How can the marketing department of telecom operators achieve cross departmental collaboration?

The actual market environment is changing rapidly every day, and the enterprise is constantly developing and changing in each period, so the process of the enterprise will be constantly updated and optimized. No matter how perfect the process is, there will always be the kind of unclear at each connection point, and each employee will have some things to do or not to do, and these are not things that can be done with a process alone. Therefore, in this case, in order to improve cross-departmental collaboration, it is necessary to establish a corporate culture and a collaborative culture based on customer satisfaction, and establish a medium- and long-term incentive mechanism corresponding to the culture.

1. Concentrate on high-level and middle-level discussion and analysis of recent cross-departmental problems, and put forward a customer satisfaction-oriented culture.

Second, all levels to carry out a concentrated cultural theory study to create customer value, and combined with their own specific work experience, the implementation of the plan. It will lay a good ideological foundation for future work and provide a basis for all actions and decisions.

Third, the implementation of corporate culture, the implementation of ideological construction and interests are inseparable, the core of all ideological work is the interests, why employees will be willing to do more things outside their duties, why employees should dedicate sacrifices, they are also weighing the pros and cons, weighing long-term interests and short-term interests to make the choice, so the establishment of a set of existing systems can be relatively independent and does not conflict, and does not directly increase the cost of the enterprise in the long-term incentive mechanism, will encourage employees to be willing to do those things that can be done or not, As a result, an atmosphere of dedication and collaboration has been established.

Fourth, the regular ideological work and regular management work combined, according to the cultural orientation of the cross-departmental collaboration between the problems to find people, to find responsibility, to find the cause of the investigation, do a good job of one thing and one discussion of random education, for tendencies, universal problems to learn and solve in a concentrated way, and take this opportunity to gradually improve the collaboration process, and gradually develop to fine management.

Generally, it refers to the support and management department, and the personnel team who are satisfied with the direct contact with customers for marketing work.

This is not available at the company level, and there is a slight difference. For example, at the level of county-level branches of telecommunications, the network department is the support department.

The back-end departments mainly include the network department, operation and maintenance department, billing department, and data department, and the work done by these departments is completely unperceivable by users, but the work done by these departments directly affects the customer's satisfaction with the operator's work, such as the operator's network problems, service billing problems, new business marketing problems, and timely maintenance of network quality, all of which are the main reasons for potential customer dissatisfaction.

Summarize the contribution of the back-office department to the process of customer service satisfaction improvement is mainly divided into the following levels:

The ability of the back-office department to directly handle customer complaints has been improved.

The back-end department has improved the front-end business support capacity.

When the enterprise is big, the production volume will increase, and the consumption is still so much, so the efficiency is low, and the difficulty of collaboration and communication is that the management of your enterprise is not good, and you will never be able to hold the group, and in the end the enterprise will only go bankrupt.

It's all like that, and there is competition in the sector.

Accumulation of administrative efficiency and low performance.

First of all, don't worry too much, the company will have some relevant training, and the maintenance department is very technical, which is something that most people may think, but it is not so strong. After putting into work, you will find that the division of labor is very fine, and everyone only needs to do their own thing.

First of all, deal with the relationship with colleagues, including other departments, the work of the operation and maintenance department will intersect with multiple departments such as the network department, the marketing department, and the sales department, and many jobs will work very well without the cooperation of brother departments.

Secondly, learn more from the old employees, some things are practical operations, not books can be learned, if you are willing to bring it, it will improve faster.

Again, close the relationship with the director of the department, strive for more training opportunities, the company to buy equipment, these companies will provide training opportunities, the number of places is limited, go out to learn more, less labor, and relatively high subsidies, after the training can also have relevant certificates to get, which is beneficial to the future development.

I am from Telecom, I joined Telecom last year, Cisco certification is helpful for interviews, and I will be recognized in Telecom.

You can start with an internship in telecommunications, and having a certain understanding of telecommunications will definitely help you in your interview.

Let the telecom company help you recommend, and the effect will be even better.

In addition, change a telecommunications ** card, some companies have too many interviewers, and they will judge whether to use telecommunications services to "corporate cultural identity".

The main question about your profession during the interview is your professional knowledge, so prepare your professional knowledge well.

Now there is a 170 section, which is handled by virtual operators other than the three major operators, you can understand it, in fact, it is recommended to use the three major operators, after all, the service is still guaranteed.