How do I assess how much my Tmall store is worth?

Hello, now**is very valuable, how to evaluate Tmall store**, there are many aspects involved, **There are generally two kinds of trading**, the one that is operating **and the idle**. For the same crown store, one can earn 30,000 yuan a month, and the other is not operating much and has no customer flow, so the value of the two stores must be different.

As another example, here are the basic statistics of two stores.

In the picture, store A is worth 360,000 yuan, and store B is worth 70,000 yuan.

Why is there such a big difference in the valuation of two stores that look similar? Specifically, it is as follows:

1.Idle vs Operated.

Comparison: monthly turnover, annual turnover, sales, traffic, and the unit price of the store.

Analysis: (as shown in the figure above) Store A is operating, with a monthly turnover of about 200,000, compared with the idle Store B, there are many popular models, popularity, traffic, and profits, which is definitely higher than the value of Store B.

2.Idle vs idle.

Comparison: grade, reputation, praise rate, main business proportion, store creation time, point deduction, customer unit price, etc.

Analysis: (as shown in the figure above) Store A and Store B are both 1 crown, and Store A has high reputation, high praise rate, and high dynamic score, so the value is high. In addition, on the basis of the above conditions, the store that was established earlier will have a high value.

3.Business vs Business.

Comparison: grade, reputation, praise rate, main business proportion, dynamic score, store creation time, point deduction, turnover, sales, traffic, store unit price, conversion rate, supply and so on.

Analysis: For an operating store, on the basis of idle stores, plus the comparison of dynamic scores, turnover and customer unit value, that is, the store's earning power. As shown in the figure above, store A has a good dynamic score, high turnover, and more than ten popular models with sales of more than 10,000 in the store, with a final valuation of about 630,000 yuan, while store B, which is also a 1 gold crown, is valued at about 420,000 yuan.

The earning power of ** is the starting point of the valuation of the ** business **. Stores with strong earning power have high valuations.

Evaluate the value of your store on Tmall, which depends on your customer traffic, as well as your sales, and your popularity.

The ** of the Tmall store mainly depends on the category, and then it depends on how your store operates, whether there are any deduction violations, etc., you can search for the major **transfer platforms, which have the corresponding categories**, which can be used for reference.

Summary. Hello dear, the easiest way to value a store is to value it at a rate of return of 3-4 points

For a house with an annual rent of 8w, the market price is likely to be around 200-260w, and if the tax of the shop is taken into account, the transaction price is about 200w.

How do I assess how much my store is worth?

Dear, hello, the easiest way to buy and sell shops is to negotiate according to the 3-4 point rate of return socks touch the pure valuation method: the annual rent of a house with an annual rent of 8w, the market price is likely to be about 200-260w, if the shop's taxes and fees are taken into account, the transaction price is about 200w.

My ear cleaning shop has been open for two years.

How to evaluate**store**, there are many aspects involved in simplicity, **There are generally two kinds of **trading**, the operating **and the idle**. For the same crown store, one can earn 30,000 yuan a month, and the other is not operating much and has no customer flow, so the value of the two stores must be different. Let's take another example of Zhaozhou, here are the basic data of two stores.

The square meter of the shop is 220 square meters.

In the picture, store A is worth 360,000 yuan, and store B is worth 70,000 yuan.

Kiss. Wait a minute.

The Jinghuai ** of the shop is not accurate, this is also to be combined with the city to see, the same also depends on the location of the shop, like the city center of the shop ** is more expensive, like the big city center shop of a square ** the most liquid which is at least 30,000 yuan to 40,000 yuan, the normal purchase of a shop ** also bright burial friends need to reach 1 million to 2 million, it depends on the area of the shop.

If the first-tier cities, the most lively places, it is estimated that there are millions of square meters, and if the fourth- and fifth-tier cities or towns, Suichen is not very lively, it is estimated that Chatong is only a few thousand square meters. The city is different, the place is different. The difference is too big, the difference is not a few times dozens of times, but thousands of times.

