Want to open a sporting goods store, how to open a sporting goods store

Experience should be the need to experience yourself after the experience summed up, no matter how good others say, it may not be very in line with your actual situation, out of prudence, it is recommended that you first go to a larger city to work in a sports goods store, hone at least a year or two, and then resign to open a store yourself! In that way, you can not only learn a lot of relevant knowledge and experience while helping others already work in a mature sports goods store, but also earn your own monthly living expenses, after experiencing this process, it is a matter of course for you to quit your job and start your own sports goods store, it will be much easier and less risky!!

However, one final word of advice to you, the current business competition is very cruel and fierce, suppose there are ten people who open their own stores, generally speaking, among them, one person makes money, one person does not lose money and does not make money to tie, and the other eight people are losing money!! When you start your own business, you must be cautious and think twice!!

There are many ** brands, such as Anta Xtep 361 and so on.

If you don't have money, you can go to the wholesale market to buy some low-priced sportswear, and you can also make some imitations. It must be in line with the local economic situation, not too expensive.

I have just started my business for nearly a year, a professional sports equipment store. It is also developed in the county. It has been supported by ** and successfully won the support project of China Youth Entrepreneurship International Program.

Also get an interest-free loan. Now the business is good, if there is something to learn from, I am very willing to communicate with each other

Abstract: Sporting goods stores are stores that specialize in all kinds of sporting goods, and with people's attention to sports, sporting goods stores are gradually becoming popular. Many investors want to open a sporting goods store, so what documents do you need to open a sporting goods store?

How to open a sporting goods store? Generally speaking, sporting goods stores need two basic documents, business license and tax registration certificate, and the others can be handled according to needs. The process of opening a sporting goods store is to prepare the storefront, apply for licenses, decorate, equip personnel, and open for business.

Let's take a look at the introduction of the opening of a sporting goods store. 1. What documents do you need to open a sporting goods store?

1. Business license.

To open a store, you must apply for a business license, otherwise you will be operating without a license. After applying for a business license, you can go through the steps of approval and engraving of the official seal.

2. Tax registration certificate.

Paying taxes is the right and obligation of citizens, and generally speaking, as long as you open a store, you have to pay taxes. If not, it is tax evasion and is illegal.

3. Other documents.

Generally speaking, sporting goods stores need to have a business license and tax registration certificate, in addition, if there are employees, they also need to go through social security procedures. For the sake of fire safety, it is best to go to the fire station to apply for a fire protection approval. Other documents can be handled according to local policies, and those who do not require them can not be handled, and they can be handled when needed.

2. How to open a sporting goods store.

1. Prepare the orange noodles in the store.

The size of a sporting goods store depends on the range of products it operates and its development goals. The scale can be large or small, but generally speaking, it is advisable to have a store area of more than 60 square meters, that is, it can occupy about two storefronts.

2. Apply for licenses.

After preparing the storefront, it is necessary to apply for a license, and the basic license includes a business license and a tax registration certificate. Others will be handled as needed.

3. Decoration. The decoration of sporting goods stores generally does not need to be too luxurious, and the medium grade is sufficient. When decorating, pay attention to proper partitioning, and pay attention to details such as placement, color matching, lighting, etc.

4. Staffing.

Generally speaking, it is necessary to have a store manager and several staff, and the specific staffing should be adjusted according to the actual customer flow. Personnel should be properly trained in professional knowledge and sales to show the professionalism of the store and be able to provide good service to customers.

5. Opening and operation.

When everything is ready, it is ready to open, and it is necessary to pay attention to marketing and management in daily operations. In addition, the supply of goods should also be stable for a long time, and the quality should be guaranteed. If you want to do it for a long time, then you should pay attention to accumulating customer resources and provide high-quality pre-sale, in-sale and after-sales service.

In addition, you must learn more about business and don't blindly command. Finally, it's about persistence. Generally speaking, those who can persist will not operate too badly, and those who can't persist will definitely go out of business.

Sports brand monopoly, depending on which brand you want to do, the cost of opening a store is generally relatively high, compared with discount stores, especially for those high-end sports brands.

In addition to paying the franchise fee, most of the goods can be credited to 80,000 yuan.

It depends on what section of road you're driving on.

But it's best to be in the busy section, although it is a little more expensive in all aspects, but the money comes quickly.

The investment of these two stores you mentioned should be more than 20-300,000 yuan, you can consider taking a look at the Oku outdoor sports comprehensive store.

How can you get 200,000 yuan, mainly for distribution, depending on how big your store is, how the rent and decoration are.

Every industry is pretty much the same, and if you want to run well, you generally have to do the following:

Site selection: It can be selected in a sub-commercial area, and the rent is much lower than that of a large number of commercial areas. When the store is decorated, a communication area can be left to post the ** of the "travelers" and regularly release travel strategies, so as to become a leisure place for the "travelers" to exchange their "donkey travel" experiences.

Interest: Opening an outdoor store is not just about selling products, you should be interested in outdoor sports, which means that you have found a group of potential consumer groups.

Brand: You can choose a certain product, which will help stabilize the supply and product quality, and also minimize the purchase cost. At present, most of the domestic outdoor products are in the form of specialty stores, and the cost is relatively high.

Oku Sporting Goods] focuses on sports products parity supermarket, the product is positioned at high quality and low price, and is a new outdoor goods business model.

