In the case of a sluggish auto market, why does everyone say that Toyota wants to take charge of th

Toyota is synonymous with cost performance. Toyota Motor Corporation, abbreviated as Toyota,

Toyota is just very popular and very cost-effective.

Although the tests are sluggish, Toyota is still strong.

I think it mainly depends on the personal preference for the configuration,

Because Toyota's market share has been rising.

I don't say that, I can't say it so absolutely.

I think everyone's personality determines this.

I think it's for better adaptation.

I think it's for the sake of better technology.

<> a lot of people mention Toyota.

When I think of durability, if I work hard to earn money to buy a car, who doesn't want to open a house for ten or eight years is no problem, which is also the ultimate point of Toyota. There are too many people around to buy Toyota cars, and they only have to do basic maintenance after driving for two years.

Toyota has done a very good job in various fields, a certain point is likely not to be easy to highlight, but every level is very good, including fuel consumption, interior space, driving force, all a Toyota car series is very competitive when pulled out independently, not necessarily the best, but enough to touch the customers who want to consider these various fields.

Toyota's safety hazards, now Corolla.

Main parameters|**) Upgrade standard 8 gas Xiang, Camry.

Main parameters|**) Standard 10 Qi Xiang, this is certainly not the second in the same class! And in the crash test done by the Automobile Association, Toyota Group.

Almost all of its models have received high scores, far ahead of their competitors. The argument that cars are unsafe was never created in the first place.

It can be seen that the key components of Toyota's cars are all domestic, including automobile engines.

and transmissions, there are also many electrical components that are all manufactured by Japanese companies themselves, and through several years of experiments, stable and reliable dealers have ensured the quality of Toyota's products. In addition, Toyota quality management.

It's also very well done, and although there are occasional problems, the minor problems are definitely one of the best.

Toyota's economy is not only good in terms of fuel consumption, but also good in economical maintenance. In the end, Toyota's peerless value retention rate, in China, Toyota's value retention rate must be one of the best, many customers have replaced new cars after 3-5 years of opening, Toyota's good value retention rate can retain customers to the highest extent in exchange for damage.

Because Toyota is a very good brand, the configuration in all aspects is relatively high, and the cost performance is also very high, so many people choose Toyota.

Because Toyota's durability is long-lasting, it can maintain the balance of the field, safety hazards are guaranteed, and it is economical, so many people will choose Toyota.

Because the cost performance of Toyota is very high, the performance is very superior, and the appearance design is very atmospheric.

In today's Chinese auto market, it seems that price reduction has become a necessary management tool for many auto companies, especially joint venture brands. In the past six months, joint venture brands have joined hands to show the world their ability to reduce dimensionality and attack independent brands, as well as the ability to exchange price for volume. They won the five-year destocking war in the country with broken glasses one by one, such as the Bishan Volkswagen Tiguan, which has the lowest price of only 10,000 in China; the Cadillac ATS-L, which has a starting price of only 150,000 yuan; The starting price has fallen below 300,000 Audi Q5L and so on.

It seems that this year's price reduction has become one of the few means for many joint venture brands and their distributors to gain market share!

But nothing is absolute. Every time at this time, there is always a brand that can behave differently from the average person. That brand is Toyota.

In China, Toyota's overall discount is relatively small. Especially in this year's destocking war, Toyota and its luxury brand Lexus still maintain the "tradition" of less discounts, no discounts or even price increases. However, in terms of sales, the overall sales of Toyota and Lexus are still excellent.

In July, Toyota sold 10,000 units in China, a year-on-year increase, achieving positive growth for 18 consecutive months. In other words, since the end of 2017, after the end of the purchase tax incentives for passenger cars with a domestic displacement of less than the end and many brands began to decline, Toyota still maintained the strongest growth momentum until today.

Of course, not only Toyota's own brand, but also the sales level of the luxury brand Lexus is also upstream. In July, Lexus's sales in China reached 10,000 units, a year-on-year increase of 31%, successfully surpassing Cadillac and becoming the No. 1 second-tier luxury brand in terms of sales. However, despite various low-pricing and high-preferential policies, Cadillac still failed to prevent the "bad luck" of being smoothly surpassed by Lexus.

Today's Lexus may have become a Chinese luxury car in addition to BBA.

Then, if we go deep into Toyota's management in China, especially the lack of discounts, fewer discounts and even price increases, there are still traces to follow. In fact, at the deepest level, consumers still recognize the reliability of Toyota's products. We have to know that buying a car that can't be broken is actually tens of thousands of dollars cheaper than buying a car.

It means that the car owner can enter the 4S shop less, there is almost no problem with the car, and there is no risk of being thrown on the road to touch filial piety. In fact, these small details still have a great impact on car owners, and Toyota's reputation for reliability is second to none in China. No matter what organization does the reliability list, Toyota's products are generally among the best, that is, the current market environment is not good, and consumers have relatively high quality requirements, it is obvious that Toyota's products themselves are more popular, even if there is no discount or even price increase, everyone is willing to buy!

Millions of car purchase subsidies.

Toyota's market problems can be discussed from the following aspects.

1. Engine: all are relatively mature engine technologies.

2. Fuel consumption: Positioning household models are indeed more fuel-efficient, but SUV models, domineering big posture, FJ, and land patrol are all oil tigers.

3. Safety: Needless to say, Japanese cars are well-known as energy-absorbing "paper shell cars" 4. Brand: Sino-Japanese joint venture brand.

5. Quality: The product quality is better than that of domestic cars (there has been a brake door incident) 6. Workmanship: can only be described as fine.

Suggestion: Use in the urban area, and if there are illegal vehicles such as residual earth trucks in your area, you can consider using them; But for the sake of safety, I suggest you consider the American and German products at the same price. Hope, thank you.

