Tell us about your preference for packaging or no packaging?

Like tea, if I usually drink it myself, I will buy those that are not packaged, and if it is a gift, I still tend to have packaging, after all, there is packaging that is more high-grade.

I choose the one with packaging, first of all, the main role is to look tall, for example, if you want to eat potato chips, will you choose the packaged, or will you buy bulk potato chips. And there are many things that can be marked on the packaging, such as the brand, production date, product quantity and ingredients. It can let you understand the product information more intuitively, and it can also make you feel at ease.

In fact, for me, there is packaging, I will like it more, after all, it looks more classy.

As a senior buyer, if the product at the same price, I naturally choose tin box packaging, but the premise is that the design of this tin box is to say the past, that is, into my eyes, if it is not good-looking, I will not choose. If the price is different and the tin box is more expensive, I will compare the value and the design, and if it is suitable, I still choose the tin box. **The difference is too big, and you will consider choosing a carton.

Personally, I prefer tin boxes, because I don't usually throw them away, but use them as containers for other items.

Divide things, most things, although the tin box looks high-end and exquisite, but after all, I don't like too many small things, and most of the packaging still has to be thrown, so paper can be. Unless, like I used to smoke when I used to. I don't like to bring a bag when I go out, and then the cigarettes and soft bags in my pockets are easy to break, so if I still smoke, I like the tin box.

The most important thing is to distinguish the quality grade, if you go to give people face must be packaged in an iron box, which feels like face, high-end atmosphere on the grade. The carton is more common and I think it's cheaper, and I don't think there's anything new. There is also the purchase of their own products, personally I think it is still biased towards cheap carton packaging, and it is more affordable to use it yourself.

When the product I buy is fast-moving consumer goods, the carton is better to use, to this extent, the merchant is more concerned about the cost performance, and the volume of the business naturally has to consider the cost. For example, if you go to work to buy a bread, take things out, and throw away the packaging, if it is a carton, the arrangement of the value status in your heart is: bread carton, but if you buy tin box packaging, then it is likely to give you the illusion of tin box bread, so that you don't take the tin box, don't take it, feel very embarrassed.

I think it is necessary to sell hardcover products in the vegetable market according to the occasion, and the potatoes and eggs must be made in cartons, but the result is very crowded. The consumers in the vegetable market are all Chinese aunts and will not pay for the packaging. Rural products with special characteristics must be planned according to the market and demand, because without demand there will be no market.

Chinese aunts, the whole country is the same. When you design the packaging, you have to do a special product demand analysis, what are the characteristics of potatoes? Heavy weight, low sales, it is necessary to design packaging that meets this demand, accurate design, in order to achieve the minimum cost and maximum benefit.

Tend to have no packaging, generally this kind of ** will be much cheaper.

Generally, if I give it away, the iron box looks high-end and the atmosphere is chosen to be iron, and I use it myself, purely for packaging, just a paper box. Sometimes for the sake of convenience and simplicity, even the carton is too lazy to ask, and it is a waste product to take back, so it is better to throw it directly in the seller's store.

Words for gifts. I will choose to send high-end paper boxes, with the moon cakes of the Mid-Autumn Festival as a column, we see that the design is novel, high-grade, looking beautiful moon cake boxes are basically made of paper, that is, paper boxes, in the sense of design, because the paper has more plasticity, compared with iron raw materials, can match a more high-end feeling, Chinese gift is to give face, paper boxes can shape more possibilities than iron boxes.

I don't like the packaging for gifts, and I think I have to open it anyway, probably because I'm more realistic. However, when buying electronic products, I feel that the more high-end the packaging, the better the quality of things, and when I buy food, I feel that the ordinary packaging contains a large bag than the high-end packaging.

I am the "Appearance Association" and the beautiful thing attracts attention. How do you stand out from the crowd? Chinese love face.

Gifts, exquisite packaging is doughy. After unpacking, basically throw away the packaging, right? Two goods of similar quality, one of which is higher due to packaging costs.

Packaging is the raw material for the outer layer of the product that is commonly wrapped in our daily life, which is generally divided into paper materials, glass materials, metal materials, etc. Items that have not entered the circulation field can not be called packaging, but can only be called "package", "box", "box", "utensils", etc., because packaging in addition to the function of packaging box bearing, to decorate the item, to get the favor of the audience is the vital role of packaging.

