How can hardware stores make money with the free model?

There is no 100% profit in business, they all have to rely on their own management, the same business, some people earn a lot of gold leaf, and some people lose all their money, all of which are caused by different business methods. Of course, it is also very important to choose the industry and project, and if you choose a good project, you will be at least half of the success, and the rest depends on how you run it. It is a good choice, the market is stable, the profits are high, the competition is small, this industry used to be difficult to enter, mostly family inheritance, it is difficult for outsiders to enter the industry, so there are not many people who have been engaged in the industry since ancient times, but the people who are engaged in the industry make money, otherwise it will not be passed on for so long, although it is not guaranteed that everyone who does it will make a lot of money, but as long as you do it carefully, it is just a matter of earning more and earning less, and there will never be a loss.

My hardware store has been open for about 20 years, and business was still okay before. In the past two years, business has slowly deteriorated from what it used to be. In the end, it can be said that there is almost no profit every month, except for the salaries and rents of employees, and even some months have reached the point of backwards.

I'm almost on the verge of going out of business, but I still have some hope that I can turn the business around. If you can't bear to close the door, you just don't want to. In a chance meeting, I walked into Mr. Wang Shunjie's free profit course, and continued to understand through continuous learning.

Then, under the guidance of Mr. Wang Shunjie, in less than a month, my store was brought back to life and made a profit of one million.

This is an era of cross-border robbery, this is a platform for integrating resources, and the future of enterprises is no longer the competition of products, but the competition of business models.

Remember one sentence. To do marketing is to be human. And the free model we advocate is to start from human nature to do marketing.

1. A business model that uses free services to quickly occupy market share in the early stage, and uses value-added services or high-end services to charge better fees in the later stage to achieve profitability.

It is a new profit model suitable for the development of the times, is a business model that consumers can not resist, it is based on the "design of the hidden profit margin of the enterprise" as the core, that is, to extend the profit chain of the enterprise, through the design of free projects, to attract customers to the greatest extent, and then in the next stage to achieve the profitability of the enterprise, is a "front-end free, later to make money" model.

3 is a new type of excellent ability to reduce the cost of goods and services to zero, and it is a new model that can dominate the future market and also squeeze the current market.

4. 'Free' can be 'profitable', which is a kind of altruistic thinking, the spirit of fools, the spirit of suffering, and a win-win outlook on life.