1. Floor, the value of the shop on the first floor is always the highest, and the return on investment of the first floor of the shop is higher, but the risk is also greater; If the investment vision is good, choose.

The investment risk of the second- and third-storey shops is small, and the returns are considerable.

2. Logo, to maximize the extent that as many shops as possible are easy to be seen by consumers within the plane and façade.

3. The versatility of the hardware, the hardware condition of the store specifically refers to the design and energy status of the store, including the width, depth, floor height and effective guidance to consumers, as well as the technical content of the store's water, electricity, gas, sewage discharge, etc., the above factors have a great impact on the function of the store.

4. Management mode, which is for the shopping mall shop, which has a greater impact on the operation and development of the entire shopping mall, including the hired management company, business hours, service awareness, etc., the operation mode of the market must coincide with consumer demand.

5. Social value, if it is rented to a shopping mall managed by one person, two people work in shifts, you solve the employment of two people, and the social value is 2 people; If renting to a catering business, your value may be 20 people; If it is rented to a wholesale store and contacted by manufacturers and retailers, it may be worth 200-2000 people. Social value is also a reference for measuring the economic value of the shop.

6. Others, land use age, façade width-to-depth ratio, new and old degree.

Summary. Selling ** is very similar to selling a house in our life, it is based on your own ** actual situation to decide the bid, but selling a house is to see the location and appreciation space, and ** to see the level and credibility of the store, but they have one thing in common is that the more considerable the future development, the higher the transfer**, as for how to evaluate the **, we have three methods:

Directly to the professional ** appraisal platform for evaluation: this is currently a relatively simple method, 50% of people will use this, because the professional ** appraisal platform is based on the actual situation of everyone, the reference given by the industry on the market, this reference ** is not everyone's, ** sellers can also make appropriate adjustments on this reference, can be adjusted upward.

How do I assess how much my store is worth?

Selling ** is very similar to selling a house in our lives, it is based on their own **actual situation to decide the bid, but selling a house is to see the location and appreciation space, and ** to see the level and credibility of the store, but they have one thing in common is that the development of the future is more impressive, the higher the transfer, as for how to evaluate**, we have three methods: directly to the professional **valuation platform for evaluation: this is a relatively simple method at present, and 50% of people will use thisBecause the professional valuation platform is based on the actual situation of everyone, the reference given by the industry on the market, this Shenfan Mu test is not everyone's, and the seller can also make appropriate adjustments on this reference, which can be adjusted upward.

It can also be lowered to give sellers more choices. Ask yourself directly about your ****. In fact, this method is somewhat similar to the above one, mainly to bring your own ** to the transfer platform, through a column of comparison and evaluation, the party hall informs you of the approximate scope, or how much the transfer fee is appropriate, if you find the business personnel of the Shenxing formal transfer platform to consult, this is definitely the fastest way.

Clarify your own **data to find the same**": this method can also determine your own value, but it may take longer time and effort than the previous method. Because everyone often doesn't know how to find the same data as themselves, even if they find it, they may not necessarily have a price, or this ** may also have some fluctuations, which is not conducive to everyone pricing their stores.

Now there are various valuation methods for the store, if you need to know the valuation, you can choose a more suitable valuation method according to the actual situation of your store, and the above content is introduced to you here.

How is the Tmall store score calculated as follows:The same customer can only give a maximum of 3 dynamic ratings per month;

No matter how many products you buy with the same single number, you can only give 1 dynamic score;

The dynamic score is displayed half an hour after the mutual evaluation of the two parties, and sometimes it takes 24 hours;

Once scored, no one can modify it, etc.

Based on years of experience in the transfer of shopping stores, Tmall stores** are determined according to different categories and different regions. In addition to the cost of the store itself, the Tmall platform needs to charge a deposit of 50,000 yuan, plus an annual fee of 30,000 to 60,000 yuan, and the deposit and annual fee paid to Tmall can be refunded as long as the standard is met.