"Bag": wrapping, storage, storage. It refers to wrapping things with certain materials, and its fundamental purpose is to make things less damaged and convenient for transportation and storage. This is the category of applied science, which belongs to the concept of physics.

Outfit": dress, dress, loading, decoration and style, appearance, refers to the wrapped things with different techniques for beautification and decoration and embellishment, is wrapped in the appearance of more beautiful. This is a concept that belongs to the culture that has not been learned.

Packaging is inseparable from the product, and the product must be protected by packaging. The concept of "packaging" is to integrate the definitions of "package" and "packaging" reasonably and effectively, and it contains the following meanings - protection, integration, transportation, and beautification.

China's national standard "Packaging Terminology Part 1: Basics" confirms that packaging is the general name of containers, materials and auxiliaries used according to certain technical methods to protect products, facilitate storage and transportation, and promote sales in the circulation process.

It also refers to the operation of applying certain technical methods in the process of containers, materials, and auxiliaries used to achieve the above purposes.

(1) Insufficient packaging.

Insufficient packaging can cause losses in the distribution process and reduce logistics efficiency. Insufficient packaging mainly includes four aspects: insufficient packaging strength, resulting in insufficient packaging protection, resulting in the loss of the packaged material The level of packaging materials is insufficient, due to the improper selection of packaging materials, the materials can not well assume the role of transportation protection and promoting sales The level and volume of packaging containers are insufficient, and the loss caused by the lack of necessary layers and required volume The packaging cost is too low to ensure effective packaging.

2) Excess packaging.

Excess packaging mainly includes four aspects: packaging strength design is too high, packaging material selection is improper, selection is too high, packaging cost is too high, packaging technology is too high.

3) Packaging contamination.

Packaging pollution is mainly reflected in two aspects: a large number of cartons, wooden boxes, plastic containers, etc. used in packaging materials, which consume a lot of natural resources The disposable and luxurious nature of commodity packaging, and even the use of non-degradable packaging materials, seriously pollute the environment.

The packaging of iodized salt is not reasonable.

It is known that iodine is a highly volatile element. In other words, after the package is opened, it will evaporate very quickly. From this point of view, in order to retain the iodine element in table salt, its packaging design should be more important in repeated opening and closing.

That is to say, after the current packaging is opened, it can no longer be closed (I believe that most household salt shakers cannot hold a bag of salt at a time), which will inevitably cause the volatilization of iodine, and cannot really play the scientific effect of salt iodization.

Therefore, the improvement of the packaging of iodized salt should not be limited to replacing plastic bags with plastic paper bags, but should make some fuss about repeated opening and closing, so as to make iodized salt packaging more scientific and reasonable.

The more beautiful the product packaging, the better.

In general, there are certain requirements for product packaging:

1) Adapt to the needs of various circulation conditions. To ensure the safety of goods in the process of circulation, commodity packaging should have a certain strength, solid, 4?Solid and durable. For different modes of transport and means of transport, the corresponding packaging containers and technical handling should also be selectively utilized.

2) It should be adapted to the characteristics of the product. The packaging of goods must adopt corresponding materials and technologies according to the characteristics of the goods, so that the packaging fully meets the requirements of the physical and chemical properties of the goods.

3) Adapt to the requirements of standardization. Commodity packaging must implement the standardization of virtual ideas, that is, the packaging volume (weight) of commodity packaging, packaging materials, structural modeling, specifications, reputation, size, printing marks, noun terms, packaging methods, etc., and gradually form a series and generalization, so as to facilitate the production of packaging containers, improve packaging production efficiency, simplify the specifications of packaging containers, save raw materials, reduce costs, easy to identify and measure, and help ensure packaging quality and commodity safety.

4) The packaging should be appropriate and moderate. For sales packaging, the size of the packaging container is appropriate for the goods inside, and the packaging cost should be consistent with the goods inside. Excessive reserved space and a high proportion of packaging costs in the total value of the goods are harmful to the interests of consumers and mislead consumers about "excessive packaging".

5) The packaging of goods should be green and environmentally friendly. First of all, the materials, containers, and technologies themselves should be safe and hygienic for the goods and for the consumers. Secondly, packaging techniques, materials, containers, etc., should be safe and green for the environment.

