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Buying Actor Research, Marketing Research & Marketing, Market Competitive Strategy, Market Segmentation & Target Marketing, Product Strategy, Pricing Strategy, Distribution Strategy, Strategy, etc
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Major courses in marketing include basic accounting, statistics, marketing, computer applications, etc.
Employment prospects: After graduation, students majoring in marketing can be engaged in marketing and management, teaching and scientific research in enterprises, institutions and departments, and can be engaged in marketing research, marketing planning, advertising planning, sales management and other marketing management work in for-profit and non-profit institutions or start their own businesses. According to the feedback from the job market, marketing has always been at the forefront of the highest employment rate and the highest salary.
However, marketing majors belong to management majors, and there are more content to be studied, such as courses in economics, law, marketing, psychology, etc. The marketing major is a more practice-oriented major, and its employment prospects do not rely on the learning of classroom knowledge, but on social practical ability. Therefore, students who have both theoretical foundation and strong practical ability will naturally find a job after graduation.
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If you want to know more about marketing, we recommend consulting [Danai Education]. The institution has been engaged in IT technology training for 19 years, and has an original teaching system, 1v1 supervision, follow-up learning, and communication at any time if you have questions. The institution's 26 major curriculum systems closely follow the needs of enterprises, enterprise-level projects, and the courses are interspersed with the explanations of real projects of large factories, benchmarking enterprise talent standards, formulating professional learning plans, including mainstream hot technologies, and helping students learn better.
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Management, Microeconomics, Macroeconomics, Management Information Systems, Statistics, Operations Research, Accounting, Financial Management, Marketing, Economic Law, Consumer Behavior, Consumer Psychology, International Marketing, Market Research, Basic Accounting, Introduction to Finance, Corporate Sales Planning, Commercial Banking Practice, Human Resource Management, Market Research and Management, Bank Marketing;
Courses such as Service Marketing, Customer Relationship Management, Pricing Management, Modern Merchandising Techniques, Marketing Innovation, Advertising Theory and Practice, Finance and Taxation, Public Relations, Advertising Communication, Management, Business Etiquette and Business Negotiation.
Marketing is also known as marketing, marketing, or marketing. Abbreviated as "marketing", it is often called "marketing" in Taiwan; It refers to the process of individuals or collectives trading the products or values they create to obtain what they need and achieve a win-win or multi-win situation.
It has two meanings, one is verb understanding, which refers to the specific activity or behavior of the enterprise, which is called marketing or marketing operation;
The other is noun understanding, which refers to the discipline that studies the marketing activities or behaviors of enterprises, which is called marketing, marketing, or marketing.
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After 50 years of practice, classic theories and new era marketing methods. As the father of modern marketing, Kotler pioneered the discipline of marketing, and established the cornerstone and framework of marketing, all marketing theories cannot exist without it, and he is known as one of the ten masters who have influenced the world.
Course Catalog: In the Internet era, do a good job in the core basic skills of marketing.
From executors to decision-makers, how can marketers quickly improve their capabilities?
From blind to orderly, how to make a reliable marketing decision?
From attention to ordering, how to effectively explore customer needs and close transactions?
How to increase sales of your products?
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The main courses include Economics, Statistics, E-commerce, Business Management, Accounting, Financial Management, Network Marketing, Pricing Management, International Business Law, Marketing Principles, Market Research, Consumer Behavior, Global Marketing Management, Service Marketing, Advertising Communication, Retail Management, Channel Management, New Product Management, Industrial Product Marketing, Marketing Strategy, etc.
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Marketing, Advertising, Marketing Planning, Management, Organizational Behavior, Consumer Psychology, Foundations of Financial Theory, Macroeconomics, Microeconomics, Statistics,
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Marketing has always been a teaching source course in many universities, especially in the classics.
Among the economic colleges, DU marketing occupies an important position in the economic department.
Marketing is not just an art, it's a philosophy. The significance of learning marketing is that it can change our thinking patterns and behaviors, making us more rational to find and solve problems. Market marketing is inextricably linked with the country's economic development, and is also closely related to the lives of ordinary people.
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The courses of marketing mainly include management, strategic management, accounting, financial management, organizational behavior, human resource management, marketing, entrepreneurship, corporate governance, operation management and other courses. Marketing is to provide market products and services to the right consumers at the right time, in the right place, with the right information, communication and means.
Introduction to the profession. Marketing is an undergraduate major in ordinary colleges and universities, belonging to the business administration major, the basic study period is four years and hectares, awarded a bachelor's degree in management, is an interdisciplinary major based on economic science, management science and modern information technology.
Cultivation goals. This major takes customer needs as the starting point, explores how enterprises can meet market demand, seeks market rules such as business methods and business model innovation, and cultivates application-oriented and compound professionals who meet the needs of modern market economy, master the basic theoretical methods and marketing professional skills of management, economics and marketing, and have the ability to discover, analyze and solve practical marketing problems with innovative and entrepreneurial thinking and comprehensive use of relevant knowledge.
