How to prevent cross selling? How to prevent liquor from being cross shipped

The root of the goods channeling lies in the difference.

In the past, the punishment of product numbers and so on can be said to be just a palliative measure.

As long as this difference exists, the goods will inevitably occur.

For manufacturers, the biggest problem is its impact on the regional distribution system and the destruction of the downstream distribution system.

There are many ways you can think of to avoid fleeing.

But I think there are two more aspects to the problem.

First: the improvement of its own system, through the adjustment of the system, as well as regional differences"**"It can effectively reduce regional differences and reduce goods channeling.

Second: ** The return method of the revenue of the distribution network. Simply accounting for rebates by sales volume (or amount) may lead to the first dealer sacrificing product sales profits and increasing sales in exchange for rebates, therefore, this single rebate method will inevitably be phased out by the market.

If you buy it personally, check the serial number to check whether it is a serial machine, and you should not have this problem when you go to a large shopping point to buy!!

Therefore, only from the management system of the plant, as long as the plant has a clear attitude! If you can have some strong evidence on your own, things will be easy to do.

The only listed company in China with "anti-counterfeiting, anti-channeling management, and quality traceability system" is "Zhaoxin 315".

Legal analysis: cross-selling is a marketing phenomenon in which the distribution network at all levels of the first merchants, branches, etc., is driven by interests, so that the products distributed are sold across regions, resulting in chaos, so that other dealers lose confidence in the products, and consumers lose trust in the brand. As long as you have a business license and other formalities in place, you will not be illegal.

It should be noted that cross-selling should avoid buying fakes. At present, there is no law prohibiting cross-selling, but the first thing that the general manufacturer should examine when recruiting first-class merchants is the reputation and network of first-class businessmen, and the manufacturer prohibits the cross-selling behavior of first-class businessmen, and the specific punishment standard depends on the negotiation between the manufacturer and the first-class businessman.

Administrative Punishment Law of the People's Republic of China》 Article 37: Measures are to be taken to register and preserve evidence in advance, and the complainant is to be required to provide corresponding guarantees based on the actual circumstances. In addition, in the course of handling cases, industrial and commercial organs should investigate and collect evidence in a lawful, impartial, and timely manner.

It can be seen that in order for Zhaotuanshan to take compulsory measures, there must be "evidence to prove" that the goods involved in the case are infringing goods. If the complainant only issues an appraisal report and does not specify the manner and method of the appraisal, the basis for distinguishing between true and false, etc., and cannot play the role of "evidence to prove", the compulsory measures of sealing or seizure cannot be employed. Measures are to be taken to register and preserve the evidence in advance, and the complainant is to be required to provide corresponding guarantees according to the actual situation.

In addition, in the course of handling cases or ceremonies, industrial and commercial organs should investigate and collect evidence in a lawful, impartial, and timely manner. Asking a party to provide evidence within a time limit is only a way to collect evidence, and an administrative penalty that is unfavorable to a party cannot be imposed because it refuses to provide evidence.

The law is based on the family].

Article 213 of the Criminal Law of the People's Republic of China.

Whoever, without the permission of the owner of the registered trademark, uses a trademark identical to the registered trademark on the same kind of goods or services, and the circumstances are serious, shall be sentenced to up to three years imprisonment and/or a fine; where the circumstances are especially serious, a sentence of between 3 and 10 years imprisonment and a concurrent fine is to be given.

Collusion is not necessarily illegal, it depends. This is legal on the premise of having a business permit. However, the collusion may violate the contract with the manufacturer, resulting in a civil breach of contract, and the company shall bear the civil liability for compensation in kind.

As for the limited area of commodity sales, it is only a contractual agreement between the manufacturer and the distributor, and it has no effect on the third party, and it does not fall within the scope of business administration.

Prevention and control measures: 1. Spray coding and batch number on the bottle, and print letters or punch marks on the outer packaging box.

2. Issue the quantity of inbound and outbound storage.

3. **Inquire about the supply of dealers, and inquire about the road list and hidden charges of the supplied vehicles.

4. Load an identity code for each product, and associate each identity code with the dealer when shipping, and check the market for inspection.

5. Try not to have a large number of poor prices for dealers.

6. Increase the supervision of salesmen and dealers.

Cross-selling refers to the sale of goods by merchants or individuals at prices lower than the market price or through formal channels**. This behavior is usually an illegal or unethical means taken for the sake of profit. Cross-shipment may include the following situations:

1.Stealing goods: A merchant or individual obtains goods by stealing or stealing them at a price lower than the market price.

2.Smuggling of goods: Merchants or individuals smuggle goods from one country or region to another through illegal channels, and their limbs are reduced to lower than normal.

3.Counterfeit goods: A merchant or individual manufactures or sells counterfeit goods at a lower price than ******.

4.Gray hunger market sales: Merchants or individuals sell ** goods through the gray market or informal channels, and obtain profits in a lower way than formal channels**.

The existence of cross-selling creates unfair competition from formal channels and legitimate dealers, and may lead consumers to purchase low-quality or unsafe goods. Therefore, the laws of various countries have strictly supervised and cracked down on cross-selling.

Cross-selling refers to the act of a person or an organization selling goods at a price lower than the market price. Specifically, cross-selling refers to obtaining goods through abnormal channels, illegal means or deceptive means, and then selling them to consumers at a price lower than the market price. This kind of behavior is usually illegal and seriously affects the normal market order.

In general, cross-stocked products may have the following problems:

1.Counterfeit and shoddy: The goods of Heji may be counterfeit and shoddy, and the quality cannot be guaranteed, which may cause losses to the rights and interests of consumers.

2.Illegal channels: Goods that are sold in collusion may be obtained through irregular channels, such as theft, smuggling, illegal importation, etc., which is illegal.

3.No after-sales guarantee: Since cross-selling goods are usually sold at a lower than normal **, there is generally no after-sales guarantee provided by official channels, such as returns, repairs and other services.

In order to protect the legitimate rights and interests of consumers and prevent the occurrence of cross-selling behavior, it is recommended that consumers choose formal channels when purchasing goods, purchase goods with legal sales qualifications, and retain shopping vouchers for subsequent rights protection. At the same time, for the discovery of cross-selling behavior, you can report and complain to the relevant regulatory authorities or law enforcement agencies.