What is a profession in PR and what is the position of PR?

It's a position like PR.

PR is an abbreviation for "public relationship", which refers to public relations, which is what we call "public relations".

Introduction to Public Relations:

Public relations (public relations, referred to as "public relations") is translated from the English "public relations", Chinese can be translated as "public relations" or "public relations", whether its literal meaning or its actual meaning is basically the same, refers to the communication and communication relationship between the organization and the public environment.

Public Relations is also an emerging major in China's higher education, offering courses from junior college, bachelor's degree to master's degree. There are many definitions of public relations, which generally refer to the management activities of a social organization that uses communication means to form a two-way communication between itself and the relevant public, so that both parties can achieve mutual understanding and mutual adaptation. This definition reflects that public relations is a communication activity as well as a management function.

Hello, I am Mr. Xiao Qi, a workplace service teacher, and my answer is: PR is the abbreviation of public relations, which translates to public relations in Chinese, which refers to the work of public relations management. In the industry, it is often referred to as a PR practitioner, PR manager or PR specialist.

Extended information: Public relations work is mainly responsible for the information transmission and communication between enterprises or institutions and the public, promote a good company's reputation and image, maintain the relationship between the company and all partners, improve the company's visibility and reputation, in order to achieve the company's brand communication and business objectives. Public relations work can involve advertising, news, marketing, customer service, publicity and other aspects, need to have strong communication skills, crisis handling skills, creative thinking skills, teamwork skills, etc., at the same time to have a wide range of social network relations, understand market information and current news, to respond to public relations challenges in a variety of different situations.

Hello, I am Mr. Xiao Qi, a workplace service teacher, and my answer is: PR is the abbreviation of public relations, which is a professional profession. Lead Tour Extended Information:

Public relations is a social relationship between social organizations and the part of the public that constitutes their living environment and affects their survival and development, and is a science in which an organization establishes a good relationship between internal and external employees and organizations in order to achieve a specific goal. According to Edward Bernays, public relations is a managerial function that establishes policies and procedures to gain public understanding and acceptance. It is a kind of conscious management activity.

The establishment of a good public relations in the organization requires the planning of good public relations activities to implement and achieve. Public relations is part of the long-term development strategy portfolio of the public relations body, his function is to evaluate the attitude of the public to the company or the organization, and then determine the policies and procedures, which need to meet the public interest and the individual or organization in line with the same, and finally formulate and implement the specific plan determined, and then improve the visibility and reputation of the subject, improve the image of the purpose, and finally Beijing may be able to make the relevant public understand and accept.

PR's profession is that of a publicist.

PR is the abbreviation of corporate public relations position, PR refers to public relations, also known as agency communication, mainly engaged in the management of consulting, planning, implementation and service of organizational information dissemination, relationship coordination and image management affairs. This includes the success of the organization, mitigating the impact of organizational failure, announcing changes, and so on.

Public relations officer refers to the practitioner who is engaged in the research, planning, implementation and evaluation of organizational information dissemination, relationship coordination and image management affairs, as well as consulting services. There are five levels, namely junior publicist, intermediate publicist, senior publicist, publicist, and senior publicist.

Job Responsibilities of PR:

Responsible for the company's external PR work, responsible for the planning of the first cooperation activity plan, expand and maintain the company's first resource network, according to the company's project needs, contact and invite all kinds of people, and maintain good relations with all walks of life.

In-depth excavation and expansion of its own brand, from the brand positioning, spiritual connotation, brand promotion and other aspects of the lack of comprehensive management.

According to the company's needs, organize news content, write articles, establish and maintain the release of daily news releases, and monitor and evaluate the publicity effect of releases.

Establish a ** archive, develop and maintain a relationship with key ** and journalists, and timely feedback ** cooperation intentions.

Conduct effective work in the event of a PR crisis to achieve the goal of brand building; Responsible for the management and implementation of public opinion monitoring activities.