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1. Hot headlines.
Rubbing popularity is the foundation of the survival of many platform articles, and many platforms that are not news and gossip will try to rely on the popularity, as the name suggests, is to hug the thighs.
2. Numeric titles.
In this era of data, we are fed with a lot of information every day, and unconsciously we all tend to get a lot of information in a short period of time, and digital titles meet just that. The numbers show specific images, so the key points of the title are also prominent enough to stimulate the reader's curiosity.
3. Increase the sense of substitution of the title.
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1. One of the most common headline ideas: question writing.
2. Add the idea of quantifier titles with numbers.
3. Rub the title of the hot spot.
4. Thinking about the title idea.
If you are a novice who doesn't know the routine, you can first read more articles on the rules of the platform or peer explosive articles, or with the help of tools are a good way to improve, easy to write is a good choice, it has a selection of explosive articles on major platforms, massive data, and a number of practical tools including explosive article title assistant, article risk detection, originality detection, author detection, **** and so on.
1. The headline should not have the meaning of advertising, and move closer to the news.
2. The title should be vivid and creative, when, what, where and what the four elements are, and the hidden advertorial promotion title must be able to refine the soul of the article, which is the first requirement of the title. Of course, this does not mean that the title is like boiled water, such as: What is the benefit of boiled water to the people?
Rather, it is necessary to attach importance to and respect the facts of the advertorial in advance, reveal the essential meaning, detach from the specific things, and discuss the real and the virtual.
3. The title should be more interesting and metaphorical, and the title should use more verbs, as well as suspense, metaphor, personification and other rhetorical devices, which is the first element to attract readers.
I hope you can comprehend and use it, if you want to get help in advertorial marketing, you can contact Senhe Wanyuan Marketing Planning ****, they have unique insights in advertorial marketing.
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Some tips and methods for writing content titles In the world of search engine optimization (SEO), titles play a vital role in attracting potential visitors to your content. A well-crafted title not only grabs the user's attention but also affects the article's ranking in search engine results pages (SERPs). Therefore, it is crucial to optimize content titles for search engines and users.
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You are given 6 title templates, which can be directly applied and adapted.
1. Inconsequential minor shortcomings + recommendation....
2. Threats. Send a little red book, you must not make such a low-level mistake!
No more**, the New Year's party is a big shame!
If a girl does this, her boyfriend will get farther and farther away from you!
3. Focus on a certain group of people.
For example: This dress looks thin when you wear it!
How do girls with 120-160 pounds look thin?
The second title, does it lock a group of people, a kind of picture? The object is more clear and concrete, and many people will unconsciously sit in the right seat.
4. Focus on a certain group of people + give a sense of security.
For example, you want to teach someone how to write marketing copy.
Micro-businesses learn to write marketing copy.
Rest assured! Micro-business Xiaobai writes marketing copy like this, 100% deal!
Is there a very obvious difference between these two types of copywriting?
5. Multiple choice questions.
Bread and love, which do you choose?
Want to cry in a BMW, or laugh on a bike?
6. Reveal the secret. Cosmetic formulators reveal the inside story of the industry".
Uncover the hot tips on Xiaohongshu".
Ten years of counter sister reveals the secret of skin care products, so buy the most money-saving".
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Headline writing tips are as follows:
1. Title requirements. There are often certain standards for title writing, so what are the standards, and in general, there are the following four precautions. The first is accuracy, that is, the use of words and phrases accurately, and try to use the original words in writing; The second is clarity, that is, the discourse should have a tendency to point of view and not be ambiguous.
Again, it is profound, that is, the language should not be too down-to-earth, and some high-end words are used in many paragraphs; Finally, there is novelty, that is, the writing should have bright spots, which is different from others.
Second, the method of the title. There are basic forms of title writing, one is: countermeasures, means, methods + subject words, and the other is: subject words + meaning, purpose, and effect.
3. Optimization of titles. The basic method can only ensure that you can write, but in order to write well, it is not enough to master the basic writing method, you also need to optimize it.
How the title is written:
1. Direct declarative title. Go straight to the topic, and state the information you want to express through the headline, such as "its C2C** is officially launched", "ResellerClub has become Asia's ** domain name registrar" and other titles that are directly promoted, mostly used for Shendig news-style advertorials, directly convey the soft information to be expressed, and the audience will understand it at a glance.
Second, the suspenseful title. With a suspenseful title, it can trigger the reader's thinking, so that the user can bring the author's thinking to guide him to read the article, just like the example "Under the new filing system, where should the individual webmaster go?" 》。
Because readers have such a mystery in their hearts, if they see such a title, they will have a feeling that they may find the answer in this article, and it can also arouse the thinking of some other readers who have not paid attention to such topics, so they will click in and read carefully.
3. Summarizing titles. This kind of title is also very popular with readers, giving people the feeling that reading such an article, the summary article is a summary of some other people's experience, and after reading it, you can take a lot of detours.
For example, "Top 10 Industries to Make Money on the Internet in 2010", "20 Things Women Must Do in Their Lives", this kind of title generally belongs to the experience sharing type of advertorial, and the attraction lies in the summary, which is liked by many readers.
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The title of the article is divided into empty words. Proper nouns to remember, the day of the week of the festival month. Newspapers, magazines and books, professional titles and titles. I always capitalize no matter in **, no problem.
