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Rare is expensive, and the quality and quantity of green tea are determined. When the spring tea has just budded, the quantity itself is small, plus dormant for a winter, the quality of the bud head is very good, the tea at this time, there is no price, it must be expensive, the tea is a kind of harvest by the sky, and the weather has a vital impact on the picking of spring tea. If there is continuous rain or severe spring cold, the purchase of tea** will fluctuate to a certain extent.
<> is basically four catties of fresh tea leaves now that can fry one pound of finished tea, but in rainy weather, there is more moisture in the tea, and it may take five catties of fresh leaves to fry one pound of tea, plus the yield is small, so **naturally will**. Tea farmers, tea merchants, tea enterprise brand is a mutually beneficial and mutually beneficial model, indispensable, there are tea enterprises, tea merchants to promote, improve the local tea visibility, open the market, it is possible to have consumers to find the source of tea farmers to buy.
The ** of the same tea will also be different, because it will be different depending on the picking time. In the early days, it was the bud head that grew in early spring, and the yield was small, the yield was light, and the yield per mu was small, so it was naturally expensive. The appearance of stale green tea is yellow and dull, dull, low aroma, the leaves are yellow and dry in the moist places where the tea is blown hot with the mouth, the color of the brewed tea soup is dark yellow, the taste is mellow but not refreshing, and the bottom of the leaves is yellow and not bright.
The blackened tea is mostly aged tea.
The same pigment, different years of tea, will produce different tastes and aromas, as well as efficacy; **Will also be appropriate**! But not blind hype and inflated! Many people who buy tea do not drink tea, just to wait for the next price increase in the sale, tea ** has high and low, which is normal, because the planting environment, production process and other conditions are different, which determines the final quality of tea.
As long as you go to the regular tea store to buy ordinary tea is absolutely no problem, and cheap tea is not harmful to the body, as long as you choose the right tea according to the physical fitness, it is still good to drink tea often.
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In the production process, some tea needs to be fermented for a long time, and even after a long period of storage before it can be put into the market, in this process all the manpower and material resources must be counted in the cost of tea. For those teas that do not need to be fermented or semi-fermented, it is naturally much cheaper to put it directly into the market, eliminating many intermediate links. However, many people think that the complexity of the tea production process can affect the number of market circulation, which is unworkable, and this factor cannot be used as a basis for whether consumers like it or not.
Some special teas, such as handmade tea, are difficult to replace by machining, and all products that involve labor will generally be higher than mass-produced products. Origin influence**, the same type of tea, ** there will be a relatively large difference, which mainly depends on whether it is the origin of tea, there are ten famous teas in China, why there are many people who respect famous tea, one of the important factors is the factor of origin. Impressions of natural conditions such as local sunshine, soil nutrients, temperature, etc., the tea that grows out is good, and it is difficult to imitate planting in other places.
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The disparity in the tea market is mainly caused by the fact that many people do not know how to do it. You can't tell the difference between good tea at all, and many tea markets can't taste it, so it's not good to tell the difference just by looking at it.
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The variety and quality of tea, good tea is generally picked by hand, and the quality of tea is guaranteed, while bad tea is picked by machine.
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China is the birthplace of tea, but also the birthplace of tea culture and tea ceremony and tea art, as the world's largest tea-producing country, there is no world-class well-known brand of tea, which is the sadness of China's economic circles.
Looking at foreign teas, the hot sales of "Lipton", "Liheng", "Assam", "PCTs", "Teiiy" and "Typhoo" international brand teas largely depend on the economic level and brand advantages. Among the three major beverages in the world today, the tea brand is the first to recommend Lipton in the United Kingdom. As the birthplace of tea, China does not have a well-known tea brand in the world.
Due to the lack of brand effect, 70,000 Chinese tea factories are difficult to compete with a British Lipton in terms of overall strength, and the annual output value of Lipton's tea industry is equivalent to 70% of the annual output value of China's tea industry. When will Chinese tea be called a well-known brand? "The long-term lack of Chinese tea brand has lost a large market, and the output value of more than seventy percent of China's tea is only equivalent to that of a Lipton tea industry in the United Kingdom, and Chinese tea urgently needs to be built as an international brand.
