I want to open a chocolate shop, how do I open a handmade chocolate shop?

Opening a chocolate shop, investment analysis and precautions.

I often say: pay more attention to the details of your life, you may have unexpected gains. Business opportunities are everywhere, depending on whether you are good at mining and grasping. In fact, business opportunities come from our lives.

Opened a handmade chocolate shop.

Contemporary people are no strangers to chocolate, and there are many people who like chocolate, and it is developing in a straight line every year. For handmade chocolate, you can not only eat delicious chocolate, but also enjoy the process of making, enjoy the chocolate you made, and if you give your own chocolate to your beloved, what a romantic thing. Nowadays, young people like romantic, youthful, fashionable and noble colors, and chocolate represents these.

Store: 10-30 square meters.

Investment: about 2-50,000 yuan.

Conservative annual income: more than 60,000 yuan.

Target audience: young people, students, children, couples and all those who love chocolate.

There are several important aspects of chocolate opening that need to be in place.

1. Site selection Chocolate is a special food, which has a long history, and is deeply loved by people all over the world like China's Tu culture and coffee, and is known as a happy food. It represents elegance, fashion, youth, romance, and emotion. When choosing a location to open a store, you must consider the group of people you are aiming for.

Generally for: young people, fashionable white-collar workers, students, couples, children, ......

Choose from: commercial streets, leisure pedestrian streets, large shopping plazas, colleges and universities and other places ......

2. Decoration What kind of store to open now does not pay attention to decoration! Chocolate has a deep background in the text, and people regard it as a romantic and fashionable sign, and the decoration of the store must be worked on. A good decoration can bring an extraordinary atmosphere to your store, so that customers feel that the atmosphere of your chocolate shop is romantic, warm, fashionable, noble and other temperament, and at the same time echoes the chocolate theme.

In this way, your decoration will play the greatest power, and consumers will have the desire to buy just by relying on the atmosphere.

3. Production technology.

I would like you to open a store, and the finished chocolate and DIY chocolate (DIY handmade) are operated together, and some customers like romance and enjoy the production process. Then you must know how to make it.

4. Chocolate shop management skills.

Scientific and effective management skills can make you make detours when opening a store, help you open a store faster on the right track, and achieve the purpose of profitability as soon as possible.

5. Marketing promotion.

To open a chocolate shop, you must do a certain amount of marketing promotion. If you don't do some promotion in the early stage of opening your store, the influence in the hearts of others will not be enough, and you will not be able to achieve the effect of a hit.

6. First-hand supply channels for chocolate.

In the process of opening a store, the purchase is long-term, and the best quality and cheapest source of goods is the first choice of all merchants. Because the cost of restocking can determine the maximum profit margin of your store.

There are many small links in each step, and I think everyone knows very well how to do each link. However, there is no way to explain it clearly in just a few words.

Generally speaking, it is also a drink. Ice cream and more!

1. There are not many equipment needed to open a chocolate shop, about 5,000 yuan. But you also need a venue, a storefront.

2. Constant temperature display cabinets must be available. Can a wooden display case be kept at a constant temperature?

3. It must be melted, and the constant temperature can be kept in a liquid state.

4. The color of the raw materials is different, and the finished products are not the same.

5. The number of furnaces depends on the size of the store.

Very good. There are those who have opened many branches because they have done well, and there are those who have closed down after working for a while. The key to whether the handmade chocolate project is done well lies in the chocolate's grasp of the market, and the location is particularly important.

Most of the customers are young and fashionable people, and the groups that come to the handmade chocolate shop are mainly divided into three categories: the first group is chocolate enthusiasts, who are also the backbone of chocolate consumption; The second category is the group that consumes on birthdays, Mother's Day, Father's Day and other holidays; The third category is some people who pass by. Therefore, it is best to open the store in the business district frequented by young people, and the rent is best controlled at 5,000-6,000 yuan, and investors with business experience can relax the rent amount to 8,000 yuan.

The trick of opening a store increases and decreases with the season.

Every industry has its time, and so does Artisanal Chocolate House. Chocolate is at its peak from October to April. Every day from noon to evening is the peak period of chocolate sales, when the number of customers is more concentrated, which requires considerable manpower and enough space.

