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Taking advantage of the customer's trust in the 4S store, the customer's greed for small and cheap and their own sales position, the customer trusts the 4S store too much, so that there are loopholes to be drilled. Customers who buy cars are also greedy for small bargains, trust too much, and transfer money to another. The sales role itself is a direct contact with customers, and it is easy to be trusted by customers.
1. Customers trust the sales of 4S stores too much, so that there are loopholes to <>
As we all know, customers enter the store to buy things, which is their trust in the store, especially the 4S store, and they believe in the service level of the store.
Second, customers are greedy for a small bargain when buying a car, and they trust <> too much
One of the victims, Shen, recalled that after discovering the problem in the *** provided by the sales, and after scanning it several times, the remittance failed. Then, the other party allowed the transfer to be made using his personal WeChat and bank card, and he was thrilled and didn't think too much about it because the other party gave him a discount of 50,000. When he said that there was a discount, the customer was excited, and he transferred money directly to the sales, and he didn't think about it so much.
Another victim swapped his old car for a new one and quickly remitted money within 8 minutes, which he had no doubts because all the work was done in the 4S shop. , it's the same routine.
Third, their own sales position itself is to directly contact customers, and it is easy for customers to trust <>
Most of the time I was dealing with people I met for the first time or didn't have time to meet, so I didn't have a deep understanding and trust with each other. Good communication can be maintained if the customer wishes to be less defensive, and the customer is wary of the salesperson and questions whether they think this is normal. The key depends on how you handle your sales reps.
How can sales elites quickly gain customer trust?
The suspect took advantage of this loophole, the customer was greedy for a small bargain, the customer's trust in the 4S store, the trust of the sales and the customer, so that the step by step advice good trust, so as to carry out the fraud, in fact, the main responsibility is still the company's improper management, resulting in the fact that if it was investigated at the time, there will not be more than one customer to be deceived, so the company also needs to further introspect.
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He took advantage of the customer's trust in him and the convenience of being a salesperson, and the customer was also greedy for cheap and transferred the money to a non-merchant account.
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Taking advantage of the customer's trust in him and the convenience of sales, coupled with the customer's greed for cheapness, leads the customer to transfer money to the account of the non-merchant.
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He asked customers to scan the code to pay on the spot, but what he provided was his own Alipay***, and he also changed the name of the private collection to the company, so that the customers were convinced.
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With the improvement of the national economic level, buying a car is already a common thing, and now the basic purchase of a car is mostly young people, some families who have just graduated from college have bought a car, and some have been working for a few years to save some money to buy a car in installments. When buying a car, everyone will choose to go to the 4S store, in order to buy a rest assured, buy a convenient, but now there are some 4S stores to see that the young people who buy a car began to "flicker", telling the person who bought the car to buy it like this, that should also be bought, especially in the insurance area, most people do not know much about car insurance, after listening to the people in the 4S shop, they will buy according to the introduction of others, and then find that there are actually many people who do not need to buy. Today, I will tell you about what you need to buy and what you don't need to buy when buying a car in a 4S store, and novices must take a serious look!
The first is compulsory insurance. This is a must buy, and it is mandatory to buy, this everyone knows, because the compulsory traffic insurance is required by law to have every car, if you don't handle it, you can't get a license and annual inspection. In the event of a traffic accident, the insurance company will pay the victim a corresponding compensation, and the conditions of this insurance have certain limitations.
The ** compulsory traffic insurance is uniformly stipulated by the state, but it will vary according to the model of the car, and the main influencing factor is the number of seats in the car.
The second type is third-party liability insurance. This is also necessary to buy, this insurance and compulsory traffic insurance are the same as the third party to pay, but the difference is that the compulsory traffic insurance is the insurance mandated by the state, the responsibility of the compulsory traffic insurance covers almost all road traffic risks, the implementation of the "no-fault liability principle", that is, regardless of whether the insured is responsible in the accident, the insurance company must compensate according to law. Third-party liability insurance is a kind of commercial insurance, which will allocate the amount of insurance compensation according to the responsibility of the insured in a traffic accident, and there are a number of provisions that are not responsible for compensation.
