How do novices in foreign trade develop foreign markets?

There are usually some common ways to win over foreign buyers. But for European and American buyers, do not send your promotional letter by email or fax, sending marketing letters by email without asking for it will not be taken seriously, and worse, it is illegal in European and American countries. So for European and American buyers, the following 12 suggestions hope to provide some help to Chinese exporters who are committed to entering the European and American markets.

1.Mailing company information.

Market your product by sending your company brochure (preferably preferably preferably preferentially). The modern way is to send letters and short pamphlets. Introduce your company, explain the features of the products you sell, and encourage him to visit yours to learn more.

The booklet should be short, no more than 4 pages.

2.Attend as many trade fairs as possible.

Participating in trade fairs is a great way to showcase your products, get feedback on them, observe your competitors, and spot other opportunities. Chinese exporters should participate in a variety of trade fairs and exhibitions in Europe and the United States.

3.Read European and American newspapers and periodicals related to your industry.

4.Possess a pleasing to the eye**.

5.Pay attention to quality control. Consumers in Europe and the United States insist that the goods they buy must be of good quality.

If they find that something they bought doesn't work, is damaged, or isn't what they expected, it's customary to return it and ask for a refund. Therefore, make sure that your company has an effective quality management system in place.

6.Shipment on time.

If you promise to ship the goods to the importer at a certain time, you must make absolute guarantees that the goods will arrive at that time, or in advance. Delay in delivery is one of the biggest and most serious complaints from European and American importers against foreign merchants. Because, after receiving the delivery time confirmed by the merchant, they began to market and tell the consumer that the product would be available on a certain date.

If your product doesn't arrive on that day, the result is very bad.

7.Strengthen ties with buyers.

Now we have tools like Yahoo Message, MSN Message or Sky, etc., which can strengthen our connection with the buyer, talk to them more, such as their hobbies, family, etc., and increase the relationship with the buyer.

8.Provide buyers with some information that may be valuable to their business.

Remember: when you're able to make your customers make money, your customers will make you money too.

9.Use the correct English.

The sales letter or brochure you send to the importer represents the image of your company. Letters that are correctly used and formatted in modern English will be valued, but if the English grammar is not understood and the format is confused, it will certainly not be valued.

10.Determine the target market, always carefully select European and American importers, and send you a new letter and brochure every 6 months to the company you deem suitable.

This is because some companies will send you an order as soon as they see the first letter, while others may wait until they see the second, third, or fourth letter to send you an order. European and American importers like to see that you are doing serious business with them.

Everyone said it in great detail.

Engaged in international **, customer resources are the source, some companies are high in hail and worms, and the platform Google gathers. Some companies start for a short time, and for some reason, they sit and wait for customers to come to the door and have less investment. At this time, the salesman is fighting for the blessing of self-skill improvement.

Method 1: Importers Method How-to: Enter the product name + importers in Google.

It is also possible to source in different countries on Google.

At present, the most used overseas social media platforms by foreign traders are: FB, IG, TWITTER, LINKEDIN, YOUTUBE, etc., and Facebook is the most used social media platform for marketers. The social platforms used by senior marketers are highly diverse.

The importance of Instagram among marketers is increasing year by year, and at the same time, B2B marketers use LinkedIn more often than B2C. YouTube, Facebook and Instagram are the three main fronts of the camp.

It is not easy to do a good job in foreign trade, whether it is for newcomers or old birds.

What are the conditions for doing foreign trade?

1. Have perseverance and good psychological quality.

2. Have good foreign trade business ability. Edge.

3. Understand the relevant knowledge of foreign trade.

4. Be familiar with your own products and do a good job in risk prevention.

5. Statistical analysis ability of data and data.

6. The ability to find and develop customers.

7. Good English skills. It doesn't have to be very good, but some foundations still need to be guaranteed.

Basic processes and business of foreign trade.

The basic links of export contract performance:

Import Flow Chart:

Letter of Credit Operation Process:

Composition diagram of several terms:

How to do a good job in foreign trade.

The most important point is the basics.

Many foreign trade people will tell you that the threshold of foreign trade is very low, as long as you want to do it can be done, some newcomers will have concerns about saying that they have no basic knowledge at all, what to do, what you get is also to say that it doesn't matter, as if foreign trade really has no threshold at all, but I think if you really don't have any foundation, then I think you still don't want to do foreign trade, how to do it, then in the early stage you don't rush to bill, first play the basics, while working while charging yourself, Master the basic knowledge of foreign trade in the shortest possible time.

Work attitude. Although many people have a lot of hearts to work alone, they still work with the attitude of a small salesman. If you want to have a good development in the foreign trade industry, the most basic point is to have a certain number of fixed customers, otherwise it can only be a small business, so how to accumulate a certain number of customers, if you can work with a boss's heart, then you will naturally know what to do.

With the customer's ditch silver stove car pass.

