How can I get customers to advertise in my magazine s magazine?

First of all, it is necessary to analyze the value of the readership of the magazine, because what the advertisement actually sells is the spending power or consumption potential of the readership behind the magazine. This is the foundation. Analyze the composition of readers, readers' consumption preferences, readers' consumption needs, the future development potential of the student group, and the brand loyalty of the student group.

Then, the status and influence of your magazine in such a group. This analysis is the best illustration for advertisers.

Then analyze the needs of the magazine's target customers, that is, advertisers, collect customer information, find out their needs, and find out how your magazine can meet the needs of customers, and the overlap between the advertiser's brand or product positioning and appeal and the consumer needs of the readership.

Then to present their own value to customers, the coverage of the magazine is one aspect, but the campus magazine as a segment, the key advantage is that it is accurate, can accurately reach the group of college students, and as a specialized **, the student market is more understanding and professional, then it can become the first choice for customers to promote the brand or product of the student market.

In the process of negotiating with customers, it is necessary to establish customer trust, promote win-win cooperation, and make appropriate compromises and interest exchanges in specific negotiations.

Finally, we should pay attention to follow-up services, constantly consolidate and maintain customer satisfaction, and don't just do a single business.

Find the right target customers for you, that is to say, not all businesses will be interested in the campus, generally the merchants around the school prefer to advertise in the campus magazine, or the target customers of the merchants are school students, such as mobile, Anta, etc., so it is very important to position your target customers. Then find the merchant according to your positioning, and tell him how big the coverage of your magazine is, how large the scope of advertising radiation, how deep the advertising is, and what kind of publicity strength and degree it can bring to the business.

The first and third floors are very good, but their opinions are !!

Hello, hope it helps.

To do a wide range of sales work, you first need to classify the market.

1.If you are an advertising salesperson, you have some knowledge of advertising planning, and the higher the degree of understanding of the other party's enterprise products, the greater the probability of success, and the shortcut is diligence.

2.If you are the owner of an advertising agency, it is recommended that you contact more business personnel, let them introduce some customers, of course, the return to them must be rich, this is the easiest way, they have a lot of customer information in their hands, and the customer relationship is much better than the beginning.

Learn a lot, practice.

At present, most of the jobs in the market are in business, which is the most challenging and the most lucrative in terms of income;

Let's pay attention to a few points:

1。Eloquence. Good eloquence is your key to victory.

2。Affinity.

It is very important for people to not be disgusted when they see you, and they like to be close to you, and the most intuitive impression of this square branch meeting is a warm smile.

3。Temperament. Outstanding temperament can enhance the trust that others have in you, and thus trust in your products.

4。Perseverance. Not everyone sees what you have and buys it the first time, you have to have the perseverance and courage to follow it and know that the other side compromises.

5。Courage. In many cases, the most terrible thing is not the strong customer, but the hand that you dare not knock on the door of the strong customer

Hope it says something that can help you, good luck

Magazine advertising business.

1.Magazines are not like items like coffee. People's perception of a magazine is influenced by marketing, but ultimately depends on the quality of the advertising content.

The client's perception of the magazine comes mainly from the product: the paper, the quality of the writing, the talent of the photographer, the cover, the font, and the choice of the people featured in the magazine. Marketing can help a magazine gain an edge in the short term, but at the end of the day, only high-quality magazines can achieve advertising success.

Liaoning wall advertisement.

3.Magazine marketers and advertisers are people who are at the forefront of the market, especially advertising creatives and brand planners are in front of fashion and consumer information. Therefore, they should be well versed in the promotion methods of various product brands, product selling points, sales propositions, brand concepts, etc.

When they recommend consumer ideas to others as advertising marketing experts, they need to have a lot of influence. Especially when recommending brands at the level of product attributes plus brand attributes, their views should be more three-dimensional and convincing.