What is the difference between a strategy consulting firm and a regular consulting firm?

There are thousands of consulting companies in the market, but strategy consulting companies can stand out from them, because it is significantly different from ordinary consulting companies. Today, let's talk about the difference between a strategy consulting firm and an ordinary consulting firm.

Before discussing the differences, let's first understand what services each of these two consulting firms offers and what their value is. Ordinary consulting firms, which can also be considered traditional consulting firms, mainly serve businesses and entrepreneurs. The main work content of an ordinary consulting company is to help enterprises find out the main problems in production and operation management, find out the causes, and formulate practical improvement plans.

The business value of ordinary consulting companies is mainly reflected in the management level of enterprises, through internal research of enterprises, to find enterprise management loopholes, to assist entrepreneurs to achieve more effective management. According to the needs of the survival and development of the enterprise, the strategic consulting company provides countermeasures and suggestions for the medium and long-term development plan of the enterprise by using the relevant tools of strategic management to help the enterprise formulate, modify, implement and evaluate the strategic plan, and help it continue to improve. The service form of a strategic consulting company is roughly the same as that of an ordinary consulting company, which is to propose a plan based on the overall situation and existing problems of the enterprise client, and implement it step by step.

In order to improve the feasibility of the program, a step-by-step approach should be adopted in the implementation of the program, from partial to whole, to avoid unnecessary impact and burden on customers. Carry out acceptance integration at the time of acceptance, and propose improvement plans to ensure that the consulting effect is maximized.

The biggest difference between a strategy consulting firm and an ordinary consulting firm is that the research content of a strategy consulting firm is mostly external, while the research content of an ordinary consulting company is mostly internal. Strategic consulting companies look at problems from the perspective of competition and study the external environment of enterprises, while ordinary consulting companies mostly stand within the enterprise and start from the aspects of management methods, production processes, promotion channels, research and development, and innovation. As we all know, the differentiation of corporate brands is very important in the current market, that is, the activities of enterprises should be implemented around the cognitive differentiation of building brands in the minds of consumers, so the competitiveness of enterprises exists outside the enterprise, rather than inside the enterprise.

Only through the investigation and analysis of the external environment can we accurately find the point of competitiveness, so as to improve the competitiveness of the enterprise. This is not only the difference between strategy consulting firms and ordinary consulting firms, but also the reason why strategy consulting firms are receiving more attention in the current market.

Complex issues to put simply. To understand strategic management, it is necessary to clarify the following three concepts: strategy, strategic planning, and strategic management.

Strategy is the direction and goal. The essence of strategy is choice.

Strategic planning includes the development of strategies and the steps (paths), strategies and specific initiatives designed to achieve the strategic goals of the enterprise.

Strategic management is broad and narrow. Strategic management in the broad sense includes strategic planning, and strategic management in the narrow sense is the inspection (strategic inquiry) of strategic planning in the implementation process, adjustment and end-of-term strategic audit.

The significance of formulating strategic planning and implementing strategic management:

First of all, the development of enterprises to a certain extent, to develop or go further, or to encounter development obstacles or difficulties, or to seek to win in the market competition, these need strategic guidance;

At the same time, a strategic approach alone is not enough. It is also necessary to plan specific steps, strategies and a series of measures to map out a feasible path to ensure the realization of the strategy.

At the same time, the internal and external environment of the enterprise is constantly changing, and the strategy is not set in stone after it is formulated, but it is necessary to actively carry out strategic management. This includes adjusting the strategy accordingly according to internal and external changes and maintaining a dynamic balance with the internal and external environment; At the same time, in the process of implementing the strategy, the shortcomings of the initial strategy design will be gradually exposed, such as defects or poor consideration, which need to be improved and perfected.

Of course, it is not easy to do a good job in strategic planning and management, and without exquisite skills, it will be average.

Enterprises can organize their own internal staffing for strategic planning and strategic management, or they can hire external consulting agencies to help.

The founder of the domestic strategic consulting agency is Mingde Strategy, and the founder Lou Yong is the first person in domestic strategic management, focusing on strategy for 20 years, with a deep reputation and convincing enterprises.

