What is Arts Management? What does the arts management major do?

The major of art management is a new type of major that caters to the needs of China's cultural city, and cultivates talents for the management of cultural activities.

This major originated in the United States, so in the process of development in China, it has learned more foreign experience. However, judging from the current state of China's economic development and the people's demand for art, Japan's development process in this regard is more worthy of our reference. This paper starts with the situation of different stages of arts management in Japan and a series of art activities carried out at this stage, and the new direction of art management in China.

The Arts Administration major was born in the United States in the 1960s. A few decades later, some countries in Asia began to offer arts administration majors. In the United States, there are two different ways to set up arts administration majors.

The kind is set up in the business school, which is more focused on the business operation of arts management. The other is set up in the Chai Min Art College and the School of Education, which focus more on art or social education.

The employment direction of the art management major can be engaged in management, planning, organization, coordination, project operation, audience research and other aspects in various columns of TV stations, TV drama production centers, film and television program production companies and other departments.

The development of the cultural industry requires a large number of talents, who can be engaged in management, planning, organization, coordination, project operation, audience research and other aspects in various TV stations, TV drama production centers, film and television program production companies and other departments. There are roughly the following categories:

1. Visual arts management.

Art brokers, art curators and cultural managers can be engaged in art investment consulting, auction house or gallery management, art museum and cultural department management, cultural activities and art exhibition planning, etc.

2. Cultural industry management.

Production management and cultural brokerage - the direction of production management is oriented to the field of cultural industry, film and television production companies, television stations and other first-class institutions, engaged in the foundation of film and television art creation, management ability.

Producer of film and television dramas and TV programs.

The direction of cultural brokerage is oriented to the cultural industry, all kinds of ** and ** departments, with cultural and artistic quality and high-grade cultural and artistic appreciation ability, grasp the business characteristics and operation rules of the cultural industry, be good at analyzing the development trend of culture and art at home and abroad, have the basic knowledge of modern management, economy and law, and engage in cultural and artistic management.

Project development and operation, cultural industry management and international cultural communication.

3. Art market management.

He can be engaged in art brokerage, art exhibition planning, art appraisal, art auction and other professions.

Professional Development in Arts Administration

The sudden rise of the cultural industry reveals the inevitability of the movement of economic laws in the industrial structure.

At a time when informatization is becoming increasingly blurred and the direction of economic development is chaotic, it has reguided and sorted out the adjustment of industrial structure under the pattern of global economic integration, and correctly navigated the world economy.

The way forward.

The structure of the world economy.

The development trend asserts that in the 21st century, the cultural industry will enter the main industries and even core industries of various economic powers and the vast majority of middle-income countries from the marginal industries, so it will become the largest economic field with the most development potential and prospects.

The art management major is a new type of discipline that combines business and art courses, and is based on modern management concepts and management theories. A new type of profession designed based on the needs of the cultural market.

This major is committed to cultivating new art management talents who meet the market demand of the modern cultural and art industry, have good artistic professionalism, business competition awareness, strategic vision, and organizational ability, as well as professionals engaged in management at all levels of cultural undertakings, cultural and creative industries, cultural media institutions, and various performing arts operation departments.

Career direction of arts management major

After graduation, students majoring in arts management can work in exhibition planning, industry research, public relations, project development and evaluation in non-profit organizations, for-profit organizations, independent curators, and media companies.

You can also engage in project financing, overall coordination, market positioning research and planning, industry research, public relations processing, project development and hosiery chain evaluation in galleries, auction houses, professional art performance institutions, film festivals, TV festivals, ** festivals and other places.

Arts management belongs to the major category of art and art theory.

Based on the needs of the cultural market and based on modern management concepts and management theories, the main courses include art appreciation, professional skills courses, art communication, and art marketing.

Splitting Arts Management, Art Sociology and Anthropology, Project Planning and Operation, Investment and Financing and Financial Management, and High-end Strategic Management.

Waiting for Brother Lu.

Arts administration is a comprehensive discipline that includes a variety of drama, **, fine arts, and dance, and it is responsible for organizing, managing, and promoting various art forms. The success of an art is not only due to the artist's creation, but also the effective planning of management. The role of arts management is to provide comprehensive support to artists so that they can focus on the creative side.

Arts Management Mins needs to work closely with artists to ensure that each project achieves its goals as intended. Behind a successful art project is usually a brilliant strategy and arrangement developed by an art manager. These strategies include budgeting, venue rental, marketing and promotion, and more.

Art managers need to have certain administrative and artistic identification skills in order to prepare different types of art projects.

Finally, arts management also needs to play an important role in reflection and quality control. They need to summarize the successes and failures of the project so that they can better plan for the future. In addition, arts managers need to be aware of problems in the premiere and performance process, deal with them, and feed back the solutions to the problems to the artists and relevant audiences.

The ultimate goal of arts management is to ensure that art projects are successful and recognized and loved by audiences, artists, and all parties involved.