You may have noticed that punctuation in English is different from punctuation in Chinese, so don't take it for granted! Let's take a look at the differences!
1.The full stop in English is a solid dot, while the full stop in Chinese is a small circle.
2.The ellipsis is 3 dots in English and 6 dots in Chinese.
3.There is no tonal number in English. To indicate a pause between shorter words in a dialectical sentence, Chinese is customary to use a pause, while English can only use a comma.
In Chinese, the conjunctions "and", "and", etc., cannot be preceded by a comma, while in English, a comma can often be used before the "and" or "or" that connects a series of juxtaposed items.
4.In Chinese, a colon is always used after words such as "so-and-so said" before direct speech, while English can use both commas and colons. When words such as "so-and-so said" are directly quoted, a full stop is used at the end of the quotation in Chinese, while a comma is generally used in English. Such as:
excuse me,madam,”said the farmer.
5.There is no book title number in English, and the title number is generally in quotation marks.
6.The hyphen cannot be written too long, and its length is equivalent to the width of one letter.
In the process of writing essays, students often encounter this situation: there is only a little space left at the end of a line, and they can't finish a word, and if they don't write, there is space, so they have to move. Are there any rules for migration?
1.Use a hyphen at the end of the line to move the line.
2.Monosyllabic words cannot be moved, regardless of length.
3.The abbreviation stove is fast and cannot be moved. Such as the United States) aren't etc.
4.Two-syllable words and polysyllabic words must be shifted at the segment, such as mem-berHowever, if a syllable has only one letter, it must be written in one line with other syllables, such as study, able cannot be transposed separately as stud-y, a-ble
5.The noun of the compound word is a monosyllabic word, and the line transfer is divided by words, such as classroom transfer to class-roomDerived words should be separated from the division of the affix and the original word, e.g., careful transfer is care-ful, and retell transfer is re-tell
6.Regardless of the number of syllables, titles, titles, and personal names should not be separated. Such as: Professor Lee, Green, etc.
7.Time, weights and measures, and monetary units should be treated as a single body and should not be moved separately. Such as: 8:, etc. should be written in one line, not opened.
8.If you need to move the date represented by "year, month, day", you can separate "month, day" from "year". For example, if you want to use May 5 and xx, you can't separate May and 5, but you can only split April 5 and XX into two lines.
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The title is the "first attraction" of the article. Giving your essay a fitting and vivid title is like the finishing touch, which can make the whole essay "live". A good title will make the reader's eyes light up and make them more interested in reading what follows.
How do you come up with a good title? We can start from the following aspects:
1. The memorization essay is based on the proposition of events.
Summarize the main line of events as the headline.
For example: "Straw Boat Borrowing Arrows", "Climbing Mount Tai in the Rain".
2. Writing about people and writing scenery essays with the characteristics of characters and scenes.
1. Famous celebrities, directly with the name proposition.
For example: "Baotu Spring", "Zhong Nanshan".
2. If the identity has special significance, the identity proposition is used.
For example: "My Dad", "Angel in White".
3. If the personality characteristics are prominent, the characteristics of the proposition.
For example: "Guilin Landscape in the World", "Stubborn Little Sentinel".
3. Name the essay after the theme.
Summarize the central idea of the article and refine the soul and spirit of the article.
For example: "We must fight for energy" and "Protecting the environment is protecting ourselves".
Fourth, the theme of time and place.
For example: "Unforgettable Weekend", "A Little Pond".
Fifth, the theme of penetrating objects.
For example: "Falling Peanuts", "The Foot of the Creeper".
6. Borrowing rhetorical devices to formulate questions.
Incorporate a variety of rhetorical devices into the title to make the title lively and interesting.
1. Parables. For example: "The Epidemic is the Rally Number", "Teachers Like Mother".
2. Anthropomorphism. For example: "The Embrace of the Moon", "The Expectation of the Trash Can".
3. Contrast. For example: "Old Bottle, New Wine", "I Can't" and "I Can".
4. Exaggeration. For example: "Love You with All My Might" and "Hand Can Pick the Stars".
5. Ask questions or rhetorical questions.
For example: Who said I was a stupid child? Lies? The truth! 》
6. Quote scriptures.
For example: "I don't know the true face of Lushan", "The "Tail Life Holding Pillar" in the New Era".
7. Use double entendres.
For example: ""Package" cures all diseases", "One "strict" is difficult and "forbidden".
7. Be open to novel thinking.
1. Cognitive unconventional, for example: "The Dissatisfied Are Always Happy".
2. Use buzzwords, such as: "What bad thoughts can little ants have?" 》
3. Make use of lyrics, such as: "Hey Mom, do you have a lot of question marks?" 》
Have you learned the above methods? Pay more attention to it and use it effortlessly. Practice the seven moves, kids!
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Writing ideas: The slanting sun is beautiful, add appropriate words, describe the feeling of writing, the semantics are smooth, and the logic is reasonable.
Text: 1. (Beautiful) slanting sun.
2. (Good-looking) slanting sun.
3. The sunset (in the evening).
4. (Beautiful) slanting sun.
5. (Wonderful) slanting sun.
6. (Graceful) slanting sun.
7. (Splendid) slanting sun.
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