The biggest difference is that the content of strategic consulting firms is mostly outside the enterprise, while the content of ordinary consulting firms is mostly inside the enterprise. Kmind has always emphasized that competitiveness is not within the enterprise, but outside the enterprise. In the view of Chairman Xie Weishan, the way most enterprises to establish competitiveness is completely wrong!

They think that products, teams, management mechanisms, funds, technology, or that getting a certain license and obtaining a certain resource is competitiveness, but in fact, they are all wrong, and these will not constitute the core competitiveness of the enterprise. Enterprises will never find competitiveness if they look internally. Competitiveness can only exist externally.

The root cause of the success of all the classic cases of Kmind lies in starting from the outside of the enterprise, finding a competitive opportunity, and carrying out a concentrated attack at this point, thus achieving the ultimate victory.

Enterprise strategy consulting includes: strategy implementation system evaluation, development strategy and core competitiveness design, strategic goal system design, product and solution roadmap planning, functional strategy design for strategy realization, international operation system design, etc.

Best strategic planning aims to help enterprises build sustainable competitive advantages and build core competitiveness. Relying on rich industry big data, based on the in-depth understanding and benchmarking research of the industry, Best deeply analyzes the current situation of enterprise strategy, understands the ambition of entrepreneurs, fully integrates the industrial revolution and technological progress in the Internet of Everything and the digital era, reshapes the business model of the enterprise, plans the strategic blueprint, reconstructs the strategic goal, designs the growth path, and builds the strategy execution system. [Click to consult for enterprise management issues].

For more information, please visit the official website of Best Management Consulting to learn more about our services and consulting cases. Best strategic planning emphasizes in-depth industry research and enterprise understanding, pays attention to the growth momentum and core capacity building of enterprises, designs around market position, profit growth and sustainable growth, tracks the realization of the company's strategy for a long time, and continuously helps enterprises to revise the strategy implementation to ensure the success of the strategy implementation.

Strategy is a series of processes in which an enterprise forms an expectation for the future development goals of the enterprise based on the analysis of the advantages and disadvantages of market development and its own capabilities, so as to make major directional choices, form executable strategies, and match the corresponding organizations and resources, so as to achieve the established goals.

Strategic consulting is to provide consulting services for enterprises to formulate, improve, implement and train on the basis of in-depth analysis of the external environment, internal resources and capabilities of the enterprise according to the needs of the enterprise, using strategic management theory, knowledge and its own consulting experience.

Market**: Here we need to use tools such as PEST and five forces analysis to make judgments on future market development trends.

Capability analysis: Use SWOT and other tools to take stock of your own strengths and weaknesses, and combine external opportunities and threats to find out the possible breakthrough direction of the enterprise.

Development goals: scientifically and reasonably set corporate vision, long-term development goals, phased development goals, annual business goals, etc., to form a three-dimensional and hierarchical goal system with dreams, challenges, incentives and pragmatism.

Development path: Through product force matrix, business operation data analysis, etc., put forward suggestions for optimizing the combination of existing business unit products, and put forward advanced judgments on future intended businesses.

Development strategy: What are the obstacles to the core competitiveness of the enterprise in order to achieve future goals and support business operations? What are the core development strategies that should be adopted? What are the tasks to achieve this?

Strategic Assessment: Conduct regular strategic reviews to assess the degree of achievement of the established goals and tasks, and whether there is a need for optimization and adjustment?

The value that strategic consulting can bring to business:

The development direction and strategic positioning of the enterprise are clear and the goals are clear;

The business structure, product categories and service content of the enterprise are more suitable for the changes in market demand;

The strategic path and strategic objectives are clearly decomposed and easy to execute;

The strategic plan is supported by specific strategic initiatives and action plans, and is implemented with quantitative measurement standards and performance management.

Simple, two-fold. Strategy development consulting and strategy execution consulting. At present, most of the domestic consulting companies focus on the former, the field of strategy formulation consulting.

As the name suggests, a strategy consulting company mainly helps companies with their future development strategies, performance improvement methods, etc

Mergers and acquisitions and other corporate strategic issues. In a narrow sense, it refers to helping enterprises to survive and develop.

The purpose of the development is to manage the process of formulating and implementing the strategy. Broadly speaking, it's help.

