Why is Hongqi less and less like an official car ?

Hongqi's transformation is indeed very obvious, and it has achieved good phased results so far. Personally, I think that FAW's release of the new Hongqi brand strategy can be regarded as a landmark event of Hongqi's change.

On January 8, 2018, the Hongqi brand strategy conference was held in the Great Hall of the People, and the choice of time and place has heralded the arrival of a big deal. At the meeting, the chairman of FAW Group announced that New Hongqi will continue to meet consumers' needs for "a better life and wonderful travel" in the new era with the brand concept of "Chinese-style new noble refinement", and strive to become "China's first".

1. The "new noble brand" of the world's famous".

From here, it can be seen that the new Hongqi "new" has adjusted its brand positioning, and will be committed to serving consumers in the future, and the era of "national car" incarnated as "national car" has arrived.

In the sixties and seventies, the biggest role of the Red Flag was to serve national affairs, and most of them were special vehicles for leaders. But in the 80s, the "official car" road was not so easy to walk. At the same time, because of factors such as fuel consumption, product positioning, selling price, etc., Hongqi's market performance was once cold, and even faced a crisis of suspension of production.

Maintaining brand vitality and gaining the market is definitely the key. Because of the special historical experience of the Red Flag, the common people will inevitably have the mentality of "you can watch it from a distance and not play with it". In order to shorten the distance between brands and consumers, Hongqi embarked on the path of change.

In 2018, Hongqi H5 was officially launched, as a B-class sedan of an independent luxury brand, the price was only between 15-200,000 yuan, which quickly attracted market attention and supported half of the sky of the new Hongqi with excellent sales results.

There is some ambiguity in the question you are talking about. First of all, the positioning of the red flag is changing, and this characteristic is different in different periods. In addition, even now the positioning of his different products is different.

For example, there is a big difference between the L series and the H series. So it's not that he's lost the aura you're talking about, but it's because of the difference in the positioning of its different products. After all, the sale of a single series of vehicles is very affected.

And if this brand wants to become bigger and stronger, it must have a great sales support and product support. On the whole, there needs to be corresponding adjustments and changes. So the phenomenon that you see, probably.

Because: for the sake of performance, Hongqi has also become popular.

It has also launched a lot of models that are close to the people.

Market-oriented operation, to the market, in line with the needs of social development, advancing with the times, close to the market, in line with the needs of the public.

It can be civilian, many taxis in Nanjing are Hongqi, I also have friends who drive Hongqi, FAW 4S stores are selling It can definitely be civilian.

It can be civilian! I've seen a lot of people on the street! It's like a Bentley is a British royal car, but someone else is still driving it! A car factory can not only serve one country!

Hello: In the era of planned economy, before the mid-80s, Hongqi car was a domestic top car, Hongqi car is not only an official car, but also needs a certain level to enjoy the type of car, and people who can take Hongqi car enjoy a certain social status and rights; It is difficult for ordinary people to even buy a bicycle, let alone a car! After the reform and opening up, especially after the 90s, the people have money in their hands, some people have the first to send imported cars, domestic cars, smuggled cars have increased, now as long as you have the money to sit in any car, you can buy, Hongqi car has long been unloaded from the original halo, belongs to the domestic general model, the people have money and do not necessarily choose Hongqi car, there are too many good cars.

Rich people choose cars to talk about personality, brand, quality, performance, function, and style. Even owning a private jet.

How many official ones use red flags now? It's all people buying.

No matter who uses the car, as long as it depends on whether he can afford it, isn't the price the same? What is the people? What is an official? What are the boundaries between people?

Many people have very high requirements for car brands, and it is also a means of transportation in our lives, which brings a lot of convenience to our lives, so cars are also loved by many people. In the automobile market, Hongqi is also a very high-quality and powerful brand. However, it may be because of the high price, it is difficult to see the appearance of Hongqi cars in the lives of ordinary people.

Many people will also express certain questions about Hongqi cars, is Hongqi cars worth buying? What about Hongqi's technology? Let's talk about it with you.

First of all, it is worth affirming that Hongqi cars are worth buying, and it will have a great guarantee. Because we all know that Hongqi is a domestic brand, in terms of word-of-mouth, it has a very long-term influence, and its evaluation is also very high. Therefore, in terms of word-of-mouth alone, it is also a car that is worth buying, because high-end industries often develop high-end products and give consumers a certain amount of protection.

