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1. Clear theme.
The theme is what customers see at first glance. A good theme will not only attract the attention of customers in the first place, but also make your circle of friends after having a theme.
Content forms coherence.
The theme must be simple, clear, and prominent.
2. Use concise words to hit the pain points and attract attention: three lines of text, three sentences.
It is best to control the content of the Moments copy within 120 words to avoid being folded. The social age is characterized by fragmentation. People have developed the habit of fast culture, if people can quickly read and understand a thing in fragmented time, the number of words should not be too much.
And if there is too many words, the words will be folded, and once they are folded, they will be easily ignored, and the reading rate will be greatly reduced.
3. Convey emotions and arouse users' desire to try.
Copywriters can appropriately post some emotional questions to attract other people to resonate, and you can comment in the comment area to chat. Leave an "opening" in the copywriting, that is, the copywriting you write in the circle of friends can't exhaust the words, so that even if others want to participate, they don't know how to comment, so they can only float by or like something.
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On Valentine's Day, some people sent gold, some people sent silver, and some people sent flowers, and I was afraid that no one would send me, so I went and bought all three of these things: honeysuckle, but it was going to be fired.
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<> on the main page, click the "Moments" button to enter the Writing Assistant page.
In the page of selecting the Moments copy, users can choose to enter the topic and number of words they want to express, or they can choose the theme or emotional options provided by the chat assistant.
After the user selects the theme or emotion, click the "AI generated" button, and the chat assistant will automatically generate a Moments copy according to the theme or emotion selected by the user.
Users can choose to directly use the copy generated by the chat assistant, or after the generated copy is completed, the user can choose to copy the copy to the clipboard, steal or share it directly to the circle of friends.
The above are the detailed steps to use the chat assistant app to intelligently write a copy of the circle of friends. By using the chat assistant, users can quickly and accurately write the copy that meets their own needs, which greatly improves the efficiency and quality of the user's writing.
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Many friends are aware of the importance of the circle of friends, but they still don't know how to write the copy of the circle of friends.
The marketing of the circle of friends is actually emotional marketing.
We can create a sincere and altruistic circle of friends through copywriting. Be friends with users, and users will recognize you as a person, and only then will they recognize your products.
2. How to attract users' attention through Moments copywriting.
1. Arouse the curiosity of users.
Spark curiosity with powerful headlines.
For example, someone posted in the circle of friends: What should I do if my child "eats shoes"? If the first sentence directly says "The child's feet grow too fast, 10 pairs of shoes should be changed every year" to attract attention, the effect of attracting attention is obviously not as good as the first one.
2. Gain the recognition of users through copywriting that pokes at pain points.
Finding the user's pain points can also make him recognize you.
For example, busy work leaves us with no time to spend with our families; I want to start doing something but always procrastinate; I want to ** but I always can't control my mouth and can't open my legs.
Let the user see that you have also encountered the problems he encounters in life (and it is best to have a way to solve the problem), so that he feels that he has a common topic with you, and will naturally have a feeling of "the same frequency" for you, so that he can recognize you as a person.
3. The copy should not be too long, and try to use short paragraphs.
But how many people are willing to do this step that needs to be pointed?
According to the survey, every additional step in viewing the content of the copy will reduce the number of readers by 50%.
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1. Whether it is a relationship or a trapped life, accept it when it is good, and withdraw if it doesn't work.
2. No one will care too much about you, unless you are beautiful or on the verge of death!
3. The grievances that can be said by the scum are not grievances. Those who can leave are not lovers.
4. Watermelon, blue sky, white clouds, evening breeze and you.
5. Treat all people with sincerity, get along with the majority, often come and go with the few, and only be intimate with one person.
6. If you don't want to reply, don't reply to the message, stay away from the person you hate, show it if you're unhappy, don't always live in a life of looking at other people's faces, you have to be cool as soon as possible, cuteness is not a long-term solution.
7. Life is not easy, but what is even more difficult is that we all have a heart to fight for our dreams.
8. After all, man is a fickle and hypocritical animal.
9. When we are young, we always have nothing to do at the beginning and are heartbroken at the end. And when we grow up and mature, we may avoid the harm of childishness, but we also miss the courage to start.
10. The relationship between people is like knitting a sweater, when it is established, it is a stitch and a thread, careful and long, as long as it is gently pulled when dismantling, the uninstallation is always faster than the installation, and the loss is always faster than getting.
11. At that time, we still firmly believed that there were endless dreams, that we could travel everywhere, and that we could sing about wine, but then these things became accidents.
12. There is nothing to love about the way forward, and there is only the front to look forward to.
13. Never embarrass yourself, such as not sleeping, not eating, being sad, and blaming yourself, these are all things that only fools do.
14. You have to digest your grievances by yourself. You don't have to tell your story every person, there are few who really understand you, and most people will just peek at your jokes from their own standpoint. All you can do is hide the secret and get stronger and stronger step by step.
15. Hold your breath, bend down, and raise your head.
16. There are several things in life that must not be lost: the power of self-control, a cool head, hope and confidence. It is not the circumstances that make man, but the man who makes the situation. You must first look up to yourself, and then others will look up to you.
17. I always believe that those who have gone through the smoke and rain of Pinghu Lake, the mountains and rivers of the years, those who have gone through many calamities and tasted all kinds of flavors will be more vivid and clean.
18. I hope that the person you like in the future will not let you cry, don't let you be wronged, don't ignore you, don't give up on you, grow up with you, give you a response, know how to protect you, and like you.
19. The times are like a sieve, sieving every ** out of place, and the few people who are sieved are outstanding.
20. If you want to move forward, you have to leave the place where you are staying, if you are confused, why not move forward.
It's a holiday.,Get a friend Q copywriter who took a photo with your girlfriend.。
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