What is SEO over optimization and how to solve it?

Solution: For the page title, the keywords corresponding to the page need to appear 1-2 times; 3-5 keywords need to be set on the corresponding page; Keywords need to appear 2-3 times in the description. Such a keyword layout is modest.

2-**Excessive addition of internal links.

Solution: Don't point all the internal links to the homepage, you need to add the link of the corresponding page on the corresponding keyword; When doing ** external links, you also need to pay attention to adding links to designated pages, and don't point to the homepage.

Solution: The content of the article needs to be original or high-quality pseudo-original according to the theme of the column, determine a good title, determine the central theme of the article, and then create content according to the theme.

Here, the old fishing brother thinks that over-optimization is a kind of cheating, which not only cannot improve the weight and ranking of **, but even leads to **being punished, but many **optimizers, feel that they are optimizing normally, in fact, **has produced over-optimization.

One word, etc. If you do too much, you will be put into a sandbox.

We should know what "over-optimization" is when we do SEO optimization work, and NetOdd SEO training believes that the so-called over-optimization is something that should not be optimized and we optimize it, resulting in wrong optimization, we should know that SEO has a degree, and the optimization is too much, the ranking can't go up, and even being punished by search engines, and if the optimization is not enough, the ranking can't go up, so we have to ensure a degree of SEO optimization.

Let's briefly share my personal experience with you!

1.For example, our three major tags, **internal keyword layout, internal anchor text link text,**, the last text of the footer, these places we usually optimize, if these keywords are the same for all layouts, it may be over-optimized. 2.

3.The exchange of our ** friendship links, this also has a degree, according to my years of research, the general ordinary enterprise station friendship links can be put up to 40, and more may cause over-optimization.

4.Adding too many external links overnight, this kind of sudden construction of links, adding too much in a short period of time, can also be considered over-optimized. So it needs to be avoided!

5.There are too many internal anchor text link keywords, and all the internal anchor text jumps to one page. So it's not worth trying, and you have to think carefully to avoid over-optimization!

In the above cases, the band may cause "over-optimization", but if our ** does a very good job in the construction of content quality and user experience, then it is not a big problem for the upside to do what Lumian said. But if the level of content is very ordinary, the user experience is not very good, and only the SEO is good, then this kind of over-optimization may cause your SEO optimization to be punished by the search engine.

SEO optimization is a method of improving your ranking and traffic in search engines through search engine optimization (SEO) techniques. Attract more of your target audience, including visitors and potential customers from search engines, by optimizing your structure, content, and keywords to rank higher on search engine pages.

SEO optimization includes the following:

SEO optimization refers to improving its ranking in search engines by optimizing the structure, content and so on, so as to get more traffic and traffic. To achieve this, we need to optimize in several ways.

Choosing the right keywords and using them wisely can improve your visibility in search engines. The second is to optimize the structure, a well-designed structure that makes it faster and easier for search engines to crawl and index content.

2. Content.

The quality of the content is also crucial, to ensure that the content is original, rich and useful, which can not only attract more users, but also improve the weight and ranking in search engines.

3. Optimization.

In short: when it comes to SEO optimization, you need to consider all aspects comprehensively and systematically, and constantly optimize and improve to achieve the best results.

What to do if you over-optimize? For novice webmasters who are not familiar with optimization, there is no problem of excessive optimization, but for some webmasters who are familiar with optimization but are not very proficient, there may be more optimization when all the methods are used, so what should I do if I optimize excessively?

1. Over-optimization of internal links.

The blind link structure within the site is a key part of the optimization staff. Because in theory, the links within the site are like blood vessels in our body, which carry weight to our entire site. However, due to its importance, it is also easy for us to over-optimize its optimization.

Use a lot of anchor text for the same keyword. Anchor text is recognized as the best effect of all links, and some optimizers use this word to make a large number of anchor text links in order to optimize a keyword, and they all link to the homepage. Rubbing is a dangerous act.

The author believes that the anchor text links of keywords should be reasonably laid out, so as not to make our pages unnatural, and the use of anchor text should be diversified, not all links to the homepage.

Second, the excessive optimization of the site ** tag.

The site's ** tag optimization can help us make our optimization faster in many cases, of course, this requires us to use the correct conditions, if you just to speed up the optimization process, excessive use of ** tags, then the final result is also to promote the seedlings. Resulting in over-optimization of the site. For example, when we introduce the theme of a web page, in addition to the title of the web page, a very important tag is h1, and when the search engine spider crawls and analyzes the theme of the page, it will generally crawl the content in the h1 tag first, and many optimizers realize that this tag will give us a good weight for keywords, so they add h1 to several keywords in the page, so that the application is over-optimized.

What to do if you over-optimize? As long as you follow the above content, you can solve this matter very well, of course, there are other very important labels, such as alt tags, tags, etc., we should use these tags reasonably to achieve the best results, the above is all the content introduced, I hope it will help you.

Optimize.

Are you talking about SEO optimization?

2. External link release, from the perspective of SEO, the more external links, the higher the popularity of the domain name, but now I envy the fact that a large number of useless external links are published in many foreign brother Qihu chain software, so now only recognize high-weighted and highly relevant external links.