How to plan and design the commercial street?

The ideal atmosphere of the commercial street should be that the user feels friendly, relaxed and "approachable", so that people have a pleasant consumption mood, rather than "overwhelming people with power".

Step by step method: Read step by step.

The scale is close to people. The scale of the shopping street should be based on the activity of pedestrians, not on the high-speed passing motor vehicles. The vertical range of interest of shopping pedestrians is mainly concentrated on the first floor of the building.

It is almost "blind" to the range above one floor. The horizontal attention range is generally between 10 meters and 20 meters, and in commercial streets with a width of more than 20 meters, pedestrians are likely to only pay attention to the shops on one side of the street, and will not "zigzag" in the range of more than 20 meters wide. This just shows that the focus of the architectural design of the commercial street should be on the third level of the architectural design.

The design of the exterior of the building can be divided into three levels. The first level is the macro shape of the building, which is the skyline. The exterior silhouettes of famous buildings are often striking and memorable, such as the Sydney Opera House and the Temple of Heaven.

The second level is the aspect of people's perception of the building at a medium distance, that is, the mesoscopic element of the building's appearance. Including the contrast between the virtual and real of the building window and the solid wall, the division of the horizontal and vertical lines of the façade, etc. The third level is the micro level where people come to the front of the building and have direct contact with the building.

The range of what people can feel is also within a layer of height. At this level, the focus should be on the details of the building and the use of materials. The design of the commercial street should also focus on the details of the appearance of the first floor, including the form of doors and windows, the application of arcade rain covers, steps, steps, handrails, railings, flower pots, spider plants, lamps, reliefs, murals, material colors and divisions, etc.

The design depth of the architect should not only stay at the first level, the design that lacks details cannot meet the scale requirements of shopping pedestrians for the building, and will inevitably be empty and impersonal.

Foreign commercial streets are often used as design models, which are inseparable from the small volume and small-scale humanized design of foreign commercial streets. Domestic design tends to focus on the grand, luxurious, heavy image and momentum. The scale of commercial street design should be people-oriented.

The planning and design of the commercial street first starts with the decoration style, and the specialized style must be distinctive to attract people, but pay attention to ensure that it is the favorite style of most of them, and not too individual. Secondly, from the perspective of investment, we should try to ensure the richness of the business industry, and paste it into life, which is what most people need, such as: clothing, catering, beauty salons, Internet cafes, e-sports, pubs, etc.!

Also pay attention to the convenience of parking.

To do planning and design, you must find a professional person to plan, you can go to see Hubei Qitian Technology, and his family and many cities have used it, experienced.

What are the planning contents of the planning and design of the commercial street? How should the planning and design of the commercial street be carried out? Beijing Lvwei Chuangjing Planning and Design Institute believes that the planning of commercial streets is not the same as general urban commercial planning, it is a new and complex work that meets the planning requirements and specifications of the city, commerce and tourism on the basis of feasibility, operability, rationality and integration.

Specific planning content:

1) According to the history and current situation of the development of the commercial street, around the basic functions of the commercial street such as tourism, leisure, shopping, entertainment, etc., the introduction of the theme leisure project of the commercial street is created, and in accordance with the standard requirements of the creation of A-level scenic spots, the overall planning of the commercial street is compiled, and the preliminary creation plan is proposed.

2) In accordance with the determined theme and development direction of the commercial street, around the purpose of convenient shopping and leisure tours for tourists, the introduction of leisure projects, the planning and adjustment of the existing business formats of the commercial street, to create the core attraction.

3) Propose comprehensive arrangements and rational utilization plans for infrastructure, traffic roads, and tourism resources in the commercial street. Referring to the quality rating standards of A-level tourist attractions, we should carefully sort out, make up for the shortcomings, and speed up the construction of supporting facilities in the block and the improvement of the tourism functions of the commercial street, including the construction and improvement of the site selection of the visitor center, traffic routes, parking lots, public toilets and other supporting facilities.

What are the design concepts of the commercial street? 1. The standard building should be the symbol of modern commercial building, in line with the national commercial development plan, and reflect the characteristics of internationalization; In the design of commercial streets, international standardized design schemes can be adopted, in line with international norms, to facilitate the development of commercial buildings in the future. At the same time, the logo of the standard commercial street design should be suitable for the city block, while meeting various environmental and functional needs.

2. Standard building elementsStandard building marking refers to the rules formulated in the designated field on the building, with words, symbols, patterns and symbols as the main components. Standard architecture mainly refers to what the building should have.