In the selection of materials and production, follow the principle of sustainable development, energy saving, low consumption, high function, anti-pollution, can be sustainably used for poor use, or can be safely degraded after discarding. In general, on the one hand, commodities need to be properly packaged, which is the minimum requirement for protecting commodities, storing and transporting commodities, and facilitating consumption, and it is also a means for enterprise commodities; On the other hand, due to the excessive pursuit of commodity packaging by merchants, it has also added unnecessary burden and environmental pressure to consumers and society, especially some false and deceptive packaging, which makes consumers deeply hate. In fact, as long as there is packaging that caters to the aesthetic views and cultural consciousness of consumers, it can achieve the same effect as selling products.

The packaging of iodized salt is not reasonable. Iodine is a highly volatile element. After the package is opened, the iodine will evaporate quickly.

In order to retain the iodine in table salt, the packaging design should be designed on repeated opening and closing. After the current packaging is opened, it cannot be closed, which will cause the volatilization of iodine, and cannot really play the scientific effect of salt iodization. Therefore, the improvement of the packaging of iodized salt should not be limited to replacing plastic consumer bags with plastic paper bags, but should be designed on repeated opening and closing, so as to make iodized salt packaging more scientific and reasonable.

With the goal of realizing the overall function of packaging design, the main characteristics of packaging design are analyzed as follows:

1.Distinctive subordinate features.

Packaging is designed for the purpose of protecting goods, facilitating consumption, and promoting sales, first of all, it must be based on the different nature, form, circulation channels and consumption environment requirements of specific commodities, determine the target positioning of packaging design, and plan packaging design according to the functional purpose requirements of specific commodity packaging, therefore, packaging design has the distinctive characteristics of being subordinate to the packaged items and consumer objects.

2.Perfect merchandise.

Packaging is the carrier of the packaged goods, is an indispensable part of the field of goods into the first place, it enters the circulation market and consumption links with a specific commodity appearance. Therefore, the packaging design strengthens and expresses the commodity characteristics of the contents as much as possible, shapes the authentic, beautiful and credible image of the goods, accurately and quickly transmits the product information, attracts customers, guides consumers, and establishes a good image of the enterprise and products.

3.Innovative comprehensive features.

The systematic packaging design is to integrate practicality, artistry, information, economy and craftsmanship into one, and comprehensively solve the comprehensive problems of material and spiritual functions such as protecting goods, facilitating production, processing and storage, transportation and consumption, easy processing, beautifying goods, transmitting information, improving the added value of goods, and attracting consumers. Therefore, the packaging design concentrates on the process of packaging, material selection, packaging shape and structure, visual transmission, additive design, application of modern scientific and technological achievements, etc., and the finished manuscript has typical comprehensive application creation characteristics.

4.Ahead of its time.

Packaging design is inseparable from the production and circulation environment, people's lifestyle, consumption concept and aesthetic requirements. Designers must have a keen sense of the times, be good at capturing the market and cutting-edge information of science and technology, analyze and grasp the development trend of the packaging market, conform to the trend of the times, update the concept, timely apply new materials, new technologies and new methods, update, transform and develop packaging design suitable for the consumer needs of contemporary people and guide the market trend with strong epochal characteristics.

The main purpose of the packaging is beautification. 1. Realize the value of commodities and use value, and keep in mind that this is still a means to increase the value of commodities;

2. Protect the goods from natural factors such as sun, rain, and dust pollution, and prevent losses such as volatilization, leakage, melting, pollution, collision, extrusion, dispersion, and theft;

3. Bring convenience to the storage, transportation, adjustment and sales of circulation links, such as loading and unloading, inventory, palletizing, delivery, receiving, transshipment, sales and counting, etc.;

4. Beautify the goods and attract customers, which is conducive to the first class.

Classification of packaging.

1. According to the scope of product sales: domestic product packaging, export product packaging;

2. According to the role of packaging in the circulation process: there are single packaging, medium packaging and outer packaging;

3. According to the packaging product materials: paper product packaging, plastic product packaging, metal packaging, bamboo and wood packaging, glass container packaging and composite material packaging, etc.;

4. According to the number of packaging uses: there are one-time packaging, multi-use packaging and turnover packaging, etc.;

5. According to the degree of softness and hardness of the packaging container: there are hard packaging, semi-rigid packaging and flexible packaging, etc.;