Without a marketing foundation, how to learn marketing?

Although there is no foundation in marketing, you can learn some of the essence by self-study.

Then I think you should make a plan for yourself before you start self-study, because if you don't have a plan, it will be difficult for you to complete the whole thing in a short time.

The best way to understand a subject is to first take the books on the theory of the subject, take notes when reading, write down what you don't understand, and finally read and study again and again, because this is a theoretical thing, you must first make your theoretical knowledge very basic and solid, before you can do the next step. Here are some books related to marketing, rabble, marketing management, and so on.

Now that we know some theoretical knowledge, we must put it into practiceOf course, it is unrealistic to carry out business practice directly at this stage, so we can start by writing a marketing plan, to do it every morning as soon as we wake up, in addition to brushing our teeth and washing our face, the other is to press ourselves next to the table, take out paper and pen, start writing your marketing plan, and desperately think about the marketing object you see, what can be improved in his marketing methods? It's going to be painful, but whether you can write it or not, make sure you force yourself to do it. <>

At this point, it's already the third step, which is practice, and I think you can find some current self-employed owners, talk to them about their marketing experience, you can help them do some marketing improvement methods, and then see if this method is useful yourself. <>

Summary

In short, like this, it takes time for you to get started in a complete stranger, or even want the sky, so do it according to your own plan, and there will definitely be results.

I think that I can learn more about marketing by practicing outside, and if I learn more from the big names in marketing, my marketing strategy can grow a lot.

It's a marketing society now, and having a talking mouth is one step closer to success.

I think all the things that go into marketing are basically the equivalent of talking on paperLearning marketing is mainly about practicing in practiceIt doesn't matter if you don't have a marketing foundation, you can start with the simplest sales, and then you can follow the sales masters inside to teach experience, and you will understand more after a long time, a lot of marketing experience is accumulated little by little, see how the big coffees in your industry are sold, learn their methods, and then according to the customers you pick up every dayLearn from failures, and over time you will have marketing experience.

This is a very good book, which explains how to market in great detail, and this book is a masterpiece of American marketing. It builds the basic framework for modern marketing. I believe that after reading this book, it will still benefit you a lot in marketing.

Now there are a lot of training courses on how to market, and some influential celebrities in the industry share their marketing experience, like their successful experience or failure experience is worthy of our reference, he can make you take fewer detours on the road of marketing, so sometimes it is recommended that you participate in more training togetherGet in touch with some big names and learn from their experience, and I believe that your marketing experience will become more and more professional in the near future.

There are many ways to improve your own marketing, as long as you work hard to learn and practice, I believe that one day, you will do better than others.

1. Positive mindset training (20 points).

1. Autosuggestion: Recite silently 10 times a day in the morning I must speak the boldest, I must speak the loudest, and I must speak most fluently. I'll do it!

Today must be a happy day! (Usually also autosuggestive, silently or written, at least 10 times.) ）

2. Imagination training: At least 5 minutes to imagine your successful speech in public, and imagine yourself successful.

3. Learn to smile in front of the mirror for at least 5 minutes, showing your gestures and shapes.

2. Eloquence exercise.

a) At least 10 minutes of deep breathing training every day.

2) Take every opportunity to speak and exercise eloquence.

1. Consciously exchange ideas with at least 5 people every day. 2. Recite aloud or speak aloud for at least 5 minutes every day.

3. Train yourself to "give a three-minute speech" or "three-minute silent speech" once a day.

4. Tell at least one story or complete narrative to relatives and colleagues every day.

5. Pay attention to some skills when speaking.

a. Before speaking, take a deep breath, calm your mind, smile, make eye contact, and start speaking.

b. Speak the first sentence bravely, louder, slower, and in short sentences, without interrupting in the middle of the sentence.

c. When you find that you are nervous, stop and consciously take a deep breath, and then speak it out as you exhale.

d. If you don't behave well, comfort yourself: "Why were you nervous just now?" It's okay, keep talking smoothly"; At the same time, overcome fear with confidence in your feelings and actions.

e. When you are nervous, you can do relaxation exercises, take deep breaths, or try your best to clench your fists, and relax quickly, 10 times in a row.

3. Auxiliary exercise.

1. Read inspirational books or eloquence books for at least 20 minutes a day to cultivate a positive attitude and learn some skills.

2. Laugh out loud 10 times a day, face life optimistically, and relax your emotions.

3. Train to accept the sight and gaze of others, and cultivate self-confidence and observation ability.

4. Cultivate the habit of smiling, smile brightly, smile sincerely, and exercise affinity.

5. Learn to review, summarize gains and losses every day, and write down experiences. Each week, you should comprehensively summarize the achievements and shortcomings, and determine the goals for the next week.

