What are the mainstream mobile payment platforms in China? What are the characteristics of each?

The mainstream mobile payment platform in China is nothing more than Alipay payment and WeChat payment, Alipay has been around for a long time, and it is now the main payment method of shopping platforms such as Tmall, which has been deeply rooted in people's online shopping life. WeChat payment is a payment method that has emerged in recent years with the rise of the mobile social platform WeChat, and WeChat is backed by Tencent users, characterized by a wide base of the masses, and now another large domestic shopping platform Jingdong has invested in WeChat, Jingdong and WeChat's cooperation, fearful is a strong combination. In the future, the competition between Alipay and WeChat Pay on the mobile payment platform is bound to become more intense.

1. Alipay.

Recently, Alipay, a subsidiary of Ant Financial, released the "2017 National Bill" data, showing that in 2017, the number of mobile payments on the Alipay platform accounted for 82%, a new high. Alipay's national bill shows that in 2017, the mobile payment of 100 million Alipay users in the country accounted for 82%; Guizhou and Shanxi tied for first place with 92%, both hitting new highs. There are 11 provinces with more than 90% mobile payments, up from just one in 2016.

It can be said that Alipay is still the leader of the third-party mobile payment platform in China.

2. WeChat In 2017, WeChat Pay began to comprehensively promote the implementation of mobile payment smart cities across the country, with WeChat Pay as the core of the smart life solution with the help of red envelopes, transfers, scanning, card swiping and other basic capabilities, WeChat Pay and government affairs, social security, medical care, transportation, education, tourism, consumption and other payment scenarios through, while improving the efficiency of traditional industries, but also a good connection to WeChat Pay, merchants, users, to achieve a deeper level of social relationship connection, truly efficient government affairs, Life is convenient. For example, the latest ride code launched by WeChat Pay has been launched in 11 cities such as Guangzhou, Shenzhen, Qingdao, Zhumadian, Foshan, Hefei, Zibo, etc., making it more convenient for citizens to travel by packaging a number of capabilities such as "small program + card package + WeChat payment". It can be said that after Alipay, WeChat Pay is a close second.

First, mobile payment has seized market share with its low cost, giving consumers lower pay through transactions between consumers and merchants, and merchants have mastered consumers' preferences through big data, so as to develop new products to meet the needs of consumers.

Second, mobile payments reduce the risk of carrying cash. Before the advent of mobile payment, we all traded goods by carrying a large amount of cash, and with the popularity of mobile payment, we only need a bank card or a mobile phone to trade goods.

Third, mobile payment can establish a long-term connection between consumers and merchants, merchants can improve the quality of products through consumers' evaluation of their products, and consumers can also establish a benign interaction between the two through the marketing messages sent by merchants through mobile phones.

There are two ways to use machine payment:2. SMS payment: After you select the product, send the "product number" to the specific number specified by the merchant to place an order, reply to "Y" to pay directly, and you will receive a confirmation message from the mobile payment platform after the payment is successful.

The advantages of mobile payment mainly include the following 4 points:

Carry-on mobility eliminates the limitations of distance and geography. Mobility combined with advanced mobile technology provides access to the services, applications, information and entertainment you need, anytime, anywhere.

It is not limited by time and place, and the information is obtained in a more timely manner, and users can query, transfer money or make purchases to the account at any time.

Based on advanced mobile communication technology and simple mobile phone operation interface, users can customize their own consumption methods and personalized services, making account transactions more simple and convenient.

With the mobile phone as the carrier, through the information interaction with the terminal reader for close recognition, the operator can integrate various information such as mobile communication card, bus card, subway card, bank card and other information into the carrier with the mobile phone as the platform for integrated management, and build a supporting network system, so as to provide users with very convenient payment and identity authentication channels.

Mobile payment: A commercial transaction between two parties to a transaction through a mobile communication network.

1. Alipay, the leading third-party payment platform in China, is committed to providing simple, safe and fast payment solutions, Alipay company was established in 2004, has always taken trust as the core of products and services, and has two independent brands of "Alipay" and "Alipay wallet", and has become the world's largest mobile payment manufacturer since the second quarter of 2014;

2. China Mobile and Bao are China Mobile's leading comprehensive mobile payment services for individual and enterprise customers, managed by China Mobile E-commerce Co., Ltd., aiming to allow customers to enjoy convenient, colorful, safe and fashionable online and offline payment experience.

3. ePay, ePay is the business brand of operation payment and Internet finance under China Telecom, ePay supports various online and offline livelihood payment applications, through Tianyi Bao, Tianyi Loan, Payment Assistant, Easy Payment, Yi Pay Bumper and other businesses. Provide comprehensive Internet financial services for individuals and merchants, and provide professional industry solutions for government and enterprise customers.