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Curriculum: Degree courses: Modern Enterprise Management, Marketing, Enterprise Strategic Management, Financial Management Practice, Socialist Economic Theory, Production and Operation Management.
Professional courses: Organizational Behavior, Investment and Financing, E-commerce and Enterprise Origin Planning (ERP), Operation and Chain Management, International Management, Enterprise Human Resource Management, English.
Lectures: Management Communication, Sand Table Simulation, Group Discussion.
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1.The first-level disciplines in the degree courses include: game theory, information economics, management, econometrics, statistical software applications, and Western economics;
2.The second-level discipline courses are: Advanced Financial Management, Corporate Finance, Corporate Law, Strategic Management of Technological Innovation, Enterprise Strategy, Human Resource Management, Tax Theory, Logistics and Chain Management, Consumer Behavior Research, Information Management and Information Systems, Marketing Management Research, and Operations Research.
Extended Materials: 1. Business Management.
1. Enterprise management is a general term for a series of activities such as planning, organizing, commanding, coordinating and controlling the production and operation activities of enterprises, and is an objective requirement for socialized large-scale production. Enterprise management is to make use of the human, material, financial, information and other resources of the enterprise as much as possible to achieve the goal of more, faster, better and more economical, and to achieve the greatest input-output efficiency. Under modern technology, the help of collaborative software for enterprise management is reflected in three aspects:
1) Build a bridge between strategy and execution: ensure the rapid realization of strategic goals with super execution;
2) Realize the evolution of management from art to science: use scientific management systems rather than individual capabilities to control large organizations;
3) Management becomes simple and effective: to solve the fundamental problems in management with the idea of winning with simplicity and winning at the middle level. According to the research and analysis of many enterprises with excellent performance at home and abroad, the enterprises with strong competitiveness have excellent characteristics in terms of internal organization and management leverage, and their execution is faster and better than that of their competitors.
2. Modern science and technology will be advanced management concepts and office methods, through software technology and network technology to instrumentalize, with affairs and projects as the center, to help the organization establish a smooth information exchange system, effective collaborative implementation system, accurate decision-making support system, to improve the organization's internal management and office capabilities, the establishment of coordination.
1. A high-level executive team that is agile.
2. Senior financial management.
Advanced Financial Management is a professional course in financial management, accounting, and other financial majors. Senior financial management is a management activity based on capital management, and the realization of corporate strategic goals is closely related to the support of funds. Senior financial management should be in an important position in enterprise management, and whether the enterprise has achieved good capital operation results is inseparable from the support of senior financial management.
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There are also many professional branches in the management postgraduate examination, so it is convenient for everyone to take the postgraduate examination by figuring out the professional direction and the comprehensive situation of the professional discipline. Let's take a look at the relevant content of "What subjects are taken for the postgraduate examination of Master of Business Administration".
The subjects of the Postgraduate Examination for Business Management are:
101 Ideological and Political Theory.
202 Russian or 203 Japanese or 201 English one.
303 Math III.
Specialized courses. There are five types of business management majors: enterprise development and strategy, marketing, human resource management, financial management, and international business management.
1. Enterprise development and strategy.
His research interests include: modern enterprise life cycle theory; Enterprise Development Theory; Theory of Corporate Strategy; strategic design and management; The sustainable development of the enterprise.
2. Marketing.
His main research interests include: the theory of modern marketing; methods and techniques of market research; strategies and tactics for corporate marketing; Modern Advertising Theory and Technology; Methods and strategies of international marketing; market-oriented development of new products; Evaluation of marketing performance.
3. Human resource management.
His main research interests include: the strategic relationship between human resource development and management and sustainable development; basic theories of human resource development and management; Successful experience in international human resource development and management; Reasonable flow and measurement of human resources; Research on the intrinsic motivation and efficiency of business managers and workers.
4. Financial management.
Studying how enterprises face complex domestic and foreign financial markets, and formulating scientific financing and investment strategies have achieved the optimization of the company's capital structure and the maximization of market value.
5. International business management.
His main research interests include: general management of international enterprises; marketing management; international finance and investment; Analysis of the international corporate environment and comparison of management concepts and management methods in different social and cultural environments.
The above is a collection of articles related to "What subjects are taken for master's degree in business administration", I hope it will be helpful to you! More art consultation is available on the Postgraduate Entrance Examination Knowledge Channel!
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If you have any questions about the postgraduate examination, do not know how to summarize the content of the postgraduate examination center, and do not know the local policy for postgraduate registration, click on the bottom to consult the official website and receive free review materials:
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Introduction to Business Management Courses:
One. Specialist Examination Courses:
1. Applied basic courses: Marxist theory and moral education, advanced mathematics, college Chinese, English.
2. Basic courses of disciplines: Political Economy, Computer Application Basics, Basic Accounting, Introduction to Economic Statistics, Introduction to Economic Law, Business Accounting, and China's Tax System.
3. Professional courses: Introduction to Business Management, Production and Operation Management, Marketing, Human Resource Management, International Business Management.
Two. Undergraduate Courses with Examinations:
1. Applied basic courses: political theory, English or Japanese or Russian, probability theory and mathematical statistics, linear algebra.
2. Basic courses: computer application in management system, principles of management, international theory and practice, financial theory and practice, financial management, organizational behavior.
3. Professional courses: business strategy, quality management, enterprise management consulting.
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College English. Further Mathematics. "Three lessons".
Statistics. Basic Accounting. Probability Theory and Mathematical Statistics.
Principles of Management. Linear algebra. Organizational Behavior.
Operational research. Operations management. Human resource management.
Finance. Marketing. International Theory and Practice.
Financial management. E-commerce... Many, much, much.
I can't remember everything.
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The subjects of the postgraduate examination for business management are: 101 Ideological and Political Theory 202 Russian or 203 Japanese or 201 English I 303 Mathematics III Professional courses The research direction of business management majors includes five categories: enterprise development and strategy, marketing, human resource management, financial management, and international business management. 1. The main research directions of enterprise development and strategy include:
Modern Enterprise Life Cycle Theory; Enterprise Development Theory; Theory of Corporate Strategy; strategic design and management; The sustainable development of the enterprise. 2. The main research directions of marketing include: the theory of modern marketing; methods and techniques of market research; strategies and tactics for corporate marketing; Modern Advertising Theory and Technology; Methods and strategies of international marketing; market-oriented development of new products; Evaluation of marketing performance.
3. The main research directions of human resource management include: the strategic relationship between human resource development and management and sustainable development; basic theories of human resource development and management; Successful experience in international human resource development and management; Reasonable flow and measurement of human resources; Research on the intrinsic motivation and efficiency of business managers and workers. 4. Financial management studies how enterprises face complex domestic and foreign financial markets, and formulates scientific financing and investment strategies to optimize the company's capital structure and maximize market value.
5. The main research directions of international business management include: general management of international enterprises; marketing management; international finance and investment; Analysis of the international corporate environment and comparison of management concepts and management methods in different social and cultural environments.
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