What aspects should be started in the establishment plan of the enterprise network?

Many customers' marketing departments still regard the Internet as a new **, and their awareness of the Internet only stays at the ** level. Marketing is just a copy of traditional ideas. Internet marketing, what remains unchanged is the need to establish and maintain the relationship between products and services and users.

What are the aspects of enterprise network marketing ideas?

1. Enterprise web design framework;

2. Network marketing strategic planning.

3. Problems that should be paid attention to in network marketing.

4. The basic steps of online sales and sales;

5. Network attack marketing plan;

6. Network marketing implementation plan;

7. Network marketing objectives;

8. The content and method of enterprise implementation of network marketing;

9. Overall objectives and strategic plans;

Procedure development steps:

To move their own enterprises to the Internet comprehensively and quickly, enterprises should first consider their own marketing programs when establishing their own network marketing programs.

Through a variety of network marketing tools and methods to promote and maintain their own enterprises, any publicity and promotion activities we do on the Internet must be based on the company's first.

**Traffic monitoring and management: Usually we use traffic monitoring and analysis system and customer service system to achieve, marketing needs a set of functions to gather the customer service system, in order to help us always take the initiative to send out negotiations, can timely effective traffic (potential customers or intended customers) into online sales. **Loaded from the network).

The construction of marketing type is ultimately for the purpose of sales, so his traffic is very important, but more than 80% of the traffic is obtained through search engines, so we build marketing type must comply with the rules of search engines, so as to obtain good enough rankings. Specifically, it is manifested in the following points:

1. Try not to appear multi-level directories when building, and it is best to focus on secondary directories, because the deeper the search engine access, the more unfriendly it is to the site; 2. The page should be mainly static as much as possible, or pseudo-static page; 3. The product is not easy to be too large, preferably below 100k, to ensure the access speed; 4. Each page can have independent title and meta tags; 5. Reasonable link structure.

Second, design from the customer's point of view.

3. Consider from the perspective of network marketing.

To put it simply, the construction of marketing type is to take future marketing promotion as the purpose and starting point, and implement the whole process of production, each step takes into account the needs of marketing functions, so that the first online has marketing functions or is conducive to optimizing the characteristics of promotion.

Fanke station is a free self-service platform to build a website,You don't need to be your own **,There are a lot of materials in it、Template、The main body can be selected,If you have the ability to design,You can start from a blank,Design well,If you are not familiar with the design aspect,Just copy the template you like simply,The whole operation is not difficult。 At the same time, the system version of Fanke is fully taking into account the functions of the enterprise and the promotion of SEO optimization.

The knowledge in books, of course, is to turn the books, but in real life, of course, it depends on how much money you have

Some people are cold on the surface, but they wear thick autumn pants behind their backs.

In fact, I think you should learn about this problem from some computer network aspects, or find some operating system aspects, or programming aspects.

What are the general elements of enterprise construction? Nowadays, more and more companies show the company's image and increase product sales by building official websites, and most companies do not have their own dedicated construction team, so it is a headache for how to build enterprises. If you want to build a successful enterprise, it should be marketing-oriented, and the following aspects need to be considered when building a website:

1. Clarify the purpose.

Before building a website, we must clearly know what the purpose of building our website is, and we need to have a detailed understanding of our products and sales channels to know whether our enterprise is an information service, sales or comprehensive.

The ** for different customers is completely different, even if the face is consumers, not all of them focus on selling products, for example, the ** for enterprise customers is more focused on cooperation with enterprises; For ordinary consumers, the focus is on increasing the browsing rate and increasing the turnover.

2. Understand the target market.

How to build the answer to this question We also need to have an understanding of the target market and know who our main customers are, from the first ? What languages are mainly spoken? How about purchasing power?

Of course, at the very beginning, it is still impossible to achieve such a detailed understanding, **The content should be adjusted according to the continuous in-depth understanding of users.

3. Clarify the competitive advantage.

In addition to understanding the target group, we also need to know who our online and offline competitors are. Compared with our competitors, what are the advantages of the company's products, services, quality and quality, can we learn from some of the advantages of the other party, and how can we solve and improve our own disadvantages of the other party? These are all things that we need to consider.

4. How to provide information to customers.

When building, we also need to consider how to provide customers with information, and our information is in**? Is the information mainly reflected in the daily updates, or is it through the individual departments themselves? It is recommended that everyone centralize the press conference is better, with good security and easy management, but it will sacrifice the speed of information update to a certain extent.

The specific choice of trade-offs needs to be made according to the specific situation of the company.

How to build a business? The above elements must be considered, only in this way can we achieve better results and truly help the development of the enterprise.