Domestic mobile phone shipments stopped falling and rebounded, when will they completely return to n

Domestic mobile phone shipments have stopped falling and rebounded, and after the domestic epidemic is over, sales should be able to return to normal. There are many domestic mobile phone brands, and the cost performance is better, but many people like to buy other brands of mobile phones, because they feel that the quality is better, although it is very expensive, but they can pay in installments. However, with the development of the times, the current mobile phone update speed is very fast, but everyone's desire to change mobile phones is not particularly large.

After the epidemic situation in various parts of China improves, everyone's work can be stabilized, and then there will be enough money to buy a new mobile phone. Now young people's thinking has changed, since they have entered the society, they have gradually found that work is not easy, if they become a moonlight clan every month, then life will be in trouble, they are definitely not willing to let themselves fall into passivity. There is simply not enough money on hand, and they will certainly not spend it at will.

Especially in the process of epidemic prevention and control, it is easy to lose jobs, salaries are relatively small, and most of them are isolated at home, so the money on bank cards cannot be spent too much. <>

If there is a new type of mobile phone, everyone's desire to buy will be greater. Although the current mobile phone comes out with a new product every six months, the application has not changed much, but some functions are getting worse and worse, and there are more bugs in the system, so young people are naturally unwilling to be wronged, if the quality of some mobile phones is really one in a million, I believe that we can get everyone's favor. Then the reputation of these mobile phones is getting better and better, and they will naturally be favored by consumers.

When you buy a mobile phone, you must choose the right one for yourself, don't buy some high-end mobile phones for blind comparison, these mobile phones will only waste everyone's money, and consumers after buying such mobile phones, and worry that the mobile phone will have all kinds of problems, accidentally knocked on the ground, it will also be very heart-wrenching, so instead of living every day frightened, it is better to buy some cost-effective mobile phones, even if they are broken, they will not feel distressed.

This is all because of the epidemic, so we can only wait until the epidemic in various countries is under control before we can return to normal prices.

We don't know when it will return to normal, from the 6th week of 2022 to now, China's mobile phone sales have been declining for 10 consecutive weeks, and the overall market is relatively sluggish. Many brands are adjusting their orders. Samsung Electronics and some customers have already completed negotiations.

On the whole, the mobile phone market is relatively sluggish, and the demand is relatively weak.

It should be able to completely return to normal in November this year, after all, there is a double 11 event in November, and the number of people buying mobile phones should increase.

1.Market saturation: With the continuous expansion of the smartphone market, the market competition is becoming more and more fierce, and the homogenization of products of major manufacturers is becoming more and more obvious, resulting in consumers' demand for new products is no longer as strong as before, and the market saturation phenomenon is becoming more and more obvious.

2.Market segmentation: With the saturation of the market, major manufacturers have begun to attract different consumer groups through different positioning and differentiated products, which has led to the market becoming more segmented and segmented, and the market share difference between various brands has been increasing.

3.**Pressure: Due to the saturation of the market and fierce competition, major manufacturers have to compete on the market, resulting in mobile phones constantly declining, and profit margins are becoming smaller and smaller.

4.Consumption upgrading: With the improvement of economic level and consumption concept, consumers' demand for mobile phones is also changing, no longer only focusing on the virtual functions and configuration of mobile phones, but also paying more attention to the quality, appearance and user experience of mobile phones, which also represents higher technology and production costs for manufacturers.

To sum up, there are many reasons for the sharp decline in mobile phone market shipments, which require manufacturers to continue to innovate, improve product differentiation and quality, and meet the different needs and expectations of consumers in order to maintain a competitive advantage in the market.

China's mobile phone shipments have been in place for four consecutive years**, why is this happening? With the development of science and technology, smartphones have become very popular, and even the elderly are using smartphones; In addition, there are many brands and models of mobile phones now, which is dazzling, and when you choose to buy a mobile phone, you will often fall into a tangled state; In the past, if it was a new mobile phone, it must have attracted much attention, after all, the functions of the new mobile phone will be much more updated and powerful; But in recent years, people's enthusiasm for mobile phones seems to have cooled down, why is that?

Why doesn't everyone like to buy a mobile phone now? Nowadays, mobile phones are basically very complete in functions, there are everything, many people buy mobile phones, they will use mobile phone cards to not work, but now the mobile phone system is very good, even if one or two thousand mobile phones, can be used for two or three years; and mobile phones with more than 5,000 can be used for almost four or five years; The mobile phone is updated quickly, the new mobile phone has just been bought, and the next ** feels like it is about to be released, and the development of the mobile phone seems to have encountered a bottleneck, or the functions of the mobile phone have been developed almost, and the basic functions of various models of mobile phones are almost the same; Even the new mobile phones are developing in the direction of cameras and pixels, if the mobile phone in your hand is still very easy to use, then everyone will not change the mobile phone, after all, your mobile phone has various functions.

Nowadays, mobile phones are more and more expensive, but everyone's wages have not risen much, and young people now like to consume in advance, and the economic pressure on their own lives is big enough, so there is no money to change a mobile phone, and the old mobile phone can be used on it. One thing to say, the current mobile phone is also a little more expensive, and the replacement is too fast, the newly bought mobile phone just used the habit,** was launched, and the price of the mobile phone just bought was reduced. And now many people use mobile phones, that is, to play, chat, play games, do not buy ** mobile phones, the functions are enough, and they don't want to spend money on mobile phones.

The sales of mobile phones have been continuous for nearly four years, and the main reason is that there are no attractive new features in the current mobile phones, and the quality of mobile phones is getting better and better, so there are fewer and fewer cases of changing to new phones.