Why is the sales of Toyota cars, which used to be particularly good, gradually declining now? When it comes to the sales of sedans, people can't help but think of Volkswagen's anecdotes. Indeed, in the Chinese market, Lavida is so powerful that almost no one can move its position.

But in the world market, Toyota Corolla is the real king of sedan sales.

The indignant youths laughed and asked why sales of the Toyota Corolla continued to decline.

Essentially, there is a reason why Lavida is more popular in China. Think about it. Toyota's concept of making cars was originally to serve the global market.

Volkswagen's emphasis on the Chinese market is also well known. After all, Volkswagen already accounts for a third of the world's sales in the Chinese market. Lavida is a typical representative of "China's special car".

The Corolla has always had a lot of sales, but it is not entirely made for the Chinese market. Corolla's recent sales are not optimistic. Corolla's sales continued to decline. In general sales statistics, the Corolla is counted along with its twin-engine models.

The shoulders enhance the overall image of the Corolla, but dwarf the average Corolla.

In all fairness, in the case of immature new energy vehicle technology, which is crowned as deliberately exaggerating the cruising range and unstable charging trouble, hybrid is currently a relatively environmentally friendly and energy-saving automotive technology.

In the past, hybrids were basically synonymous with high-end cars. Although hybrids are more energy-saving in daily use, the high price and after-sales service costs are prohibitive for many people for the professional public. Due to the low economic trauma, the development of hybrid vehicles in the Chinese market has been slow.

This situation will not change until the arrival of the Toyota Corolla twin engine.

Returning to the product, the official guide price of the twin-engine version of the Corolla is 10,000 yuan, but there are usually discounts of several thousand yuan on the market. Compared with their own product matrix, consumers who are on a budget to buy a mid-to-high-spec Corolla or a gasoline version of the Corolla can choose the twin-engine version of the Corolla.

In contrast, the twin-engine version of the Corolla not only has a more economical power combination, but also has a more obvious sense of technology. What's more, the twin-engine Corolla outperforms the Corolla in daily use with more power than the Corolla. At speeds below 60 km/h, the twin-engine wheels automatically operated with electric motors, and at moderate speeds, they mixed the movements, and only at high speeds could the internal combustion engine be fully used.

In other words, buying a twin-engine Corolla can not only enjoy more energy-efficient energy costs, but also more direct power performance. The indignant youths laughed and asked why sales of the Toyota Corolla continued to decline.

In addition to the advantages in terms of power consumption, the twin-engine version of the Corolla also has a noticeable difference in appearance from the regular version of the Corolla. The full range of LED headlamps with the light of blue science and technology is easy to associate with a sense of the future. Overall, the twin-engine version of the Corolla greatly enhances the overall image of the Corolla.

At first glance, as long as the logo is changed to Lexus, it is not too much to sell for more than 200,000.

The first reason is that there is more production of other cars, the second reason is that there are more patriotic people, the third reason is that the performance of other brands of cars has improved, and the fourth reason is that the market competition is greater.

It may be because the quality of cars is getting better and better, and there are many car brands for consumers to choose from.

This is because there are many brands of vehicles that are released and people will find that they are more cost-effective than Toyota, and they are also very convenient to use.

Because there is a certain resistance in the Chinese market to Toyota's design and its manufacturing.

This is because China has a certain degree of resistance to Japanese companies and automobiles.

The greater the hope, the greater the disappointment, and the Chinese expect too much from him.

Because Toyota has no problem in China's history, but now it has a lot of recalls.

Because there is strong competition from domestic and local industries.

In China, car sales are getting worse and worse.

Because now the quality of domestic cars in China is also good.

The development and growth of China's local automotive industry.

Because here its market is not very large.

It is undeniable that the model products produced by the Toyota Group are indeed very good compared to other car series or other brands. But not everyone, or all consumers in the Chinese auto market, absolutely buy Toyota's products. Judging from the current market performance, the vast majority of consumers recognize the Volkswagen brand much higher than Toyota's products.

In terms of the average annual sales volume of the Chinese auto market, the average annual sales of the Volkswagen Group and the Toyota Group are basically on the same average level, and even in terms of specific sales, Toyota's sales performance is slightly worse than that of the Volkswagen Group. Therefore, the sales of North and South Toyota are indeed very powerful, imitating Wang code, but as far as the comparison with the North and South Volkswagen, its specific sales will indeed be relatively worse than the sales of the North and South Volkswagen. It can be seen that the recognition of Volkswagen Group's products in China will be far more recognized by consumers than Toyota's products, or consumers will have more trust in the market layout of the Volkswagen brand or the quality of products.

If you think that the domestic automobile market has entered the Toyota era, this sentence is a bit premature, as Toyota's opponent, whether it is Volkswagen, or American products, or other brand product models, almost to a certain extent can threaten the number of Toyota products in the market, so it is very difficult for Toyota to become a monopoly in a short period of time. Not to mention the products of other car series on the market, as far as Japanese brands are concerned, Honda and Nissan can seriously threaten Toyota's market share.

However, it is undeniable that Toyota's popularity in the Chinese market is very high, and in terms of sales performance in the Chinese auto market in 2019, Toyota is the most popular Japanese brand in the domestic market. In addition to the more traditional basketball models, hybrid models are also products that have attracted great attention from consumers. Although Volkswagen models are also very popular with consumers, in fact, in terms of stability and durability, Toyota products will be much more popular than Volkswagen models.

To sum up, Toyota's models are still very popular in the market, not only from the stability and durability of the model and the subsequent performance of the car, including the advanced technology of the platform and other aspects have been generally welcomed by consumers, although it is not yet able to surpass the Volkswagen Group, but his market potential is very huge.