Let s talk about how to do Internet community marketing?

It is to promote the product in a large group, and there will definitely be a product that you like, so that you will make money, which is community marketing.

Select the target customer for relationship development, find a customer in your interpersonal circle, and use the feelings between classmates to market and do a good job in the community economy.

The first stage: community earning = super brand x super hot product x super fan.

Community rights are the biggest hit.

The second stage: among the fans, find a partner, and copy the fission into a community matrix.

The third stage: the service team and fan members are all here, and all kinds of big monetization opportunities are coming.

In the final analysis, community marketing is also a kind of community operation, which requires you to pay more energy and sincerity, and use your own heart to impress users and users to achieve a piece, mobilize the enthusiasm of users, and let users get satisfaction from it.

Although the community of the Internet is formed by the aggregation of interests and values, the community and the community are not closed, but in the state of mutual integration, which is due to the diversified choices of people, for example: a person's job is to do the Internet, he is very fanatical about football, and his life trajectory will definitely be mixed in the "Internet circle" and "fan circle"! In this way, one person can connect two unrelated communities, and countless people can connect countless communities!

On an online platform, choose your own products, find target customers at the same time, and use emotional marketing, everyone will communicate frequently, build feelings, and trust each other.

First of all, we must gather everyone's thoughts together, then let them run through language inducement, and finally go to other platforms for fission.

First of all, it is necessary to find a mutual carrier, and secondly, to find a professional leader to increase the fame of its own carrier group.

Now there is a model that often sends red envelopes in the group, and after sending red envelopes, they promote their own products, which is quite popular.

First of all, we should clarify our purpose, then formulate our plan, and finally do a good job of publicity to implement it.

Traditional marketing is high-flying, wide-ranging, channel-winning, and non-differentiated marketing, but in the Internet era, it is a personalized, small and beautiful product.

I think that if you want to do a good job in Internet community marketing, you still need a certain amount of technical content.

In the Internet era, you can start a business with a mobile phone, zero investment, no fees for the team, including teaching and learning, including making money, and many projects, which can be freely chosen.

Internet marketing, I think we can do this promotion

First of all, let me tell you, it's not good to do.

The first reason why it's hard to do this is that you have to be precise. This makes the strategy of blindly adding followers worthless. The number of people does not equal the effectiveness of the marketing. In the middle of the land.

The third sale, even if the above content has been achieved, has just begun to enter the community marketing organization. Every community is meant to be managed, not simply interactive, posting links and advertising. Hail requires more tangible content.

For example, community incentive programs, community activity promotion programs, product ** programs, etc. And every day.

Finally, a piece of advice, don't think things too simply, you need to stick to finding your own way. Nowadays, things on the Internet are flashy, especially relying on functional software, which is even more wasteful. It is difficult to succeed in running a community without a year to pave the way.

It's best to stay away from those who are in a hurry for quick success.

Community marketing is based on common needs, and then through some self-leading carriers to gather community members, and then through products and services to meet user needs, and finally promote the purpose of order generation. With the characteristics of high effectiveness and low cost, pay attention to Shan Ren information, learn more about the content of community marketing, and see how to build your own community to carry out marketing.

To put it simply, community is a marketing method: a process that turns customers into fans and fans into friends. Community marketing is a marketing method with unique advantages that has the same or similar interests or certain interests between each other, gathers together through a certain platform, and meets the needs of different groups through product sales or services.

The platform of community marketing is very wide, not limited to the Internet, and various platforms and communities can do community marketing. For example, online forums, Weibo, QQ groups, Tieba, Momo, etc., offline communities can be platforms for community marketing.

1.First, make a plan. Whether you are doing social marketing or other types of marketing activities or projects, you should have a plan and arrangement, find better ways and methods, and have a clear goal, which will make your marketing more step-by-step and effective.

2.Hire professional people to be responsible for social marketing, professional people have professional knowledge and skills, have rich experience, they can do social marketing well, and can really create results and value, bring benefits to their own company. 3.