This was pointed out by Wang Qing, executive vice president of the China Tea Circulation Association, at the 2008 China International Tea Industry Expo recently held in Guangzhou.
What Chinese tea lacks is internationally renowned brands, and the lack of brands has become a weak link in China's tea industry, which industry insiders call this status quo"There are types, famous teas, and no famous brands'There is no surname'Times"。This is also the sadness of Chinese tea at present. In short, Chinese tea still has a long way to go.
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Introduction: China has always had a tradition of planting tea, and Chinese people have a long history of drinking tea, but even so, there are many tea farmers who complain that it is difficult to sell tea, and there is also the problem of too high tea, which is why this?
First, customers and the market are scattered, in fact, tea is difficult to sell because in China's market, the tea market and customers are relatively scattered. First of all, there are only a few areas in China that can grow tea, and there are only a few areas that produce tea every year, but the customers who drink tea are relatively scattered. And there are very few big brands that provide centralized purchase of tea farmers' tea, so every year tea farmers have to find a buyer again, and in the process there will be a loss of time and money, and sometimes the buyer cannot be found for various reasons.
Second, there is no brand effectIn fact, there has always been a problem in China's tea industry, that is, there is no brand effect. Many people have drunk Lipton's tea bags, although Chinese do not like such tea bags, and feel that if the tea leaves are broken, they actually lose the original fragrance of the tea. However, Lipton does make the brand, but China has a long history of drinking tea and planting tea, but there has never been a good brand to promote the industry.
On the contrary, there are many well-known brands in coffee. In people's hearts, they only know what types of tea are famous, but there is never a brand of tea that can jump into people's hearts.
Third, the technology is not in place, in fact, the first quality of tea is too high, there is also the problem of technology is not in place, the tea itself is relatively scarce, it is made of the buds on the tea tree, and the season is different. However, the roasting technology and preservation technology of tea are actually advantages that need to be improved, especially the roasting technology of tea. In the past, it was all roasted manually, of course, the cost was too high, and in the process of machine roasting, it was possible to lose the essence of the tea itself, so the improvement of technology is still very important.
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Although it is said that the tea is very high, if it is not a large-scale tea garden and there is no complete industrial chain, the tea cannot be sold, because the locals do not need so much, and there are no businessmen outside, so it is naturally difficult to sell.
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This is because the ** of tea is very high, and there are many fake and shoddy tea leaves on the market to buy regular and shoddy tea, so tea farmers say that barley tea is particularly difficult.
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It is because people's demand for tea is relatively small, and the storage time of tea is also very large, and tea is likely to deteriorate or expire, and the consumption of tea is relatively small
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Because these tea farmers don't have any sales channels at all, they find it particularly difficult to sell their tea.
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Because tea has a high nutrient content, it can make our blood circulate, and it can also improve our own immunity and resistance.
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Because of its small output, and its processing is very complicated, it is also very difficult to pick, and it will be a little more expensive.
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Personally, I think it's because there are many processes and high labor costs, so it's relatively high.
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The main reason is that tea people are similar to grain farmers, because the price of tea and grain is too low, even if you sell tea without losing money, but you can't make much money, it's very expensive and can't afford to drink, and it's too cheap and no one wants it. Grain must be eaten every day, even if each person drinks tea every day, the amount of a person's daily digestion and absorption is too small, after all, the people who drink tea account for about 30 of the total population, and the use of tea is less and less except for the large amount of tea to drink. Tea people need to invest a lot of human capital and assets from planting tea, raising oil tea trees, management methods, harvesting roasted tea to finished products, and the hard work is not proportional to the gain, and planting tea is not as good as going out to work.
The total output value of tea in China is exceeded, that is, green tea is a solution to the problem of unsellable tea in the market every year. The sales of tea are very strange, because of the small production of high-end tea, the demand is large, but there is no inventory, and the inventory backlog is medium and low-grade tea. There is a siphon phenomenon in well-known production areas, and the demand is very high, and even the demand is very high, so it has caused countless imitations of tea in other places, such as West Lake Longjing tea, Niulankeng, and Suzhou Biluo Spring Tea, and this kind of fake origin is also inexplicably hot, even tea enterprises, not to mention that well-known brands of tea companies are very reliable, and the possibility of buying pure origin is not easy to exceed that of tea people.