In addition, the performance of Hongqi car is also very good, it is developed through layers of progressive, interlocking processes, and at the same time after precise calculations. Therefore, it will bring a certain sense of experience to consumers, and its appearance is also very beautiful. Therefore, it is possible to buy a Hongqi car if the financial ability allows.

Secondly, Hongqi's technology is very high-end, and it has a certain guarantee. We all know that Hongqi is a very powerful brand in the market, and at the same time it has very powerful resources, and compared with other cars, it also has super high performance. Overall, its technology is very hard, comparable to many big brand cars.

From a scientific point of view, Hongqi's technology is the result of the efforts of countless scientific researchers day and night, which contains the crystallization of their wisdom and has scientific guarantees. <>

All in all, Hongqi is a very strong brand, and it brings a certain convenience to consumers. At the same time, it is also occupying its own position in the market, and its technology is very strong in every way. Therefore, Hongqi cars are worth buying.

I hope it will be helpful to you.

Worth! The designer of the Hongqi brand is the designer of Rolls-Royce, this car is very technically in place, the appearance is domineering and novel, and the interior is also very luxurious: equipped with a head-up display, panoramic sunroof, BOSS audio, no matter from which point of view, it belongs to a luxury car.

Personally, I think Hongqi cars are worth buying, the technology is very good, the quality is also very good, the engine is very strong, the appearance is very good, the chassis is relatively stable, and it is also very discounted, and the cost performance is very high.

I am the owner of the Hongqi HS5, and I have been driving it for more than a year now, and I think its turf and engine quality are very good, and it is said to have absorbed the technology of Audi and Volkswagen. Some functions of Hongqi cars are significantly better than other brands, such as adaptive cruise function, Hongqi acceleration and deceleration effects are relatively gentle, making people very down-to-earth and not abrupt. At least better than the Lincoln and Lynk & Co I've test-driven.

In addition, the soft and hard adjustment function of the top version of the suspension is also very powerful.

Worth! The technology of this car is still relatively good, because it has a high configuration and adopts some top-of-the-line world-class level, which is very popular with everyone.

It's not worth buying, my SH5 started burning oil and changing engines for two years, and the after-sales service was very poor.

I am the first batch of owners of Hongqi H5, to be honest, the front face is good-looking, the taillights are ugly, the workbench and windshield are serious in winter, and the average fuel consumption in the urban area is 12 13.

I've been a purchaser of the H9 for over a year and the quality is pretty good! It's worth having!

As long as it is a car, you can't buy it, and the quality is too poor.

H9 I don't often see one, but now it's all collected? I don't see much on the street anymore.

**Too high, the birth of the red flag is also an image project, and national leaders always have to sit in high-end cars produced in their own countries. So basically, except for ** or related enterprises, no one will buy Hongqi.

Hongqi Hongqi sedan is a household name in China. The word "red flag" has gone far beyond the meaning of a sedan brand, and too many historical events in New China are related to "red flag".

Hongqi was founded on May 12, 1958. China's first domestic car, which was born in FAW, was not called "Hongqi", but "Dongfeng", because the chairman of the first country at that time had a famous judgment on the world situation: "Dongfeng overwhelms West Wind", and the license plate was CA71.

Good quality and low price is what we all pursue!?

Mainly because the Hongqi car was discontinued a few years ago, and now the Hongqi car has begun to be produced again, and the Hongqi H7 will be on the market soon, so it may take a little time to wait until the popular Hongqi car, ** What Chinese do not believe in the Chinese Oh, do you believe foreigners, foreigners are eager to kill China, you look at Japan, the United States, South Korea which country wants China to be good, are pit Chinese, only some dogs will follow foreigners.

Because the Chinese do not believe in the Chinese.

Beijing people don't go to Tiananmen Square, Tianjin people don't eat dogs, Hangzhou people don't eat jealous fish, plus the car is not good-looking, there is no joint venture bells and whistles! Now when buying a car, everyone looks at the exterior first and then the interior, and if the exterior is not good, no one will look at the interior.