There are several basic bases that must be considered when evaluating the transfer of Tmall stores**:

For example, the dynamic score of the seller of the Tmall store, the category of the operation, whether there is a trademark, the store due to the penalty, whether it is a franchise store, whether it is a R standard or a T standard, etc., will affect its transfer, each of which will lower the transfer of the Tmall store. For example, the dynamic score of the seller in the Tmall store, the higher the score, the higher the ** of its transfer, and vice versa. It is understood that there is no fixed transfer of Tmall stores, cheaper stores may be able to buy tens of thousands of yuan, and expensive stores are better than hundreds of thousands or more, and the main influencing factors are including the above factors.

Therefore, as long as the overall strength of the Tmall store is strong, then its value will be greater.

At present, Tmall stores are divided into three categories: ***, specialty stores and franchise stores. In the Tmall transfer of Yibaidian, there is a slight difference between these three types of store transfers, which lies in whether the trademark is transferred or authorized. When buying a Tmall franchise store, the buyer must figure out the time limit for the trademark authorization of the Tmall franchise store, because of the existence of this problem, the transfer of the Tmall franchise store is lower than that of Tmall.

The ** of the store is determined according to the category and trademark. For example, clothing, shoes and bags, sports and outdoor, there are a lot of bad ones, dynamics, main business proportion, and praise rate, all of which have an impact, and what kind of store is to be transferred. , franchise stores, specialty stores are also different, you can see my mingzi

A Tmall store is very valuable. Because there are a lot of assets involved. If you want to estimate the value of the Tmall store, you must estimate the store itself, the company, and the trademark.

The store itself is mainly estimated from the business category and point deduction.

The company should also estimate from the debt situation, the shareholding situation and the size of the company.

Trademarks also need to take into account brand influence.

So there's so much involved that it's hard to calculate. Even a small Tmall store needs at least more than 100,000 to start. The large ones are worth millions. On the formal transfer platform, there will be professional personnel to evaluate your store.

The factors that affect the transfer of Tmall stores** are as follows:

1. Tmall***, there is a difference between franchise stores and specialty stores. The differences between the three are still significant, as are the corresponding sales volumes and conversion rates.

2. When the Tmall store is transferred, its trademark also needs to be transferred. A good trademark is better than tens of millions of advertisements. Therefore, the type of trademark and its advantages and disadvantages are also factors that affect trademark transfer fees.

Trademarks are divided into two types: one is a registered trademark, which is a trademark approved by the Trademark Office after registration; The other is to accept the registration of trademarks. The trademark refers to the trademark office that is accepting the trademark registration examination, but has not yet passed the registration.

Then the transfer of the registered trademark of the Tmall store transfer ** is naturally higher than the acceptance of the registered trademark, because the registered trademark will be more convenient to use in the operation in the future, and the acceptance of the trademark may cause trouble in the future operation.

3. The difference in tax rates caused by the qualifications of different taxpayers is also very large, so the Tmall stores** of small-scale taxpayers are much higher than those of general taxpayers.

Fourth, the store type, opening category and dynamics are different. They can also affect Tmall store transfers**. It can also be said that the more categories opened, the more valuable the Tmall store is.

Fifth, as the saying goes, good wool comes from sheep, so the ** of Tmall store transfer is still related to the current market situation of Tmall stores, the positioning of sellers and the evaluation of platform value.

6. The dynamic score of Tmall stores.

I believe that when customers buy the products they need, they will determine the product in three aspects: description, service attitude, and logistics service, and these three indicators can also show the advantages and disadvantages of the Tmall store in similar Tmall stores. If it is higher than the same industry, it will be red, and lower than the same industry will be green.

Dynamic red Tmall stores are naturally more popular with consumers, so the ** of these Tmall stores will be higher.

7. Different third-party Tmall store transfer platforms will also incur different transfer fees.

We know that the third-party Tmall store transfer platform needs to ensure the safety of both buyer and seller's funds. At the same time, it will also find a sincere buyer for the seller, find suitable Tmall store resources for the buyer, and provide guarantees for both the buyer and the seller during the transfer process of the Tmall store. At the same time, the role of supervision will also provide buyers and sellers with comprehensive answers to transfer questions and other services, but it will also affect the charging standard due to differences in service levels.