Assemble a team. It is not enough to rely on the strength of individuals, to do a good job in community marketing, or to rely on the strength of the team, with professional people to be responsible for community marketing, but also need to form a team, everyone to complete all kinds of activities and work of community marketing. 4.

Know how to research and design your own core products and cultural concepts. For community marketing, if you want to do a good job, you need to have your own core products and concepts, you need to have a place to attract customers, and good products and concepts will make customers more identify with your company and marketing methods. 5.

Engage well to stimulate a sense of engagement and experience among community members. If you want to do better community marketing, you also need to let your customers interact with yourself, and everyone actively participates in it and actively experiences your products and services, so that you can have the next consumption behavior. 6.

Carry out activities with themes and topics to promote everyone's consumption. An important embodiment of doing a good job in community marketing is to generate real consumption, so that customers in their community can really pay for the benefits generated by the company. Therefore, it is also important to carry out various activities that have a degree of topicality.

7.According to their own strengths and weaknesses, do a good job of mindset management, and at the same time encourage employees to stimulate their potential. What you learn, increase your ability to innovate.

To do a good job in community marketing, you need to have innovative ideas, and you need a good attitude and emotion.

It is a group of people in one place, everyone talks about a common topic, and a group of people with the same theme is people of the same frequency.

Hobbies, or professional fields, communicate in it. Then a process of transaction, transformation and fission is realized.

A lot of people have been doing it in the past few years, and the effect is quite good, you can try it. I've been playing this for a long time, and I'm tired of it.

Social marketing is also known as online community marketing. It is based on the Internet and other mobile terminals to bring together people with common interests and hobbies to carry out marketing communication, and in the marketing process, by attracting the attention of the audience, the crowd is gathered to achieve the ultimate marketing purpose.

Online community marketing is a slow letter oak marketing model based on the concept of circles, connections, and six degrees of space, which uses the interpersonal relationships in the virtual community to carry out marketing. By bringing together people with common interests and hobbies, a circle of interests is transformed into a consumer home.

Because the community is so open, it's like a small society. There is culture in society, and there will be breath in circles. So the community also has its own unique atmosphere. And this atmosphere is related to the portrait of the members and the rules and regulations.

Social marketing needs to have a label, what is your community for, why should I join, what value is it to me, and why I won't leave the group.

Community marketing is a close network marketing method developed on the basis of online community marketing and social marketing. The way of online community marketing is mainly to achieve user value through connection and communication, and the marketing method is humanized, which is not only popular with users, but also may become a continuous communicator.

The conditions for building and operating an online community include: manpower and capital, content and services, time and patience, products and marketing models, etc. Its operating model and process are not principled and different from SNS marketing, but it has higher requirements for communication and service, rather than simply realizing "content marketing" through social networks.

Community marketing, you need to add more benefits to the people in the group, so that they will feel that they have really earned money by buying from you.

DoneMethods of Community Marketing:

1. Clarify the positioning of the community.

Before setting up a WeChat community, you need to do some research to analyze which communities are more popular, which products have better prospects, understand how other WeChat community builders choose types and products, and what things need to be paid attention to. On the basis of survey and analysis, carefully consider the type, purpose, and target groups of the community. You can't just build a community just as your mind is hot and you don't care about anything.

On the premise of sufficient preparation in the early stage, according to your own consideration and analysis, create a service-oriented, knowledge-based, communication-based, entrepreneurial or physical store-based WeChat community, and start to publish WeChat community publicity according to your type and target group, so as to attract people to take the initiative to join. Things to be careful about are not to add random people online, otherwise be careful that your community becomes an ad group or a dead group.

3. Carry out management and operation.

Fourth, to ensure product quality.

The product is the key to the success or failure of marketing, the product is not the most expensive, there is no best, no better, in line with the demand.

5. Community replication and transformation.

The replication and transformation of WeChat community is the last process of community marketing, and whether this can be achieved depends on whether your community is built successfully, and whether there is a considerable number of fans and a high level. Generally speaking, only if you have a successful community, you can copy a lot of communities, and you will convert a lot of customers.