Can anyone give me a standard format for a press release?

Updated on society 2024-03-31
2 answers
  1. Anonymous users2024-02-07

    The basic format (except for the headline) is: first write the most newsworthy part of a news event in the introduction (newsworthiness is the most prominent, newest, and most attractive part of the news), such as a football game has just ended, and the audience, readers, and listeners want to know most about the result, or the performance of a certain player, start here.

    Secondly, in the main body of the report, according to the importance of each element of the event, it is written down in descending order, and the last one is the least important. At the same time, it should be noted that a paragraph should only write one element of the event, not one paragraph to the end.

    Because this format does not conform to the basic chronological order of the development of events, it is necessary to conceive from the perspective of the audience when writing, and arrange the event elements according to the audience's perception of the importance of the event. Therefore, long-term practical experience and macro understanding of the audience are required.

    The other is a combination of Chinese and foreign - Xinhuati. News reports in our country generally follow a chronological order, but this kind of "storytelling" is no longer suitable for the audience's reading habits (ordinary people don't have time to listen to you tell a long story), so "Xinhua style" was born under the condition of absorbing the strengths of Chinese and foreign news reports.

    Secondly, in the second paragraph, further elaborate on this important part of the introduction, so as to form support, so as not to cause the audience to form a psychological gap when accepting. Thus, the second paragraph is in fact a transitional paragraph.

    Again, tell the "story" in chronological order of events.

    The above is the format of the more common news reports.

    Headlines are important to news stories, and there are even cases where a headline is a story. Therefore, the headline should refine the "essence" of the news event, reflect the most attractive points, and be concise at the same time. If desired, you can add an introduction before the main title and a subtitle after it.

    If you want to write a relatively long investigative report or in-depth report, you should pay attention to adding some small headings in the text according to the needs of the clear narrative of the event, so as to summarize the content of a part and make it easy for the audience to read (for printing**).

    The main feature of this format is that it is a "shot" in the news event at the beginning of the article, which is generally based on a person's words and deeds, which leads to the entire news report, such as the news that the central bank is going to raise interest rates on housing loans, and the news report can be written from the housing loan behavior of an ordinary citizen, which can be closer to reality, close to the masses, and close to life.

    In addition to the above, it is necessary to pay attention to some details, such as the first header of the article, like "this newspaper"; The text should use direct quotation as much as possible, and try to express the reporter's point of view as little as possible; The writing should be fluent, not difficult, etc.

    Finally, news reporting is actually a very personal and organized act, and individuals can have their own characteristics, and a newspaper can have its own principles. But there is one thing that cannot be abandoned, that is, any format should be written in the fastest, most concise, and most satisfying format that meets the needs of the audience, which is the "truth" of news reporting.

  2. Anonymous users2024-02-06

    2. Elaborate the introduction: further elaborate this important part of the introduction in the second paragraph to form support, so as not to make the audience form a psychological gap when accepting. Thus, the second paragraph is in fact a transitional paragraph.

    3. Storytelling: Tell the "story" in chronological order of events.

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