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With the rise of the live broadcast industry, many people have joined the army of live broadcasting, even ** is no exception, they have started to sell goods on the Internet, and even some **** themselves have become Internet celebrities, and use their Internet celebrity identity to bring great help to the local economy. Especially this year, due to the impact of the new crown epidemic, the tourism industry in many places has been hit hard, especially those areas dominated by tourism, which is simply a fatal blow for them. And with the rise of live broadcasting, they also saw a glimmer of hope?
He Jiaolong from Xinjiang is a very good example, and her popularity has greatly promoted the development of local tourism.
Inspired by Ding Zhen to be an Internet celebrity
After Litang Ding Zhen in Sichuan became popular before, this place in Ganzi Prefecture, Sichuan Province entered everyone's field of vision overnight. And He Jiaolong, deputy county magistrate of Zhaosu County, Ili Kazakh Autonomous Prefecture, Xinjiang, gave her a lot of inspiration after seeing Ding Zhen's **. Therefore, she filmed a video of herself riding a horse galloping in the snow**, which quickly attracted the attention of netizens, and He Jiaolong also became popular because of this **, and the Douyin of "He County Magistrate Said Zhaosu" also gained a lot of fans.
Promote local tourism development and marketing of agricultural products
As He Jiaolong became popular, she promoted the local tourism industry and promoted local agricultural products on Douyin. The city of Zhaosu is also known by more people, and Zhaosu itself is mainly based on tourism, and has the reputation of "the hometown of Tianma" and "rainbow capital". With the spread of He Jiaolong's ** wearing a red cloak and riding a horse in the snow, more people want to travel to Zhaosu, and because of this **, the personalized customization of the tour has been scheduled after New Year's Day, which has also greatly restored the local tourism industry.
In addition, He Jiaolong also incarnated as an anchor to sell local agricultural products on Douyin, and has sold almost 1 million worth of agricultural and sideline products for the local area.
Personal opinion
The live streaming industry has also brought great help to the local economy, and it is believed that this method can increase the income of local farmers. Of course, in addition to bringing goods, it is also necessary to strengthen local tourism services, but it is not possible to overturn because of this, otherwise it is easy to affect the local tourism reputation.
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The help is very big, many people come to travel to their county, which will drive the development of local tourism, and their products can also be sold through the Internet, which can promote the rapid growth of the local economy.
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It will show the local customs and tourism resources to the majority of netizens, so that people can better understand the area and begin to pay attention to it, which is of practical significance to the local poverty alleviation, and will also attract more people to go there to enjoy spring and autumn, and will drive the sales of local agricultural products.
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I think he has helped the local people a lot after he became popular, and he has also called on many people to pay attention to some local agricultural products**, which have improved the economic benefits of the locals, and the locals are very grateful to him.
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It was a great help, not only did he help many people sell some of the goods on the orchard, but he also made those people have their own profits.
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In the face of the "flash in the pan" phenomenon of many Internet celebrities, He Jiaolong is not worried about thisIn November 2020, He Jiaolong became popular because of his horseback riding in the snow, receiving 100 million clicks, nearly 9 million times. He Jiaolong said in an interview that after becoming popular, he suddenly faced huge attention and chose to stop broadcasting for a period of time to calm down. She said that she always reminds herself that she is a public official, and this identity is different from other Internet celebrities.
High popularity is not necessarily good for public officials. You need to calm yourself down and think about "going from ** to **".
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Wearing a red cloak and galloping in the snow, this ** made He Jiaolong quickly popular. However, He Jiaolong is a very clear person, although she is popular, she does not want to be a flash in the pan, but wants to be an Internet celebrity all the time, so it will put quality and service in the first place, and make Zhaosu a more perfect and perfect place.
Influencers derive a profit model
With the development of short **, a large number of Internet celebrities have also appeared in recent years, and a large number of profit models have also appeared in Internet celebrities, and the phenomenon of Internet celebrities bringing goods has become more and more frequent. Internet celebrities themselves have a large number of fans, and they also have a lot of topics, and they have a lot of traffic, and they can monetize these traffic and fans, thus deriving a series of business chains, which have also become a phenomenon in today's society, which has also derived a new emerging industry.
Internet celebrities bring goods chaotic
However, as an emerging industry, so far there are no relevant laws, policies and rules to restrict this industry, which has also led to chaos in this industry after its rise. Many people saw the development potential of this industry and joined one after another, and without any constraints, it has also become a breeding ground for fake and substandard products. It is undeniable that the Internet celebrity economy has indeed increased profits for enterprises, and also provided them with a sales channel, especially in the area of agricultural products, which has brought more convenience to the sales of agricultural products to local farmers.
But there are also many unscrupulous merchants who target this industry and sell some fake or inferior products to consumers in this way. That's why we saw the Simba fake bird's nest incident and Li Jiaqi's Yangcheng Lake incident.
The content of the short film must be original and positive
But if Internet celebrities want to really go on, it is not enough to rely on the hype of appearance or create topics, but more importantly, they need to have their own unique content, so that the audience can feel novel and unique, such as Internet celebrities like Li Ziran, the content he provides to the audience is very special, and the content of the publicity is also very positive, very in line with the values of the public, so that Internet celebrities can always maintain their popularity, otherwise it is easy to be short-lived.
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At present, the Internet celebrity economy is still relatively optimistic, although many Internet celebrities are just a flash in the pan, but most Internet celebrities can continue to be active online, as long as the Internet celebrities themselves do good deeds.
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The influencer economy is not very good, it will only bring people income for a period of time, it is not really a good way, and the right way should be taken to get benefits.
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It seems that the current Internet celebrity economy is good, and more and more people are joining the industry of live streaming, and online celebrity live streaming can create huge economic benefits, which is still good.
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The sudden traffic also made me a little uncomfortable, and I was even more worried about the speed of redness and coolness. Not long ago, it was revealed on the Internet that some Internet celebrity attractions were not worthy of their names, and many celebrity anchors brought goods to "overturn", which also reminded me of this. In order to make "Internet celebrity" not a flash in the pan, we must also put quality assurance and service improvement in the first place.
Only by improving the quality of tourism, improving related facilities, and optimizing various services can we get a real reputation from tourists and make the traffic flow endlessly.
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I think the economic development is still very good, and it can be seen that the current Internet celebrity economy is still on the rise.
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It's still good. Although the entry level of this industry is very low, they are also working hard, hoping that this industry can become more and more professional and better talents will emerge.
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Now the Internet celebrity economy is developing very fast, and it has also been recognized by many people, and the influence of these Internet celebrities is also very large.
It is recommended to go through formal channels, which are not very reliable from personal experience, and it is not difficult to see some of these problems if you have studied this area. Now it is relatively safe to do the backstage of the four major banks, or the kind that he has invested in for many years, like a friend who has been in a Qianhai Bangxin for more than a year, according to him, it is a stable and reassuring kind.
It has professional talents, and most of its executives are from the financial industry and have rich experience in the Internet finance industry. No problem. It's my pleasure to have my advice, thank you, and have a great day!
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