What aspects should kindergartens enhance their core competitiveness?

Qianlong manuscript hundred and twenty back to the Dream of the Red Chamber, Xianfeng years in the source of the title "Dream of the Red Chamber Manuscript", Yang Jizhen's old collection, also known as "Yang Zangben", "fat manuscript". The 78th Dream Manuscript "Dream of Red Mansions".

There are several key points to improve the core competitiveness of kindergartens:

1. Creativity.

It is the ability of kindergartens to create new things, which is mainly reflected in innovation. This is the most important indicator to measure the strength of core competitiveness. If a kindergarten loses its creativity, it will soon decline, not to mention competitiveness, and the ability to create is mainly reflected in three aspects.

2. Cohesion.

The realization of the goal of the kindergarten and the play of the role of core competitiveness cannot be separated from the joint efforts of the members of the kindergarten. Kindergarten members can work together and forge ahead together, which requires the cultivation of kindergarten cohesion.

3. Execution.

Only have good resources and ability, and no effective action, is not enough, execution is the guarantee of the implementation of the core competitiveness of the kindergarten. Execution can be assessed from three perspectives.

4. Discernment.

The ability to identify is the ability of kindergartens to find opportunities, talents, resources, investment channels and timing, which can effectively enhance the competitiveness of kindergartens and reduce the risk of damage to kindergartens.

5. Charisma.

Charisma can be regarded as an auxiliary part of core competitiveness. A good kindergarten will always maintain a good relationship with the outside world, strengthen its influence on the outside world, and serve itself especially in times of crisis, by strengthening contacts and seeking assistance, and successfully getting out of the crisis.

Start with health, service, and characteristics.

1. Promote the hygiene and nutritional richness of the kindergarten's catering, and control the quality 2. Kindergarten teachers should be patient, and the usual teaching should be conducive to the physical and mental development of children 3. Be distinctive, have their own theme, and strive to create this atmosphere.

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Problem description: There are 15 kindergartens around me 1000 meters, and the education committee turns one eye open and one eye closed. I am a regular registered kindergarten with the largest number of students, but they keep the price low. But for the sake of brand image and long-term development, I insist on **, but I can't guarantee the balance of investment and income.

May I ask all netizens what are the key points of the tricks, thank you in advance.

Analysis: First: Persistence, but at the same time, you must improve the quality of your teaching and increase publicity.

Second: in publicity, you can use a variety of local **, focus on promoting your formality and high quality of teaching, and at the same time highlight the importance of early childhood education, do not explore tuition fees, waste time, delay children.

Third: free training for parents, how to work with the school to do a good job in the education of children.

Fourth: with modern teaching tools and teaching software, reform the current early childhood education model, and promote the improvement of teaching quality.

Fifth: Record the growth of each child, make a record album or record CD with your kindergarten characteristics, and give it to his parents as a souvenir when the child graduates.

Sixth: the market is stretched forward, a parent-child garden is established, and students are pulled in advance.

Although I have never opened a kindergarten, but I have been actively learning and sketching the establishment of a kindergarten, the kindergarten mode and management mode has been envisioned, if interested, I would like to work with you to ** and study the kindergarten model, to push forward early childhood education, to establish China's largest kindergarten chain.

Welcome people who are interested in early childhood education to develop together.

These are all relative, such as:

1. Informal operation, lack of advanced management concepts and clear enterprise development goals.

2. Non-standardized, standardized processing methods cause the cost to be relatively difficult to control.

3. In most cases, in addition to regular customers, customers come to the door, lack of active management, and there is no marketing.

4. Low-cost labor corresponds to relatively low personnel quality.

5. Most of them have no brand concept.

Enterprises have different competitive positions and different competitive strategies. Competitive positions are not static, and today's market dominators are not necessarily tomorrow's industry leaders, so market dominants strive to maintain their leadership positions while other competitors desperately push forward and try to change their position. It is this fierce market competition that prompts enterprises to strive for competitive advantages and occupy a favorable position in the market, thereby promoting the development of the industry and society.

The competitive position of the enterprise in the target market is mainly established according to its competitive advantages and disadvantages, and after measuring and evaluating the competitive advantages and disadvantages, the enterprise can determine its competitive position in the market according to the evaluation results.

First, to build a brand kindergarten, the kindergarten needs to have an accurate positioning advantage.

Second, education and scientific research is a booster to build a brand kindergarten.

Third, the key to building a brand kindergarten is the need for extensive social participation.

Fourth, the goal of the development of brand kindergartens must be to improve the quality of education.

Fifth, the construction of brand kindergartens requires first-class teachers.

Sixth, the promotion of brand kindergartens needs the support of kindergarten culture.

In the face of competition, kindergartens should first pay attention to talent training and have good teachers. The second is to give children a better and safer environment. Finally, it is necessary to have its own special courses.

However, there is no future to be found in a simple ** war.

The key issue is to establish the core competitiveness of your own kindergarten.

The key to core competency is to provide what others don't have, to make a difference, to make your own characteristics.

A customer who wants to buy an Audi will not change his choice because Alto is cheaper.

Only in homogeneous products will ** work.

Suggestion: The best policy: build a kindergarten that is not at the same level as them.

Middle-of-the-road: Make a difference.

The next strategy: spell **.