In 2022, tea in most regions is suffering from the problem of tea pickers! In 2022, there will be more local centralized harvesting, centralized production and processing, centralized market sales, and even preparations for picking tea with machinery and equipment in advance, although the economic benefits are not very high, it is far more comfortable than seeing the tea all the time. It is really a period of pioneering and innovation, so you can't blindly feel that the tea mountain is desolate and the tea will be ****, the intelligent tea tree has been slowly improved, and these tea trees deep in the mountains have also been abandoned.
In the case of picking tea before, the economic benefit is very good! With the relaxation of the sales market, some tea companies have also changed the tea people gradually use machinery and equipment to pick tea to enhance economic interests, before the manpower to pick tea must eat, live, drink three basic transactions, now the efficiency of mechanical automation is high, rationality, so that many tea people want to try, due to the recitation of tea enterprises, in the tea pickers year by year more difficult to invite the situation, can only fancy the rights and interests in front of them. For the current stage, the tea waiting room is actually very sufficient, so according to such thingsEven if tea people will no longer grow tea for a period of time, the price will not increase rapidly.
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I think the price will rise, because now there are indeed fewer and fewer teas, and some people who like to drink tea have higher requirements for the quality of some teas.
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Yes. Because there are fewer people who grow tea, the yield of tea will also decrease.
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"If we pay attention to tea products in the future, maybe it will continue. If you don't pay attention to tea, then for this problem, it may also gradually decline, and it is normal that it will not be **. ”
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China's tea market is mainly divided into two bars: domestic and export.
Domestic Part, 1Tea consumption is growing rapidly. Tieguanyin (oolong) has a market share of about 7 percent, Pu'er 1 and a half, and other teas account for the remaining 1 and a half.
2.There are many tea merchants, the industry entry threshold is low, the industry concentration is low, and chaos is abundant; 3.There are many varieties of tea, rich in variety, and different publicity focuses; 4.
Tea is a higher cash crop, and the place where tea is produced attaches more importance to it. There are many tea fairs every year, but most of them are not very effective.
Export part: 1Green tea accounts for the absolute proportion, about 9 percent; 2.The export volume of other tea is increasing year by year. In particular, packaged tea in fast-moving consumer packaging is growing the fastest; 3.Even so, China's tea exports are still mainly bulk and raw material supply.
If the landlord needs more detailed data, he will have to make a detailed outline himself. Because, this problem involves too much and too wide a face.
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China is the origin of tea and is the earliest country in the world to discover and use tea trees. Since the reform and opening up, the tea industry has developed rapidly, and has become an important industry in the rural economy of the main producing areas and an advantageous agricultural industry for exporting foreign exchange, which has attracted the attention of the state. With the intensification of market competition, the tea industry tends to brand integration, industrialization, intensive development, the production base is also taking the road of scale, the first place has introduced support policies to mobilize the enthusiasm of tea farmers, tea merchants and tea enterprises, the tea industry shows a phenomenon of spatial agglomeration and local specialization.
According to the "Analysis Report on the Production and Marketing Demand and Investment of China's Tea Industry" released by the Prospective Industry Research Institute, as early as 2010, China has become the world's largest tea producer and the second largest tea exporter, but the development of the industry is still facing many constraints, and comprehensive transformation and upgrading has been the general trend.
According to the analysis of the tea industry research group of the Prospective Industry Research Institute, while the rapid development of China's tea industry, the tea industry is also facing many problems, such as the large number of tea enterprises in China, but the lack of leading enterprises and world-renowned brands in the international tea industry in the real sense, and the formation of a large-scale standardized and standardized tea production chain.
It is worth noting that China's tea exports are still mostly raw material products, and the competition is dominated by low-level competition, and most enterprises lack independent research and development capabilities.
Overall, the demand of the tea industry is still very good, and the market prospect is very good.
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