What knowledge a salesperson should have

Methods of personnel sales:

1. Door-to-door sales. Door-to-door sales are the most common form of people sales. It is a salesperson who brings product samples, manuals, and orders to visit customers and promote products.

This form of promotion can provide effective services according to the needs of customers and facilitate customers, so it is widely recognized and accepted by customers.

2. Over-the-counter sales. Also known as a store, it refers to the establishment of a fixed store in an appropriate location, and the salesperson receives the customers who enter the store and sells the products. The salesperson of the store is a salesman in the broad sense of the word.

Counter sales are the opposite of door-to-door sales, which are door-to-door sales. Because the products in the store are complete, it can meet the customer's purchase requirements in many aspects, provide customers with more convenience to buy, and can ensure that the product is intact, so customers are more willing to accept this method.

3. Conference promotion. Conference promotion refers to the use of various meetings to promote and introduce products to participants, and spend on marketing activities. For example, to promote products at meetings such as order fairs, trade fairs, exhibitions, and material exchange meetings.

This form of sales has a wide range of contacts and concentrated sales, and can sell products to multiple sales objects at the same time, with a large turnover and a good sales effect.

Pitch skills. The first is to listen carefully to the needs or opinions of customers, so as to know their real shopping needs.

The second is to ask the needs of customers in a timely manner, which requires the sales staff to communicate with customers more pleasantly, can be directly raised, and the effect will be very good.

The third is to analyze the customer's shopping motivation, for example, because of the price economy, product comfort, superior function, increase personal attractiveness, attracted by advertising, easy to use, economic and practical and other factors. This point requires the majority of dealers and sales personnel to constantly test, study and summarize in the actual sales process, in order to grasp in place, better and better.

<> The purpose and significance of the company's product knowledge training:

1.Purpose: From the perspective of the company's own development, training enterprises, improving the quality of talents, and creating intellectual capital for their own human resources are the ways for enterprises to rely on knowledge-intensive human capital to gain advantages.

In other words, scientific and effective corporate training is equivalent to enhancing the core competitiveness of the enterprise itself.

Training is indispensable not only for the company itself, but also for the employees themselves. In fact, many of the best job seekers in the current job market tend to value whether the company offers them the opportunity to develop talent when choosing a company of interest.

For these emerging talents, corporate training is an activity that can develop their own work capabilities, with the aim of improving their competitiveness, deepening their understanding of the company, and helping them achieve their company goals.

2.Significance: Through systematic and formal enterprise training, the comprehensive ability of employees has been greatly improved, and the old problems accumulated for a long time due to the lack of employee qualifications within the enterprise can also be completely solved, so that the effectiveness of employees' work will be greatly improved, and the sense of belonging of employees to the company and the cohesion within the collective will naturally develop, which is convenient for enterprise managers to carry out more effective employee management.

Sociology tells us that the highest demand for human value lies in the realization of self-worth, that is to say, the purpose of employees' regretful work is to realize self-worth. The significance of corporate training is to inject job knowledge and skills into employees, so that employees can make continuous progress in their work and further realize the pursuit of self-worth.

1. For salesmen, sales knowledge is undoubtedly necessary to master, without knowledge as the basis of sales, only banquets can be regarded as speculation, can not really experience the fun of sales.

2. The information, manuals, and advertisements related to the company's products must be studied and memorized, and at the same time, the advertisements, promotional materials, and manuals of competitors should be collected for research and analysis.

A salesman, that is, a salesman, is a professional who sells goods or services, and the front-line staff of the first orange hunger line are like soldiers on the battlefield, and their function is to sell products and services quickly. It is said that a salesman can be a professional, such as a manager, an insurance broker, a real estate, a cosmetics and beauty consultant, etc. Salesmen are also some called ** salesmen, and companies such as bank employees expect to add value and take on sales work, and carry quite a lot of sales targets.

Hello! I am glad to answer for you, the methods of personnel sales are: 1. Door-to-door sales lead inspection, Huaihui door-to-door sales is often lead to answer the form of personnel sales.

2. Counter sales, also known as stores, refers to the establishment of fixed stores in appropriate locations, and the salesmen receive customers who enter the store and promote products. 3. Conference promotion, conference promotion refers to the use of various meetings to promote and introduce products to participants, and spend marketing activities. Thank you for your inquiry, I hope my answer is helpful to you.

Hello dear, I'm honored to answer for you <>

3. The business knowledge that the salesperson should have.

First, marketing personnel must first have a strong marketing concept and market awareness, and be able to keenly feel the changes in the situation. Second, marketing personnel should have a certain knowledge of the company's business, understand the company's corporate culture, business philosophy and other aspects.

3. Marketers must have certain marketing theories and rich professional marketing knowledge. Fourth, marketing personnel should have knowledge of other disciplines related to market economy theory, and should have comprehensive cultural literacy. Fifth, marketers must have a high "emotional intelligence", be good at dealing with people, and have certain marketing skills.

6. Marketing personnel must have good professional ethics, be loyal to the enterprise, and be responsible for customers. 7. Marketers must have the ability to sell themselves and sell themselves in order to sell their own products.