What a high quality corporate video can bring to the business

What benefits can a corporate video bring to a business.

First, to disseminate product information, promote commodity circulation and business cooperation. There are two main purposes for enterprises to make corporate promotional videos, one is to promote the image of the company itself, so as to leave a potential impression on customers, and the other is to convey product information and let customers know more. Shenzhen promotional video is an important communication bridge for enterprise cooperation, and the cooperation reached in this way accounts for about one-third of enterprise cooperation.

Second, serve the enterprise and make the enterprise more visible. For consumers, in addition to searching for information on their own, it is also very good to know a company through a promotional video like a corporate video. Moreover, excellent corporate promotional films usually have a very strong artistic appreciation value, which can resonate with the best people, so as to recognize the enterprise, whether it is the display of goods or the publicity of the enterprise, Shenzhen promotional films cater to the psychology of seeing is believing, so it is of great benefit to the enterprise to improve its popularity.

Third, the visual impact is more conducive to consumers remembering the company. In the past, the publicity method has been backward, bringing aesthetic fatigue to consumers, so the publicity effect is not good, and the corporate propaganda film is the opposite, its unique creativity, wonderful clips, showing the cultural essence of the enterprise, spiritual power, through this impact, let the audience form an impression in their minds, and then lay the groundwork for the cooperation between enterprises and customers. Even if there was no intention of cooperation in the Shenzhen promotional film at that time, it does not mean that there will be no in the future, and the corporate promotional film wants this effect.

Hello! There are also many types of hidden limbs in company promotional videos.

Enterprise product promotional video - this type of promotional video is mainly used to display the promotional video of the product, so that people can understand the advantages of the company's products.

Corporate image promotional film - the main purpose is to establish an external image for the company's brand, usually choose this type of promotional film is a certain corporate brand foundation of the enterprise-based.

Corporate micro-film - use the film to tell the story of the enterprise, this type of film involves the corporate brand strategy, which is generally used to deepen the audience's impression of the corporate brand itself and improve user stickiness.

It is best to shoot a corporate promotional video to first clarify your own needs for the film, and then go to the shooting team.

A few tips on how to choose a shooting team:

Try to choose the production team of the old brand.

Because the older the team, the more familiar with the shooting techniques and the changes in advertising videos, we can explore ideas for enterprises from many aspects.

Choose a team that is relatively experienced in enterprise industry production.

Check whether the production team has production experience in the industry-related industry from the past cases, because the way the promotional video can be shot and presented in each industry is different, so it is better to choose a team with production experience in the relevant industry than to pretend.

Start with the creative side.

The attitude of the production service is also important.

Judging the attitude of the production team, the company can let the company screen some secret halls with Carey to set professional traps, and constantly improve the post-production of the best company.

1 All 1Promotional videos are one of the best means to promote the corporate image at present. It can very effectively enhance the corporate image to a new level, better display the company's products and services to the public, can very detailed description of the product's function, use and advantages (different from other products), interpret the company's cultural concept, so the promotional video has become one of the indispensable corporate image publicity tools.

2.In addition to effectively enhancing the corporate image, better displaying the company's products and services, and explaining the functions, uses, methods and characteristics of the product, the promotional video has been widely used in the exhibition investment promotion, real estate investment, real estate sales, school enrollment, product promotion, tourist attraction promotion, franchise, promotion brand promotion, hotel promotion, instructions, listing publicity and so on. Publicity to enterprises that need to do promotional videos through ** advertising will achieve a better promotion effect.

3.Corporate promotional film, for an enterprise, is equivalent to a person's face, whether it is in the exhibition, investment, terminal store, bidding meeting, I believe that any enterprise will not be shameless, so shooting corporate propaganda film, in today's society is already a must, no one will say that they are shameless, of course, any enterprise does not want to lose the dignity of their own business in front of customers and peers. Therefore, the corporate video is a must for all enterprises nowadays, not only to enhance the company's performance, but also to enhance the image of the enterprise, in the next three years, I believe that any enterprise in China will have its own corporate video.

4.There are two main types of promotional videos in terms of content, one is the corporate image film, and the other is the product direct sales film. The former intuitively and vividly shows the production process of the product, highlights the functional characteristics and use methods of the product.

So that consumers or distributors can have a deeper understanding of the product. Create a good sales environment. The direct uses of corporate promotional videos mainly include:

**On-site, project negotiation, exhibition activities, bidding, investment, product launch, product image and publicity mode in unified channels, etc.

The biggest benefit of the promotional video for the development of the enterprise is to enhance the image of the enterprise, but it is also a good choice for the enterprise to build a personal enterprise.

Corporate promotional video based on.

Usage: Whether to use the source to participate in the exhibition or investment, DU product release, which has different requirements for the promotional video.

Compared with traditional textual publicity, corporate promotional videos are more intuitive and vivid, and can integrate film and television dynamics, dubbing commentary and three-dimensional animation, so as to display the company's image, product information and value services in a richer and more detailed manner. Compared with film and television advertising, the cost of corporate promotional films is lower, the audience is clear, and the occasion and time of display are relatively arbitrary. Corporate promotional videos seem simple, but for many small and medium-sized enterprises, if used well, they can also have a positive impact on marketing.

The corporate promotional video is too big.

The main thing is the content you design and the field of application, depending on how you use it.

The most important thing is that your positioning can target a certain group of customers. Otherwise it's useless.

Personally, I think.

Good corporate video:

1. Idea script: the soul of the whole promotional film, the promotional film is made according to the actual situation of the customer, including the audience of the promotional video, and the quality of the script is directly related to the value of the entire promotional film.

2. Picture performance: The shooting equipment and auxiliary equipment used play a vital role in realizing the content of the script, do not hand over all the picture work to post-production, that is, if the shooting material is not good, it is difficult to do it in the later stage.

3. Post-production: Picture editing (including the application of montage techniques), special effects processing, three-dimensional animation, post-synthesis and a series of work play a very important role in the whole process of promotional film production.

4. Dubbing and soundtrack: Dubbing commentary (including sound quality, tone, connection), background ** (including style, effect), are all related to the content that needs to be expressed in the promotional video, and whether the theme of the promotional film can be realized also plays a relevant and important role.