Reasonable arrangement of product structure: Outdoor products include many types, including bags, outdoor clothing, shoes and socks, tents, outdoor lighting, outdoor food, water equipment, mountaineering and rock climbing, protective drugs, tools, instruments, glasses, books, audio-visual products, outdoor sleeping equipment, etc. According to the durability of outdoor products to arrange the product structure, such as travel bags and tents can be used for a long time, when purchasing, it is necessary to pay attention to the quantity should not be too large, should be the pursuit of diversification in brands and styles.

Footwear and socks and outdoor food are items with poor durability, and outdoor stores should not only ensure product quality, but also have a stock in quantity.

Establish outdoor clubs: In the past, many outdoor stores in China relied on club activities to promote and develop outdoor sports, and then drive the sales of goods in the store. The store regularly organizes various outdoor sports such as mountaineering, rock climbing, camping, caving, rafting, river tracing, adventure, swimming, etc., and opens an outdoor sports school to teach the basic knowledge of outdoor sports and how to deal with emergencies.

Through long-term guidance and organization of outdoor sports, there will be more and more participants, and a group of fixed consumers will also be formed. At the same time, a membership system can be proposed.

First of all, it is necessary to determine whether your supermarket has a self-employed business license or an enterprise business license, and it is better for you to do a self-employed business license, the procedures are simple, the cost is low, and the annual inspection procedures are also convenient.

If you apply for a self-employed business license, you only need 23 yuan, and the materials required for the business license are: the original and copy of the ID card, the site certification document of the business premises (a copy of the real estate certificate or land certificate), the original and a copy of the lease contract, and a photo of the certificate.

As long as the materials are complete and meet the requirements of the industrial and commercial department, then the business license can be obtained within a week.

Within 30 days of getting the business license, go to the local taxation and state taxation departments to apply for the "Tax Registration Certificate", 15 certificates.

The required materials are: the original and copy of the business license, the original and copy of the lease contract, and the original and copy of the ID card.

The cost is more than a dozen yuan, and basically you can get the tax registration certificate immediately.

Self-employed people generally pay a fixed amount tax, and both national and local taxes are fixed taxes.

There are many standards for the collection of fixed tax for self-employed individuals, not only for business projects, but also for the area of the storefront, which is the result of a comprehensive calculation. The specific tax amount depends on the level of local economic development, the section of the road where your store is located, as well as the scale of operation, business project, and the rent of the store. The situation varies from place to place, so it's hard to say exactly how much.

If the tax department determines that your monthly business turnover is less than 5,000 yuan, then you do not need to pay national tax, only need to pay local tax, if you are determined to have a monthly business turnover of more than 5,000 yuan, then you will have to pay two types of taxes: national tax and local tax.

My personal advice is to have a good relationship with the tax officer who gives you a quota, and it is useful to entertain them.

If the organization is ** certificate, decide whether to go to the local county and district level quality and technical supervision and administration bureau according to the actual needs.

If you need this certificate, bring the following materials: the original copy of the business license, the original and copy of the ID card, and go to the Quality Supervision Bureau for processing.

The cost is about 100 yuan.

For entrepreneurs who want to do sports equipment franchises, they must be very concerned about how the business of opening sports equipment franchise stores is now, and whether it is good or not. In fact, for an industry, only the dust must have a basic market demand, and business can be done, which is nothing more than the problem of doing well and poorly. Since there is a basic market demand for sports equipment, and the market demand is still growing in recent years, this shows that the sports equipment can be done as a franchise business project.

As for how to do a good job, it is necessary to start from two aspects, one is the advantages and competitiveness of the product, and the other is the operation and promotion of the store. In terms of product advantages and competitiveness, it mainly depends on the sports equipment brand that has joined, after all, for the entrepreneur who opens a store, it is impossible to produce sports equipment by himself, and can only provide products by the brand headquarters after joining a sports equipment brand, so that the advantages and competitiveness of sports equipment products are mainly determined by the quality of the franchised brand. If it is a high-quality sports equipment brand, then the product must have certain advantages and competitiveness, so in order to ensure the business of the franchisee, the franchisee should choose the sports equipment franchise brand of the best quality.

In terms of store operation and promotion, it depends on how the franchisee is doing, most of the goods can be sold through **, affected by this aspect, many physical stores of goods have become not prosperous.

In the process of opening a store, franchisees should adopt which business model, whether it is an online franchise store or a physical franchise store, or a combination of physical stores, it is necessary to make a reasonable choice according to the specific market situation. Basically, as long as the advantages and competitiveness of the product are ensured, and at the same time, the operation and publicity of the store are done, and the business is still relatively easy to do.

First of all, you have to have a store, the cost of the store is the advance of your business, so the location is very important, I don't know what place you are from, I am from Beijing, if you want to set a flat store, it will be at least about 300,000 yuan in Beijing, and most of the stores are only rented, not sold, and the cheapest rent for a month is also yuan.

Secondly, you have to find a good supply channel, which is very important, you have to have a marketing channel, to ensure that you bury the smooth supply of the brigade, the brand is not a problem, to be honest, now the genuine piracy is not clear, the mouth says to combat piracy, everywhere is not still selling? Of course, the profit of piracy is high, the key is to look at the land and trademark, these are almost the same, and basically no one will look for you to account for the source orange.

Finally, when you first opened, I suggest that you first entrust someone or contact some enterprises and institutions, ** departments, etc., to help you sell out the sporting goods in your store, the object varies from person to person, for example, a certain unit wants to hold a table tennis match, a certain group wants to organize a basketball match, this kind of business would rather lose money first than not do it, hand out the business card, it is necessary to establish a customer base, you do it once, he will come next time, and the price can of course be appropriately adjusted. For individuals, of course, you can be black, it depends on your own lip service.