct stores have been in operation, the richer the accumulated operational practical experience.
1.Psychological qualities.
Before opening a store, you must be mentally prepared, in short, you must have a strong psychological quality, be prepared to endure hardships for a long time, many people only see the superficial benefits, but ignore the hard side of this industry.
2.Hygiene and wellness.
These two points are not only related to the development of your store, but also related to the safety of life, including the safety of kitchen fire and electricity, once an accident occurs, not only to suffer economic losses, but also may bear criminal responsibility.
3.Store location.
**How to choose the location of the pot, choose based on these three conditions, the success rate of the hot pot restaurant can be increased by a large part, and a good business district is based on these three.
First of all, there are more permanent residents and floating population, and secondly, the dining area is more dense, and the last parking space is more sufficient, so as to meet a good store location.
4.Infrastructure.
It is difficult for a good woman to cook without rice, "** The necessary thing for a pot shop must be tableware, tables, chairs and benches, otherwise how to open the door to do business, the infrastructure is hardware equipment, all the equipment in the front hall and back kitchen needs to be purchased and prepared, and the store must be completely prepared.
5.Decoration design.
The environment affects people's mood subtly affects the taste of hot pot, decoration can make the hot pot restaurant have a rich connotation to highlight the theme, comfortable and pleasant decoration can enhance the dining experience of customers, so as to promote customer re-consumption and drive the entire business.
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1. Whether the market positioning is accurate.
To open a store and do business, market positioning is very crucial. Locate category attributes, what type of hot pot; Locate customer groups, investigate customers' consumption patterns and consumption levels; Positioning and site selection, which is closely related to the attributes of the hot pot category and customers; Positioning the core advantages, whether the core competitiveness is products, services and marketing; Positioning marketing methods, marketing must be targeted, according to customer positioning and product positioning to design marketing activities.
2. The choice of store size.
If a hot pot restaurant wants to expand its economic benefits, it must expand its scale, that is, the franchise area of the hot pot restaurant must be large enough to get more benefits. However, the cost of input should not be too high, to avoid the reduction of profits, reduce the survival rate and sustainability of the store, and at the same time, because the customers who come to the store to consume can not be as free from regional restrictions as the goods, so when targeting local consumers, we should also grasp some specific consumer objects, which will help increase the revenue of the store.
3. Whether the brand project is reliable.
At present, there are many hot pot franchise brands on the market, and the fish and dragons are mixed, so you should beware of "being deceived" when looking for a hot pot franchise project. It is recommended that you conduct on-site inspections and visit the brand headquarters, including personnel, environment, scale, etc., to evaluate the reliability of the project in an all-round way.
4. Whether the taste of the product is authentic.
At present, the homogenization of the hot pot market is serious, and it is difficult to develop for a long time if there is no own characteristics. In addition, there are certain differences in eating habits in different places, so it is further necessary to consider whether the product is suitable for local consumer groups. Powerful hot pot brands often have their own R&D teams, which can improve the taste according to the requirements of franchisees.
5. The support of the headquarters.
More and more people tend to invest in ** pot stores, but often lack industry experience, so they need to understand whether the support of the headquarters is perfect, which is related to the ultimate success or failure of the store, and the perfect support system can help novices quickly familiarize themselves with the industry, so that the store can get on the right track as soon as possible.
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