When it comes to the Hongqi brand, trust even if you don't care about this brand, people will not be unfamiliar, this brand is the complacency of China's auto industry, but also a car brand that carries national energy, when the first Hongqi sedan was born, this car was labeled as an "official car". Get the reserve price for free

Taking Hongqi H5 as an example, the huge area of the car's grille adopts a straight waterfall plan, and the application of chrome plating, the engine cover of this car retains a similar flag style of the plane logo, the headlight group of this car uses LED light group, the front fog lamp area of this car is elegant, is the finishing touch of the front face of this car. The rear of this car contrasts with the front face, it adopts a highly symmetrical plan, and the tail light cluster has a convex and sporty appearance. The interior of the Hongqi H5 adopts a T-shaped center console layout, and the top of this car is also decorated with a wrap-around wood grain trim, which greatly enhances the luxury of the car.

This car uses a 10-inch floating central control screen, this car is equipped with a Hongqi Zhilian system, and the sensitivity and fluency of this car are good. The dashboard of this car is a traditional double-ring plan, with a large LCD screen in the middle, although it is not sporty, but it looks good. Get the reserve price for free

Hello, I am your exclusive technician, attentive, careful, dedicated to answering your car questions, for you to find the corresponding problem solutions and solutions! Overall, the quality of Hongqi cars is not very good. The interior is not very well made.

That's it, it's cheaper. If this quality is compared with this joint venture car, this quality is definitely a little worse. It's still Toyota, Honda's *** point.

The chassis of the Hongqi car is still relatively strong, and some people boast about how the chassis of the Atez is, but in fact, the chassis of the Hongqi sedan is slightly better than the chassis of the Atez. Some people may feel that the red flag car is a high taste, after all, it is the car that the leader has sitin, especially during the National Day ceremony and military parade, the red flag is already a special car for the leader, so the quality of the red flag car can still be poor?

This point is even more proof that Hongqi cars are the banner of domestic cars, and it is inevitable to give people a noble feeling. But now the gospel of the people is coming, after the red flag h5 came out, it was found that the ** of the red flag h5 is not so expensive, and it is more close to the people and down-to-earth. It's not that high, it's basically under 200,000.

However, the current sales of this car are still a bit mediocre, and it may still be affected by the great man, ** It has dropped, and most people still don't know or find it hard to believe that this is true. Besides, after buying this car, there is also a feeling in it.

IQ tax on it. Except for money, except for feelings.

Hongqi car is a domestic car, a state guest car, the comfort is naturally very good and the power is remarkable in all aspects, the reason why everyone does not choose. Get the reserve price for free

The main thing is that the image of Hongqi is tall, and ordinary people generally dare not control it, but Hongqi has undergone transformation in recent years, and down-to-earth styles have appeared, such as Hongqi HS5 is very good, and it has also been favored by many consumers.

If you want to buy a car, choose Hongqi HS5, local Hongqi HS5 sale, concession **, the city floor price is not afraid of comparison, down payment 20%, 1 year 0 interest, 0 financial service fees, up to 5 years of installments, down payment of 20%, enjoy 3 years of low interest rate, daily payment of 160 yuan, down payment of 20%, ultra-low monthly payment of 2428 yuan, settle 50% of the balance after 3 years, second-hand car policy non-restricted areas can enjoy up to 10,000 yuan replacement subsidy, limited purchase areas can enjoy up to 12,000 yuan replacement subsidy, rescue long free maintenance, Enjoy the city's VIP car purchase service! This activity is valid from now until September 30, the policy is provided by the Hongqi brand, please consult the local authorized dealer or experience center for specific policy details, more surprises are waiting for you! Book a test drive with one click!

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Hongqi Automobile Introduction:

Hongqi is a high-end car brand directly operated by FAW in China. On January 8, 2018, China FAW released the new Hongqi brand strategy, with the brand concept of "Chinese-style new noble refinement". On July 31, 2018, the 60th anniversary celebration of Hongqi brand was officially launched.

On October 23, 2018, Hongqi brand signed a contract to become a diamond partner of the 5th World Internet Conference.

On January 29, 2019, FAW Hongqi and the Forbidden City officially reached a strategic cooperation. On March 26, 2019, Hongqi brand joined hands with Yu Lina violin artist to jointly produce the original ** theater "True Love: Liang Zhu". On July 12, 2019, the first Red Flag Carnival was successfully held.