The main reason is that the quality of mobile phones is getting better and better, and the frequency of changing mobile phones is getting lower and lower, so the shipments are continuous**.

Because young people nowadays live under more pressure, they simply don't have the ability to buy a new mobile phone.

There may be the following reasons for the sharp decline in shipments in the mobile phone market:

1.Market saturation: With the rapid development of the mobile phone market, the market is close to saturation. More and more consumers own multiple mobile phones, and market demand is gradually slowing down.

2.Innovation bottlenecks: In recent years, the pace of innovation in hardware and software has slowed down in smartphones. Many** phones don't have a significant improvement in functionality compared to older phones, resulting in a lower willingness of consumers to buy new products.

3.**Shangshou Ye rose: With the impact of factors such as raw materials and rising labor costs, mobile phone manufacturers have improved their products.

This may lead some consumers to choose to buy relatively cheap older phones or choose to buy other alternatives, which will affect the shipments of the mobile phone market.

4.Economic Environment: Fluctuations and uncertainties in the global economic environment may affect consumers' purchasing decisions. During the economic downturn, consumers may reduce their spending on non-essential items, leading to a decline in shipments in the mobile phone market.

5.Extended replacement cycle: With the improvement of mobile phone performance and system optimization, the replacement cycle of users is gradually extended. This means that consumers are no longer buying new phones frequently, which leads to a decline in mobile phone market shipments.

6.Other alternatives: With the rise of emerging technology products such as wireless headsets, smart watches, virtual reality devices, etc., consumers may shift some of their purchasing power to these products, which will affect shipments in the mobile phone market.

7.Policy factors: Restrictions may be imposed on the mobile phone market in some countries or regions, affecting the sales and market share of mobile phone manufacturers.

In conclusion, there are many reasons for the sharp decline in shipments in the mobile phone market. In order to cope with this challenge, mobile phone manufacturers need to pay attention to changes in market demand, increase product innovation, reduce costs, and adjust marketing strategies to improve the competitiveness of the mobile phone market.

The first point is market saturation: smartphones have become a necessity for the masses, the market has been saturated, and consumers' desire to buy is no longer as strong as before, so mobile phone shipments have declined.

The second point is brand homogenization: mobile phone brands and models are becoming more and more homogeneous, and consumers are becoming less and less sensitive to the differences between brands, resulting in consumers not having much preference for a certain brand or model.

The third point is the economic situation: the global economic situation is sluggish, and consumers' demand for high-end mobile phones has decreased, and they choose to buy relatively cheaper mobile phones.

Fourth, extend the replacement cycle: Consumers have extended the replacement cycle because the update speed of the mobile phone has become slower, and the function and performance improvement of the new mobile phone is no longer as obvious as before. At the same time, people's awareness of environmental protection has also prompted them to cherish their old mobile phones more and reduce the frequency of replacing them.

Fifth, the impact of the epidemic: The global outbreak of the epidemic has led to a slowdown in economic activity, and consumers are more cautious about buying mobile phones, and at the same time, they have also reduced the frequency of using mobile phones when they go out. Blockade.

Therefore, in response to the above problems, mobile phone manufacturers can adopt the following strategies to reverse the situation:

1.Continuous innovation: Through continuous innovation, we have developed more competitive products and sail ruler services, so as to attract consumers' desire to buy.

2.Build brand image: through the creation of brand image and marketing means, improve the brand's awareness and reputation, so as to stand out in the highly competitive market.

3.Lowering: On the premise of ensuring product quality, reduce the product to attract those consumers who are sensitive to the product.

4.Pay attention to environmental protection: pay attention to the concept of environmental protection, launch sustainable products, reduce the negative impact on the environment, meet the needs of consumers for environmental protection, so as to improve the brand image and reputation.

5.Expand the market: by expanding new markets, such as the development of new smart home equipment and Internet of Things products, so as to expand the application range of products, improve the added value of products, the reasons for the sharp decline in mobile phone market shipments are many, mobile phone manufacturers need to continue to innovate according to market changes, improve the competitiveness of products, and pay attention to marketing and brand image building, in order to achieve better performance in the fierce market competition.

There are many reasons for the sharp decline in shipments in the mobile phone market, and here are a few of the main ones:

1.China's market is highly saturated: China's smartphone market has entered a mature period, the market has become saturated, and new consumer growth points have become limited. At the same time, consumers' desire to buy new phones is not as strong as it used to be.

2.The high-end market is soaring: With the gradual increase in people's consumer demand for mobile phones, the high-end market has increasingly become the choice of consumers. These high-end phones **continue**, which has led to a decrease in consumer purchasing power, especially against the backdrop of a weak global economy.

3.Serious homogenization of mobile phone brands: The functions and designs of smartphones are becoming more and more homogeneous, and it is becoming more and more difficult to arouse the interest of consumers. Mobile phone brands in the market have become increasingly difficult to distinguish, which hail good and also affect consumer choices and purchases.

4.Changes in the external environment: With the development of 5G technology and social networks, technologies such as servers and cloud computing have been widely used in the field of consumer electronics.

The popularization of these technologies has also brought new options to people's new needs, such as large-screen tablets, handheld cloud computing terminals, etc.

5.Impact of the pandemic: Since the pandemic, people have become accustomed to working and studying from home, which has also led to a decline in the number of people in demand for mobile phones, and consumers have become more cautious about leaving messages for various reasons.

The above is the main reason for the sharp decline in shipments in the current mobile phone market, and these factors interact to make it difficult to sell mobile phones in the current market.