Please recommend some articles or books on the direction of real estate marketing, preferably recent

Updated on Financial 2024-02-09
9 answers
  1. Anonymous users2024-02-05

    Recommend the book "23 Lessons to Change the Fate of Real Estate Planners", published by Tsinghua University Press. It will definitely help you.

    The content of the book is the author's understanding and practical experience of real estate planning for more than ten years. The book selects the most easily violated problems, the most difficult dilemmas, and the most valuable experiences of real estate planners in their work and growth, all of which are shown through the author's experience and thinking. There are 23 lessons in the book, each class focuses on a professional problem, and each article is grouped together to clearly show the growth process and the knowledge that needs to be mastered at different stages.

    This book is an easy-to-understand and vivid reading book that focuses on the transfer of real estate planning knowledge. Through the study of thousands of real estate projects, this book carefully selects nearly 100 cases, combines current affairs, and carefully explains, which has strong guiding significance, and is a must-read for real estate practitioners and people interested in real estate marketing.

    This book covers a large number of cases operated by the author, and restores the intrinsic essence and laws of real estate planning with vivid brushwork. At the same time, the operation methods of some famous domestic artists are deciphered, giving people profound inspiration and strong appeal.

    This is a textbook that emphasizes the use of cases, and it is the author's more than ten years of practical experience. This book is detailed and concise, and it can be read as a real estate marketing note. The content covered in this book is closely related to the daily work of real estate planning, and the topics targeted are not systematically demonstrated in a large and comprehensive manner, but the most valuable experience and methods are given through examples, which is the necessary "chicken soup for growth" for real estate planners.

  2. Anonymous users2024-02-04

    100 2 degrees 2 search society 2 will 2 vertical 2 horizontal 2 study (2 removed) not for real estate, but including interpersonal communication in all walks of life.

  3. Anonymous users2024-02-03

    I recommend the first book to read "Marketing", there are many versions, but the content is similar; It's everywhere in the bookstore.

    The second book is best combined with your job choices, such as channel management, retailing, advertising, merchandising, service marketing, product development, and market research. Combine what you've learned with your own work.

    After having these two books, you can read some books with a level, such as Michael Porter's strategy trilogy, strategic marketing, marketing planning, etc.

  4. Anonymous users2024-02-02

    Changing Real Estate Planning.

    The DU23 Lessons of the Fate of the Bai People combined with some hot topics on the Internet to explain the DAO, which is very vivid. Moreover, the whole book goes back to hundreds of cases.

    For example, it can make people read immersive and inspiring.

    At present, it is relatively rare to have a book manuscript created by the curator himself. Unlike many real estate books nowadays, which are a hodgepodge.

  5. Anonymous users2024-02-01

    23 lessons to change the fate of real estate planners, by Wang Tao, published by Tsinghua University Press, this book is a new book, it is a practical note of senior real estate planners, it is very valuable, it is recommended to take a look at this book.

  6. Anonymous users2024-01-31

    Personal copying.

    Recommend Liu Kexi. Ya teacher, marketing magician.

  7. Anonymous users2024-01-30

    Socialize more, make more friends, make more contacts, and deal with different people, from which you will learn a lot, and your speaking skills will be slowly cultivated. This is also one of the ways, but it also depends on personal understanding. Come on, salesmen.

    It's a tough and hopeful job.

  8. Anonymous users2024-01-29

    I also need books on real estate finance, where can I buy them?

  9. Anonymous users2024-01-28

    Basic knowledge of real estate, common knowledge of sales, common problems and solutions, etiquette, business etiquette.

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