Learn marketing skills:

1.Communication skills.

I think that in order to learn marketing well, you must have strong communication skills. Whatever you do, you have to get others to trust you, which requires you to take the initiative to communicate with others. Of course, speaking skills are very important, when you talk endlessly, the other party has no chance to interject, and the communication becomes your personal show, and the other party will not have much good impression of you.

When a customer decides to buy, they usually give you a hint, so it's more important to listen than to talk.

2.Set goals.

When you have a good goal, you have a direction to strive for. But you also need to be cautious in setting goals, when you aim too big, you will feel that you have more than enough energy, and you will eventually give up halfway. If your goals are too low to reach without much effort, then you might as well not set goals.

Setting goals should be slightly higher than what you are capable of now.

3.Do more practice.

No matter how many books you read, they are all theoretical, they are all on paper. Without practice, you won't end up being a good marketer. It's like reading 10,000 books instead of traveling 10,000 miles.

4.Discerning.

Forward-looking, to have a "vision", to see far, to see what others do not see, so as to seize the opportunity and win by surprise, on the contrary, "people have no foresight, there must be near worries", all day long by trivial things, wrapped up. Those who do not seek the world are not enough to seek a time, and those who do not seek the overall situation are not enough to seek a domain.

Finally, I will give you three guidelines:

1: You never know what the guest is thinking (so don't bother guessing);

2: You never know if you're doing the right thing (so don't hold back when you do things);

3: You never know if today's customers will become competitors tomorrow (so relationship.

Pay attention to understanding reality, combine it with reality, think more, have your own opinions, dare to try, gain experience through doing, integrate with others, and communicate with others.

To systematically study marketing, we must learn all the theoretical and practical issues in marketing, which requires the right from basic overview to advanced subject research.

Get your hands on it. If you choose this major in college, you can still learn systematically, but if you study on your own, you need to pay a certain amount of time and energy, make a study plan, and buy good textbooks, I think it can also be done.

In fact, everything also requires congenital conditions and acquired efforts, and even innate conditions are better than acquired conditions.

Force is more important. The hard work of the day after tomorrow is to have a lot of room to try, and only when you try more will you know the trick in the middle of the term. After all, things are dead, people are alive, life is not acting, there is no script, there will be accidents and surprises at any time. Hope it helps.

Network marketing is more miscellaneous, copy capacity block, mainly depends on what degree you want to learn network marketing is divided into search engine optimization, search engine bidding, self-leading operation, e-commerce operation, network construction and so on, each module can find the corresponding job separately, but if you want to learn systematically, enhance yourself, it is recommended to learn, so that the scope of your work is wider, the starting point is higher, if you have the opportunity to coordinate the overall network marketing, you will fully understand the various platforms and modules.

Network marketing is more miscellaneous, the content is blocked, mainly depends on what degree you want to learn network marketing zhi is divided into search engine optimization, DAO search engine bidding, self-** operation, e-commerce operation, network building and so on, each module can find the corresponding job separately, but if you want to learn systematically and enhance yourself, it is recommended to learn or learn, so that the scope of your work is wider and the starting point is higher, if you have the opportunity to coordinate the overall network marketing, You will have a full understanding of each module of each platform.

DAO** operation, e-commerce operation, network station building, etc., each module can be found corresponding to the corresponding job by learning separately, but if you want to learn systematically and enhance yourself, it is recommended to learn, so that the scope of your work is wider and the starting point is higher.

138721648, join the group to discuss marketing interactions.

Simple, I personally like simplicity!

First of all, you have to love this industry, and at the same time, you should be a salesman! While running the market, reading books combined with learning is fast! In addition, communicate and learn more with the old salesman to learn from each other's strengths!

Raise your hand in approval!

Learn it yourself, or sign up for a class or something.

Financial Tips – Marketing.

It is recommended to read Bai to read Kotler's Red Book "Market Marketing", which is now in the 16th edition, and through this book, you can build a framework for an answer system. And then based on this framework, you can go into practice and understand it deeply.

Marketing is the activity, process and system that brings economic value to customers, customers, partners and society as a whole in creating, communicating, disseminating and exchanging products.

Marketing Learning Content:

1. Principles of marketing.

Marketing principles include market analysis, marketing concepts, marketing information system and rekey marketing environment, consumer needs and purchase behavior, market segmentation and target market selection. Neutral consumption.

2. Marketing practice.

Marketing practices consist of product strategy, pricing strategy, distribution channel strategy, ** strategy, marketing mix strategy, etc.

3. Marketing management.

Marketing management includes marketing strategy, planning, organization, and control, among others.

4. Special marketing.

Special marketing consists of network marketing, service marketing, and international marketing.