How to sell a brand of auto parts in the market to sell well????? 20

The original factory of the auxiliary factory is in demand, since you dare to sell, the quality will not be bad, so you must have all.

What car has a few holes Whether it is thickened Rivet size All kinds of you have to have at least one car to pay.

And then in the pitch.

That's who's who's what price.

In general, if you want to gain a foothold, you have to be distinctive, and you have to make people think of you immediately when they encounter incurable diseases, and then you will be.

The point is that merchants, and auto repair shops are profitable. Then the quality is excellent, and the after-sales guarantee can open the market. It still depends on the negotiation between you and the merchant and the auto repair factory, and the interests are evenly distributed.

Promote more and advertise to let many people know that there is also a **affordable quality** product.

It depends on what you plan to do, if it is an individual, then the area of running is limited, it is best to have a good cooperative relationship with the repair shop, it is recommended that you work more hard in the middle and high-end cars, and earn more. I used to make discs, too. BMW Mercedes-Benz no one in our company to do it, o(o haha, then I did it, the first month's salary was higher than that of the old employees, and then they saw that I did well, and they all came to do mine.

It's hard work to do this anyway, so work hard! Friend. By the way, when you choose a car, you have to divide the area, I am in a first-tier city and there will be more high-end cars.

The demand is also a little bigger.

The sales of auto supplies in 4S stores are different from general product sales, and it has its own unique three sales methods, which are worth the operators of 4S stores to think carefully, and then apply them to their own supplies sales to create good results brought by auto supplies.

The first way to sell is to give a gift package with the car.

For example, if a product is priced at 3,000 yuan, the cost may only be 400 yuan. This situation is not uncommon in major 4S stores. This kind of product sales method is generally a "gimmick", suitable for holidays, special days to engage in gifts, the target group generally refers to women, as well as some secondary car buyers.

The second way of selling, the way of selling independently.

The independent sales method is to sell the car separately after the sale, and the car supplies are not linked to the car. Generally speaking, the 4S store that adopts this kind of sales will set up a boutique manager in the 4S store and set up some salespeople to be responsible for selling auto supplies and boutiques, which is also a very desirable sales method and a more popular model.

The third sales method, high-quality products are sold with the whole vehicle.

The third way is to install the boutique on the new car and sell it together, which can also be called pre-installation, which is a kind of pre-installation sales. Of course, this pre-installation refers to the pre-installation of the 4S store, not the pre-installation of the main engine factory. Therefore, the previous outfit is different from the previous outfit, but in principle, it is almost the same.

This is a kind of experiential sales method, the boutique is installed and sold together with the car, and the customer can get an intuitive impact as soon as he gets on the car, and there is no feeling if he does not install it. The sale of high-quality products with the whole vehicle is not a new phenomenon in foreign countries, and there are many similar sales methods in 4S stores in Middle Eastern countries.

There is nothing wrong with pursuing low cost and high profits, but this should be based on the premise of high quality, if you blindly emphasize the product quality, it may lead to product quality not being guaranteed, and eventually make consumers suffer losses, so that consumers lose trust in 4S stores.

This information is ** in 606job China Automotive Talent Network.

Sales is a means to achieve profits, to do a good job in auto parts sales, it is not an easy thing, he needs comprehensive skills and communication skills.

1. Learning products: master the analysis tools of structure, performance and cost performance; Not only to be proficient in their own products, but also to understand the same type of goods that compete with us in the market. Only by mastering the depth of the product can we give customers a detailed introduction, develop their strengths and avoid weaknesses, give full play to the comparative advantages of the products, and convince customers.

2. Understand the market: grasp the industry background, the overall market situation and market dynamics; Therefore, it is also very important for us to observe the changes in the market, analyze the reasons, find out the response strategy, seize the opportunity, and expand the market share of our own brand.

3. In-depth marketing: grasp and properly use the essence of marketing; A variety of marketing tools are essential. No matter how good the product is, it has to be sold.

Therefore, we apply various approaches appropriately for each situation. At the same time, I should strengthen the learning of marketing knowledge and constantly adapt to the needs of the development of the new situation.

Fourth, improve service: master the sales process service and after-sales service methods; The current service is not only limited to the sales process, but also the after-sales service is particularly important. In the process of sales, we must improve the service level, explain patiently and meticulously to customers, and eliminate customers' doubts.

Similarly, in the after-sales service, we are also responsible for the quality of the product and the problems that arise, and actively face the various situations that may arise, so that customers are willing to continue to cooperate with us.

5. Master customers: grasp customer mentality, consumption psychology and decision-making methods. Customers are the objects of our sales products, so it is very important to grasp the customer's mindset and decision-making style, so that we can achieve effective communication in the sales process.

At the same time, our grasp of the customer is not limited to the sales process, and communication outside of the work is also very important. Don't be friends with customers yourself, but make sure that customers want to be friends with you, so that it is not difficult to grasp customers.

First of all, we must be very polite to the customer, and the customer is God.

In the sales process, he takes the way of asking questions to communicate with customers, comprehending the customer's personality and consumption level from his speech, and figuring out the best way to analyze consumer psychology and respond.

When asked about the most important factors, adopt an avoidant or negative response approach. For example, when asked, when comparing other products year-on-year, it is pointed out that their advantages have been able to bring more benefits to customers than they have increased, in order to provide consumers with good service.

If the transaction is successful, do not rush to trade, you can ask whether to buy 2 or 1, you can understand the identity of large customers, and you can also contact so that customers can feel the company's thoughtful service.

Do more strength of the manufacturer brand. in the advantage. Serve. After-sales. Do. Bigger. Be stronger.

1. Multi-feed by-plant parts.

2. Multi-run repair shop.

3. Connect with insurance companies.

Summary. Hello dear. To do a good job as an auto parts sales business, here are a few key steps and suggestions::

Market research: Understand the needs of your target market, competitors, and potential customers. This will help you determine your product positioning and marketing strategy.

Chain management: Establish a stable chain to ensure that high-quality auto parts can be supplied in a timely manner. Establish long-term relationships with reliable suppliers and carry out effective inventory management.

Product selection: According to market demand and competition, choose a competitive auto parts product line. Ensure reliable product quality and provide diversified options to meet the needs of different customers.

Hello dear. To do a good job as an auto parts sales company, the following are a few key steps and suggestions: Market Research:

Understand the needs, competitors, and potential customers of your target market. This will help you determine your product positioning and marketing strategy. **Chain Management:

Establish a stable ** chain to ensure that high-quality auto parts can be supplied in a timely manner. Establish long-term relationships with reliable suppliers and carry out effective inventory management. Product Selection:

According to the market demand and competitive situation, choose a competitive auto parts product line. Ensure reliable product quality and provide diversified options to meet the needs of different customers.

Brand building: pay attention to the construction of brand image and reputation. Provide high-quality after-sales service, actively respond to customer feedback, and establish good customer relationships.

Marketing promotion: use various marketing means to publicize and promote enterprises and products. Brand awareness and sales can be increased through advertising, events, social networking and other means.

Professional team: Set up a professional sales team with good product knowledge and sales skills. Train employees to improve sales capabilities and motivate them to contribute to the success of the business.

Customer care: Maintain good communication and relationship with customers, and provide personalized and auspicious banquet services. Interact with customers regularly to understand their needs and resolve issues in a timely manner.

These are some basic suggestions, but there are many other factors to consider. Every business has its own unique circumstances and challenges, so it needs to be adapted and optimized for the actual situation.