From a strategic perspective, enterprises use functions such as decision-making and planning, organization and command, control and motivation to solve problems.

The management of major issues related to the long-term survival and continuous development of the enterprise. There are four common projects.

Type: 1Top-Line Project: How to Increase Revenue by XX%? New market analysis, product planning, mergers and acquisitions, etc.

2.Bottom-line projects: How to control costs?

3.Organizational Change: How to Set a Reasonable Organizational Structure?

4.Commercial due diligence.

Students must not confuse strategy consulting with operation consulting, because the two are the same.

In the market, it is collectively referred to as management consulting. Compared with strategy consulting, operational consulting is more focused on various modules within the company.

process improvement and optimization, such as the financial module, the **chain module. Nowadays, in the company's internal modular IT, management consulting has many similarities with IT consulting, IT consulting is the use of software systems such as ERP to optimize the company.

Divisional process. Although some operational consulting also has strategy projects, due to the different field competitiveness, major consulting.

The company will still concentrate on its own strong professional areas.

First, the difference in the scope of business:

Enterprise consulting company: is a business management consulting company, or a production enterprise, or a sales enterprise, a service enterprise, consulting strategy, business, management, sales, process consulting, etc. Business consulting firms, on the other hand, are focused on the business aspect, the construction of the corporate value chain, and are usually mainly aimed at sales consulting.

2. Funding:

They are all consulting companies, and the management expenses are basically the same, mainly in: venue costs, staff salaries, office expenses, and business expenses.

Hello answer. Hello literally understand, the consulting management company is positioned to achieve the purpose of management through consulting, which is characterized by the lack of a more systematic management system of the enterprise, and wants to achieve the purpose of managing the enterprise through consulting, so its cycle is relatively short, and it wants to never keep up with the change of the current status quo of the enterprise; The focus of management consulting falls on consulting, which is some of the problems encountered by the company in management, which are more cumbersome, but are more important and tricky for the company's leaders, so the management consulting company is positioned as a long-term consultant, relying on this form to solve the bottlenecks and problems of enterprise leadership.

In terms of content, consulting management companies focus on management, or a kind of outsourcing of enterprise management projects; Management consulting, on the other hand, focuses on the transformation and improvement of certain issues of the enterprise through the entry of the project team.

Hello question, I would like to ask which has a wider coverage, business management consulting or enterprise management consulting services.

Is the scope of business included?

In this case, as long as it is the scope of the enterprise, it is actually included in the enterprise management consulting and enterprise management consulting services.

Question: In other words, business management consulting covers a wider range than enterprise management consulting services, right? Teacher.

The answer is yes, that is, if it is a business management consulting, its coverage will be a little wider, and then if it is a business management consulting service, he may be more of a service, which is more of a part of the actual business.

Therefore, the scope of enterprise management consulting will be broader.

The significance of strategic management consulting is manifested in:

1.It is conducive to promoting the improvement of strategic management level of customer enterprises;

2.It is conducive to promoting the rational allocation of resources and enhancing the competitive advantage of enterprises;

3.It is conducive to promoting the reform of customer enterprises and increasing the adaptability of enterprises to the environment.

It helps enterprises to accurately judge external crises and opportunities. It is very important to analyze the external environment of the enterprise, that is, the environment in which the enterprise survives, through the analysis of the external environment, accurately judge the external development trend, judge its impact on the enterprise, draw the conclusion that it is an opportunity or a risk threat to the enterprise, and respond accordingly.

2.It helps to clarify the core competitiveness of enterprises. The development strategy based on core competitiveness can ensure the correctness of the company's development direction and consolidate its position in the industry.

Internal analysis through corporate strategy can help enterprises make appropriate strategic adjustments according to their own development situation and strengthen their core competitiveness.

3.It helps to optimize and integrate enterprise human resources and improve enterprise efficiency. Strategic management is a highly interactive process within an enterprise, which requires effective coordination of various functional areas within the enterprise.

Managers and employees of each department work together and provide ideas and information, participate in the formulation of corporate strategies, strengthen coordination and communication within the organization, and form the company's unique soft power.

4.It helps to build a brand image and identify the target market. A clear strategy helps to build a brand identity and establish your own unique corporate identity.