What changes will Hema bring to the hot pot market?

I guess everyone has heard of the name of Hema Fresh, the main feature of his distributor is fast delivery, in these major cities, you can easily order these ingredients online, delivered to your home, and then itself is backed by a large group with strong capital,It can be said that people can afford to engage in any kind of marketing strategy, and the competitiveness of the ready-made sales network is very strong. <>

In fact, the hot pot market can be divided into two kinds, one is the self-heating small hot pot, that is, the things are prepared in advance, and then packed in the box, there is a self-heating substance below, as long as a certain condition is triggered, it can be very convenient for you to eat these self-heating small hot pot like instant noodles, and the other is the store's, just like the kind of box in Haidilao, Ma mainly does this kind of self-heating, because the hot pot in the store is really not so easy to makeNow Haidilao's influence in hot pot is really a lot, and there is no way to compare with other hot pots in the catering industry. <>

Of course, it is effective for other manufacturers, because people are originally making stones to sell these seafood or some fresh hot pot materials, but even if it is such a big dealer, he can't guarantee that all the things he enters every day can be sold out, which is impossible, so there will be some left every day, normally it is not a problem to leave some of these every day, because which dealer has such a problem, if he is now in the hot pot market,You can really make use of the rest of the day, and send out a place, and it is only sold for a day, and the fruits and vegetables are still very fresh. <>

When the food industry is a hot spot, as long as you do well, you can also make money, because when is it not too late to enter the game, what is the good one? The standard is the thing you make, first of all, whether it tastes good or not, and secondly, whether it is suitable or notIn the end, it is inconvenient for everyone to buy it, which is also a problem with your sales network, which is not a problem for a large group like Hippo, and he can do it.

The entry of Hema into the hot pot market will have a relatively large impact on the hot pot market, because the characteristics of Hema are high timeliness and fast delivery, which will inevitably have a great impact on traditional hot pot market merchants.

The direction of market development is getting wider and wider, and there will definitely be more and more forms, but there will be some changes in quality, and there may also be changes in some specific ** or distributors.

Hema entering the hot pot market should not bring great changes, because their business strategy is also reflected in the current society.

We all know about Hema Fresh Food, which has brought great convenience to our daily life, and Hema has entered the hot pot, which not only solves the problem of fresh supply, but also solves the problem of selling the remaining fresh food every day. It started to make hot pot, and it also gave us more options for dining.

Hema special hot pot:

The weather is getting colder and colder, the hot pot is in full swing, and Hema is entering the hot pot at this time, and it will set off a storm in the 100 billion hot pot market, which is very competitive in itself!

This year, Hema launched Chaozhou beef hot pot, Hainan coconut chicken hot pot, Beijing sheep scorpion hot pot, and Hema special tom yum gong seafood fire.

pot, and Sichuan spicy hot pot. We hope that people can not only eat hot pot in Hema, but more importantly, it can be convenient at home.

Eat clean and cost-effective hot pot.

Hot pot

Hot pot (English name: hot pot), known as "antique soup" in ancient times, is named after the "coo" sound made when the food is put into the boiling water, it is China's original and consumed food, with a long history, is a kind of food suitable for all ages, its characteristic is to eat while cooking, because the pot itself has a heat preservation effect, so the food is still steaming when eating.

There are two theories about the origin of hot pot: one is that during the Three Kingdoms period of China or the era of Emperor Wen of Wei, the "copper tripod" at that time was the predecessor of hot pot; Another theory is that hot pot began in the Eastern Han Dynasty, and the "bucket" in the unearthed cultural relics refers to hot pot. It can be seen that hot pot has a history of more than 1,900 years in China.

The convenient and fast popular characteristics of hot pot catering are accepted and loved by consumers, especially the cold and dry weather in the northern region of the country, which makes the hot pot market have great potential.

When it comes to hot pot, we have to mention Haidilao. Haidilao represents the best hot pot in China. What is said here is not how advanced Haidilao is, but Haidilao is definitely the first in terms of taste, ** and service.

Few can surpass it. I didn't expect Haidilao's biggest rival to appear recently. This is the "dark horse" of the hot pot industry!

Haidilao's number one enemy is Hema Xiansheng！Some people will ask: Hema Fresh is just a fresh supermarket, how can it affect Haidilao?

It turns out that the hot pot delivery service will start at Hema Fresh! As we all know, takeout is now the most mainstream way of eating, but hot pot takeout is more troublesome and more difficult to achieve, so Hema Fresh announced to solve this problem.

As we all know, Jack Ma is the biggest boss behind Hema Fresh。Seeing that Hema has such a strong backer, everyone's trust in Hema has also increased a lot. Hema Fresh, which enters the hot pot delivery service, will also have a great impact on Haidilao.

After all, people are now absolutely reluctant to go out at home, and it's more comfortable at home than anywhere else.

If Hema can really solve the problem of hot pot takeout, I believe that there will be far fewer people going to the store to eat hot pot. This is not a good thing for Haidilao, because the biggest advantage of Haidilao is the service, but if you can eat at home, you won't care about this kind of service.

I think for now, it is impossible for Hema hot pot to surpass Haidilao.

I think that in the future development, if Haidilao does not make any progress, it is possible.

In fact, for himself, there may still be a certain degree of difficulty in it.

I think that in the hot pot industry, there is no hot pot that can surpass Haidilao for the time being.