It was the off-season for sales, so Mr. Han reduced the store area to 9 square meters, and the rent was half of the original one, leaving only the operation room. Wait until the weather gets cooler in the month to expand your store, which can save you a lot of rent. According to Han Song's experience, the newly opened store publicity is particularly important, the Spring Festival is the best opportunity, he scattered the clerks in several entrances and exits of the mall to distribute leaflets, 20 days issued 12,000 leaflets, the entire mall has basically no one does not know that there is a new handmade chocolate shop here.

It's called experience.

You know? You don't first see how someone else drove it.

Can you do it?

The concept of DIY is becoming more and more popular. But DIY stores are also easy to fall into clichés, how to make the store have new updates and operate on the track? Let's take a look at DIY shops, how DIY chocolate shops can open the bottles.

First, because DIY products are raw material processing, they must save a lot in terms of cost and process, so they must be lower than the store. In this way, we can have a relatively high contrast and door-to-door customer rate. In fact, if you control the quality and quantity of raw materials, for shopkeepers, although handmade chocolate is more complicated, the profit margin will not be lower than that of finished chocolate.

But if you only make handmade chocolate, in fact, it is not right, more imported chocolate products are much better, after the customer makes their own handmade chocolate, they still want to have some delicious, delicious color, smooth taste of chocolate, imported chocolate is the first choice. Second, DIY products focus on a personality, DIY chocolate is the same, the raw material is best pure chocolate melted, so that the taste and luster are much better, just opened the store abrasives do not need too much, but couples, some personality of the abrasives such as mahjong, hellokitty, chess, love angels and other shapes that are not on the market, or should be fully prepared, and then slowly added later. This is where DIY chocolate attracts customers the most, so you have to get it right.

Third, chocolate such snack food, the best sales season is during the holidays, maybe the usual business is more leisurely, but you must not give up the big holiday, the big festival sales good period, do well, your half a year's rent can be done in a big holiday, so you must grasp it. Fourth, the best way to DIY is to let customers DIY, let customers do it themselves, which is not only an attraction point, but also a way to satisfy customers, but in the early stage of the focus on guidance, it is best to do it once a week, or when the business is more leisurely, otherwise it will be too busy and the gains outweigh the losses. Fifth, DIY chocolate shops do repeat customers and regular customers, especially finished products.

Therefore, this kind of customers have to be maintained for a long time, and there are more and more old customers, so the business is getting better and better, and doing it in the community often causes a group of customers to come several times a week, which is also to improve the taste of life.

Let's be honest! Everyone has everyone's opinion! I've been in this industry for 5 years. The following is just my opinion.

1: DIY chocolate shops are sure to make money. Because it's a novel industry! It depends on whether you have the vision to seize the opportunity.

2: DIY chocolate shops definitely have their own losses. KFC that took millions of dollars to open is at a loss.

Not to mention the idea of tens of thousands of dollars. Everyone's business philosophy. Approach to business. Store location. Technical preparation. Publicity planning is different. So how much money to make. There is also a difference in the amount of loss.

3: Online franchise stores are credible. But there are good and bad. It's up to you to discern this.

4: Now there is often a saying: third-rate projects are for you.

You can do top-notch projects. Instead, first-class projects are given to you. You can only do third-rate projects.

So the project is not very important. What matters is how you go about it. Go for publicity.

In fact, there is no need to think about other issues at all!

Generally why do you want others to join it, because there is a lot of risk in operation, site selection, employee management, customer needs and other factors, you look like a good company, like KFC, McDonald's, Starbucks and other better stores in the world, they are very cautious to join, because good companies do not need to join, because it is difficult to manage the franchise store, but it will cause a negative impact, if you really want to join, go to the store to join for 1 month, you will have an understanding of it, understand and then make a decision.

Is opening such a sedan eggplant handmade chocolate shop a chain or a book?

Lonely Mountain Yiye said that there are chains, and there are no chains. .Anyway, if you make some high-end chocolate or Hongli, you can completely surpass those brands and open an artisanal chocolate shop, at least, the taste should be on par with dove, otherwise you.

Mine is simple. As long as you are willing to work hard. It will definitely work.

How is the artisanal chocolate shop profitable?

How much does it cost?