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Concept packaging: In order to break through the habitual cognition, make the packaging show a unique design personality, and enhance its commodity competitiveness, the concept packaging should pursue the freedom of material form expression. From the visual and tactile sense to shape the form of the material, through the flexible use of the same material, similar materials, and contrasting materials, the packaging in the pursuit of fashion form expression and meet the market and functional needs of continuous coordination, so as to provide a new way of conceptual packaging design.
Packaging design is an integrated design with strong comprehensive and strong commercial characteristics, and attention should be paid to the transportation, protection, advertising and other functions of the contents. Concept packaging is based on the unique functions and characteristics of packaging design, using innovative thinking to challenge traditional norms and mediocre creativity. Conceptual packaging design is a packaging design theory and method based on the needs of market innovation.
Conceptual packaging design emphasizes the breakthrough in packaging function and form, and also innovates in packaging design methods and procedures. The value of conceptual packaging design lies in its forward-looking and cutting-edge market development, which can guide users' consumption behavior and aesthetic trends, and promote the formation of new lifestyles.
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Idea packaging, not physical packaging.
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The definition of packaging is: "the general name of containers, materials and auxiliary materials used in accordance with certain technical methods in order to protect the accompanying products, facilitate storage and transportation, and promote sales in the process of circulation." It also refers to the operation of applying certain technical methods in the process of using containers, materials, and auxiliary materials to achieve the above purposes.
Classification of packaging:
1.According to the scope of product sales: domestic product packaging, export product packaging;
2.According to the number of packaging uses: there are one-time packaging, multi-use packaging and turnover packaging, etc.;
3.According to the product category: food packaging, pharmaceutical packaging, mechanical and electrical product packaging, dangerous goods packaging, etc.
4.According to the packaging technology method: shockproof packaging, moisture-proof packaging, rust-proof packaging, mildew packaging, etc.;
5.Classified according to the packaging structure form: skin packaging, blister packaging, heat shrinkable packaging, portable packaging, pallet packaging, combination packaging, etc.
6.According to the packaging product material: paper product packaging, plastic product packaging, metal packaging, bamboo and wood packaging, glass container packaging and composite packaging.
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Packaging refers to the protective layer and decoration on the outside of the object, and marketing packaging focuses on planning strategies and becomes packaging in a broad sense. Packaging is the general name of containers, materials and auxiliaries used in certain technical methods to protect products, facilitate storage and transportation and promote sales in the process of circulation, and also refers to the operation activities such as applying certain technical tomato burying methods in the process of using containers, materials and auxiliaries to achieve the above purposes. Different objects have different packaging methods and materials, and some containers such as boxes are also specially used for packaging.
Functions: 1. Realize the value of commodities and use value, and is a means to increase the value of commodities;
2. Protect the goods from natural factors such as sun, rain, and dust pollution, and prevent losses such as volatilization, leakage, melting, pollution, collision, extrusion, dispersion, and theft;
3. Bring liquid rock convenience to the circulation, transportation, adjustment and sales links, such as loading and unloading, inventory, palletizing, delivery, receiving, transshipment, sales counting, etc.;
4. Beautify the goods and attract customers, which is conducive to promoting the round sales.
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Zhonghui Design (Beijing Zhonghui Avenue Consulting **** Answer):
Packaging refers to wrapping or encapsulating a product or item for storage, protection, transportation, and sale. It can include any form of material like paper, plastic, metal, glass, etc., and can take various forms like boxes, bags, jars, bottles, etc. Packaging occupies an important place in modern business because it not only provides convenience but also enhances the brand image of the product and is also beneficial for product marketing and sales.
Zhonghui design packaging case.
Here are some common types of packaging:
1.Carton packaging: Made of thick cardboard, it can be used alone or in combination with other materials.
2.Plastic orange bag packaging: made of polyethylene, polypalm acrylic and other plastics, reusable or one-time use.
3.Metal packaging: such as iron cans, aluminum cans, etc., with high strength and protective performance.
4.Glass packaging: such as glass bottles, glass jars, etc., transparent, non-toxic, corrosion-resistant.
5.Wooden packaging: such as wooden boxes, wooden frames, etc., which have certain shockproof performance and natural beauty.
6.Styrofoam packaging: such as foam boxes, bubble pads, etc., which can cushion and absorb external impact.
7.Vacuum-packing: The product is placed in a plastic bag and the air is pumped out to extend the shelf life.
8.Leather packaging: such as handbags, wallets, etc., made of animal leather, with noble and elegant quality.
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Packaging(packaging) refers to the general name of containers, materials and auxiliary materials used in certain technical methods to protect products in the circulation process, facilitate storage and transportation, and promote sales.
The meaning of the package is a sun1. Narrow sense: packaging is the overall name of containers, materials and accessories used in certain technical methods to protect products, facilitate storage and transportation, and promote sales in the circulation process; It also refers to the operation of applying a clear excavation technique in the process of using containers, materials and auxiliaries to achieve the above purposes. Supplies that contain items that have not entered the circulation field cannot be called packaging, but can only be called "packages", "boxes", "boxes", "containers", etc.
2. In a broad sense: the external form of all things with commercial value that enter the circulation field is packaging.
3. Packaging elements: packaging elements include packaging objects, materials, shapes, structures, protection technologies, visual communication, etc. Generally speaking, the packaging of goods should include elements such as the Kaichu trademark or brand, shape, color, pattern and material.
Trademarks or brandsTrademarks or brands are the most important components of the packaging and should occupy a prominent position in the packaging as a whole.
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Explanation of packaging (1) [pack; package] (2) the action or process of bundling things into a package or packing them into containers such as boxes (3) the preparation of packaged goods, that is, the outer table, envelope or container that plays the role of covering; Specifically refers to the protective unit design used in the storage or transportation of goods, a kind of packaging that can attract the attention of customers and protect the goods at the same time Detailed explanation (1).Wrap the item or put it in a box, bottle, etc. Wei Wei, "The East", Part 4, Chapter 11:
Guo Xiang took out a lot of British '555' brand cigarettes in yellow iron boxes. ” 2).Refers to something that packages a product, such as paper, boxes, bottles, etc.
Lu Xun's "Collection of Letters: To Xu Shoushang": Because I was afraid of losing it in time, I mailed it in a thick package, presumably not to be damaged. The word decomposition Explanation of the package 包 ā Wrap something in paper, cloth, or other sheets:
PackagingMake dumplings. Wrapped:
Parcel post. Carry (坕) bag. Bags for stuff:
Schoolbag. Leather bag. Accommodated, all rolled together:
Include. Wrap-up (general). Inclusive.
Excuse. All-inclusive. Everything.
組, Explanation of Clothing Clothing (Clothing) āClothing worn: clothing. Casual.
Uniform. Tunic. Wrapped.
Specifically refers to the dress worn by the actor when performing Dress : Top. Unloading.
Special point out what to bring when you travel: Dress. Ready.
Refers specifically to the tools and equipment required for industrial production or military operations: equipment. Device. Armor.
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PackagingPackaging [ bāo zhuāng ].
Vocabulary book. Basic Definition Detailed Definition Dictionary Definition.
bāo zhuāng ]
Wrap the product in paper or put the product in a carton, bottle, etc.: Quantitative |Pay attention to the quality of the goods. (name) refers to something that packages a product, such as paper, a box, a bottle, etc.:
Careless transportation, serious damage. (Moving) metaphor dresses up and beautifies people or things from the image, making them more attractive or commercially valuable.
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