Development prospects. Talent demand: In 2005, the Ministry of Education's Department of Higher Education conducted a survey report on the training status of undergraduate professionals in business administration in China's ordinary colleges and universities, pointing out that among more than a dozen majors under the category of business administration, employers have the largest demand for marketing professionals, and more than 50% of employers said that they need marketing professionals at the undergraduate level.
Postgraduate Direction: The postgraduate examination direction of marketing undergraduate majors is mainly management and economics. Management includes enterprise management, administrative management, financial management, etc.
Career direction: After graduation, students can be engaged in marketing and management, teaching and scientific research in enterprises, institutions and departments, and can be engaged in marketing management work such as research, marketing planning, advertising planning, marketing promotion, sales management and other marketing management work in for-profit and non-profit institutions or start their own business.
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The marketing courses are as follows:
Management", "Micro Vertical Economics", "Macroeconomics", "Marketing", "Principles of Management", "Consumer Behavior", "Advertising", "Business Negotiation", "Marketing Organization and Sales Management", "Marketing Planning", "International Marketing", "Brand and Image Strategy", "Marketing Ethics", "Service Marketing", "Network Marketing", etc.
1. "Management" is a comprehensive interdisciplinary discipline that systematically studies the basic laws and general methods of management activities. Management science is produced to meet the needs of modern socialized large-scale production, and its purpose is to study how to improve the level of productivity through rational organization and allocation of human, financial, and material factors under the existing conditions.
2. "Microeconomics" () "Micro" is a paraphrase of the Greek word, and the original meaning is "small.""Also known as individual economics and small economics, it is a branch of modern economics, which mainly analyzes a single economic unit (a single producer, a single consumer, and a single market economic activity) as the research object. Microeconomics is an economic theory that studies the economic behavior of individual economic units in a society, and how the individual values of the corresponding economic variables are determined. Also known as market economics or ** theory.
3. Macroeconomics, the English name, is a field of economics that uses general statistical concepts such as national income, investment and consumption of the economy as a whole to analyze the laws of economic operation. Macroeconomics is relative to microeconomics.
4. "Marketing" is a process of transferring goods or services from the hands of producers to consumers, and it is a series of activities centered on enterprises or other organizations to meet the needs of consumers.
5. "Advertising" is an independent discipline, which is a science that studies the history, theory, strategy, production and management of advertising activities. At first, the knowledge of advertising was only sporadically found in some chapters of journalism and economics, and it was very unsystematic. Up to now, advertising knowledge is still one of the components of these disciplines, such as journalism, marketing, business management, business psychology, etc.
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Major in Marketing.
This major cultivates senior professionals in business administration who have the knowledge and ability of management, economics, law, marketing, etc., and can engage in marketing and management, teaching and scientific research in enterprises, institutions and departments.
Main courses. Management, Microeconomics, Macroeconomics, Management Information Systems, Statistics, Operations Research, Accounting, Financial Management, Marketing, Economic Law, Consumer Behavior, Consumer Psychology, International Marketing, Market Research, Basic Accounting, Introduction to Finance, Corporate Sales Planning, Commercial Banking Practice, Human Resource Management, Market Research and Marketing, Distribution Channel Management, Bank Marketing, Service Marketing, Customer Relationship Management, Pricing Management, Modern Marketing Technology, Marketing Innovation, Advertising Theory and Practice, Finance & Taxation, Public Relations, Advertising & Communication, Management, Business Etiquette & Business Negotiation, etc.
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Management, Economics, Statistics, Financial Management, Marketing, Economic Law, Consumer Behavior, International Marketing, Market Research, Corporate Sales Planning, Market Research and ** (word limit) These are professional courses, very important, and one point is that you should learn how to behave and market yourself in college.
I am currently studying in my sophomore year, Advanced Mathematics, English, Modern Management, Marxist Economics, Linear Algebra, Situation and Policy, Mao Dengsan, Marketing, Accounting, Market Research and Statistics, Financial Management, International Negotiation, Electronic Money, Finance, etc. Main Courses: >>>More
The concept is as follows: Marketing is also known as marketing, marketing, or marketing. It refers to the process of individuals or collectives trading the products or values they create to obtain what they need and achieve a win-win or multi-win situation. >>>More
1) The meaning of marketing.
Marketing refers to the overall corporate activities of an enterprise in order to adapt to and meet consumer needs, from product development, pricing, publicity and promotion to the delivery of products from producers to consumers, and then feedback the opinions of consumers back to the enterprise. >>>More
1. The publicity catalog is also a form of marketing, each enterprise has its own VI system, in fact, if you look closely, it is not difficult to find that each product has different styles of publicity elements, mainly according to the marketing points defined by the characteristics of the product, and in different applications (such as advertising, single page, poster) The main elements inside are unified, just a change in size, so the catalog not only shows the marketing of the product, but also contains the VI of the brand. >>>More
The three main elements of marketing.
1. Products (including all tangible and intangible products). >>>More