Some people said that "it looks similar to compulsory traffic insurance, just buy one", but in fact, it is not, the amount of third-party liability insurance will be different according to the choice of the car owner when buying insurance, there are 50,000, 100,000, 200,000, 500,000, 1 million, to put it bluntly, it is more to buy and lose more. The amount of indemnity of compulsory liability insurance is relatively low, so third-party liability insurance can help car owners save a lot of money when the compensation limit of compulsory liability insurance is exceeded.
The third is to exclude deductibles. This insurance is also to be bought, but excluding deductible insurance is an additional insurance, can not be purchased separately, need to be prerequisite for other insurance, the advantage of this insurance is to agree on a specific insurance, in the event of a traffic accident, you can be supposed to be borne by the owner of the 5 to 20 liability by the insurance company, which can also save a lot of costs for the car owner.
The fourth type is car damage insurance. This is generally bought by everyone, so there is no need to say more.
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It's a scam. Fraud refers to the act of fraudulently obtaining a large amount of public or private property for the purpose of illegal possession. If the money is not borrowed for the purpose of illegal possession, it does not constitute fraud.
Legal basis: Article 266 of the Criminal Law of the People's Republic of China.
where public or private property is defrauded, and the amount is relatively large, a sentence of up to three years imprisonment, short-term detention or controlled release is to be given, and/or a fine; where the amount is huge or there are other serious circumstances, a sentence of between 3 and 10 years imprisonment and a concurrent fine is to be given; Where the amount involved is especially huge or there are other especially serious circumstances, the state shall give a sentence of not less than 10 years imprisonment or life imprisonment and a concurrent fine or confiscation of property. Where this Law provides otherwise, follow those provisions.
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This is a scam and should be reported to the police immediately. Fraud is illegal and effective measures should be taken to protect one's property when it is done. The victim should report the fraud to the local public security organ, and provide relevant evidence as much as possible in order to solve the case.
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You can retain relevant evidence, negotiate with the 4S store, sue the 4S store, etc.
1. Keep relevant evidence
Keep relevant evidence such as purchase contracts, invoices, and maintenance records in case you need them.
2. Negotiate with the 4S store
You can file a complaint with the 4S store and ask for a return or compensation. If the negotiation fails, mediation or arbitration may be considered through the consumer association or relevant departments.
This is the lowest-cost way to protect your rights, after learning that your rights and interests in the purchase of a car have been compromised. You can get in touch with the 4S store and try to mediate on your own, put forward your reasonable requirements, and see if the other party accepts the compensation or solution you say.
3. Sue the 4S store
If the problem cannot be resolved through negotiation, mediation or arbitration, you can consider suing the 4S store through legal channels to request a refund and bear the corresponding liability for compensation. If mediation cannot be resolved, then you can only take up the law, apply for arbitration, and go through the litigation process. Compared with mediation, the outcome of litigation is mandatory and binding, which is also the most powerful means of resolving disputes between the parties.
Advantages of 4S shop:
1. Brand advantage
Since most of the auto 4S stores operate car brands with good brand effect, strong competitiveness and relatively large market share, the brand advantage is their main means of competition, which is incomparable with other car sales models.
2. Complete and standardized service system
The core competitiveness of the auto 4S shop is to win customers with high-quality service. In the car 4S shop, consumers can get all the value-added services such as car information, market dynamics, after-sales service, maintenance instructions, accessories, etc., whether the vehicle or parts can ensure the original goods, so that consumers can avoid worries about after-sales service, repair, maintenance, etc.
3. A variety of value-added services
After consumers buy a car, there are some additional services, and the car 4S store can launch a variety of differentiated and personalized services with its strong strength, which is the core competitiveness of the car 4S store.
4. Interact with customers and increase customer value
Automobile 4S shops often strengthen the connection with customers by establishing car clubs, and organize leisure activities for car lovers, so that customers can feel that 4S stores are not only selling cars to customers, but also have a close friend relationship with customers.
Integrating the culture of automobile companies and automobile brands into the daily life of customers improves customer satisfaction and retention, and at the same time wins more customers through word-of-mouth effect, increasing car sales and corporate competitiveness.
The above content reference: Encyclopedia - 4S store.
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