When it comes to communication, many people have a misconception that they like to equate less speech with poor communication skills, but in fact this is not the case. If you are a person who does not like to talk, there is no need to deliberately say too many irrelevant words to the customer, as long as you make it clear what you should say, so that it will appear more professional, you must know that doing business, feelings and sets are almost useless, only if you get more discounts for him, he will make some concessions, so before the communication and negotiation, list some chips that can make the customer regress, which is the most useful and the most important.

Finally, a word for the confused foreign trade newcomers: don't make a premature decision on yourself, and you won't regret it if you work hard.

Summary. Dear, hello is very happy for your novice how to do foreign trade: the most important thing for novices is to understand the product.

Dear, hello is very happy for your novice how to do foreign trade: the most important thing for novices is to understand the product.

How to do foreign trade for novices: First, understand the company's product advantages, as well as product selling points. The most important thing for foreign trade novices is to understand the product, understand the advantages, characteristics, trends and trends of the company's products, which is the most basic thing to do.

Otherwise, even if you send the intended customer to hand, you will not open a bill, so you must lay a good foundation first. Especially in terms of **, because customers in many countries only pay attention to**, at this time, if you have no advantage, if you want to win customers, you must have more argumentation and analysis in **, and of course, you also need a little **negotiation strategy. The formulation of the strategy is to test whether the foreign trader has a clear understanding of the product.

Second, it is also very important to understand the strength of the company and understand the strength of the company. If the company is a foreign trade company, the payment conditions are generally relatively relaxed; If the company's foreign trade department is a factory, the account period is usually not too long, because the factory controls the return of funds. But at present, large foreign customers tend to be directly connected with strong factories, so that they have more advantages and technical exchanges.

Therefore, if you are in a factory, you should make full use of all the advantages of the factory, and when you work in the company, you must find out the advantages of the company as a bargaining chip with customers. But both the company and the plant itself have specific advantages, and there are many differences in operation. 3. Foreign trade processes and basic skills.

Although the understanding of foreign trade terminology, the mastery of foreign language processes and the ability to speak and write English cannot be mastered overnight, it is necessary to develop the habit of continuous accumulation from the beginning. Although you can look up words when writing emails, it is a great test for newcomers to foreign trade to master these three points in oral communication.

The methods for novices to do foreign trade are as follows:

1. When you don't do the ways and methods of foreign trade, participating in the exhibition is definitely the best way for you to carry out foreign trade. A series of exhibitions represented by the "Canton Fair", "Hong Kong Spring Electronics Fair" and "Global Resources Electronics Fair" are the most direct opportunities to receive foreign trade orders.

2. Participate in offline exhibitions, foreigners have an active demand for suppliers and products. You will be able to communicate directly with foreigners face to face, you will be able to introduce your products to customers in detail, and you will be able to complete orders in the shortest possible time. These are the advantages of offline exhibitions, and as a novice in foreign trade, you can consider participating in the exhibition.

3. What does B2B mean by B2B? Business-to-business is an abbreviation for business-to-business. There are many B2B foreign trade channels, such as Alibaba World Station, World Resources, Made in China, etc., which are the main B2B foreign trade channels in the market now, and they are also the most basic ways for novices to do foreign trade.

4. In the meantime, Alibaba World Station is the best way for me personally. It has the largest number of buyers, the most complete products and more abundant resources. Instead, there is competition among peers.

The B2B route is the least expensive, but the rewards may be far greater than you might think. In short, the online B2B foreign trade channel is the most basic norm for foreign traders.

5. The search engine that Alibaba World Station China knows best is. What is a Foreign Lookup Engine? Google, Yahoo, and Bing are the most frequently used search engines overseas. In the meantime, Google is the world's largest search engine, accounting for 70% of the global market share.

Novices in foreign trade mainly learn from familiar products, professional knowledge and skills, taboo "lazy", and good at summarizing.

1. Familiar with the product.

This is the primary job of a foreign trader, if you are not familiar with your own products, how to introduce products to your customers? Unfamiliarity with the product will bring many serious consequences, such as reporting the wrong product specifications, making customers mistakenly think that it is the product they need, but the customer finds that it is not their target product after getting the sample, and will inevitably question you or even the professionalism of your company.

2. Possess professional knowledge and skills.

Professional knowledge for some foreign trade novices who graduated from international trade majors is of course a novice thing, but some foreign trade novices have not systematically learned foreign trade related knowledge, in addition to the company's training to obtain, you also need to use your leisure time to learn some foreign trade knowledge, you can learn through **, books, as long as you are good at learning, dare to apply.

3. The first taboo of foreign traders is "lazy".

A good memory is not as good as a bad pen, don't think that everything can be memorized by the brain, you should be good at taking notes, some things are still written down on paper than in the head; In addition, pay more attention to details, there are many things in order to prevent problems, we need to run a few more times to carefully confirm, so laziness must be a big taboo for foreign traders.

4. Be good at summarizing.

Every success or failure is actually a reason, we must be good at summarizing, to accumulate, can not be too lazy, foreign trade itself is a very test of human endurance work, as a newcomer we do a lot of work in the early stage, and are some basic cumbersome work, in this process is actually an important process of exercising us, then we regularly make a summary of the work is a positive driving force for self-improvement and development, so we must pay attention to the summary.