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Anonymous users2024-02-07According to the theory of consumer behavior, when deciding what to produce, companies should first consider how useful the goods can bring to consumers. Utility is a psychological feeling that depends on the consumer's preference. Therefore, if an enterprise wants to make the products it produces can be sold and can be sold, it must analyze the psychology of consumers and meet the preferences of consumers.
Consumer preferences are determined first and foremost by the time of consumption. There are different consumer fashions in different eras, and for a company to succeed, it must not only understand the current consumer fashion, but also be good at discovering the future consumer fashion. In this way, we can understand the preferences and changes of consumers from consumer fashion, and develop products that can meet these preferences in a timely manner.
At the same time, consumer fashion is also influenced by advertising. A successful advertisement will lead to a new consumer fashion and sway consumer preferences. From the perspective of this society, it is consumer fashion and advertising that affect consumer preferences, but from an individual point of view, consumer preferences are influenced by personal positions and ethical values.
Therefore, when developing products, enterprises should be positioned at a certain group of consumers and develop products according to the hobbies of specific groups.
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Anonymous users2024-02-06Although it is confirmed that the demand curve arises naturally from the theory of consumer choice, the derivation of the blanking of the demand curve is not itself a theory of consumer behavior. Simply determining how people react to change doesn't require a rigorous analytical framework. However, consumer choice theory is extremely useful.
As we will illustrate in the next section, we can use this theory to more deeply determine the factors that determine family behavior.
Instant Answer Draw budget constraint lines and indifference curves for Pepsi and pizza. Illustrate what happens to the budget constraint line and consumer optimum when pizza** rises. Use your graph to divide this change into income effects and substitution effects.
Four applications. Now that we've established the basic theory of consumer choice, we can now use it to illustrate four questions about how the economy works. However, since each problem involves family decision-making, we can address these issues with the consumer behavior model we just proposed.
Are all demand curves sloping to the bottom right?
In general, when an item** goes up, people buy less. Chapter 4 refers to this normal behavior as the law of demand. This pattern manifests itself in the demand curve sloping to the lower right.
However, as far as economic theory is concerned, the demand curve also sometimes slopes to the upper right. In other words, consumers sometimes defy the law of demand and buy more when one item rises. To illustrate how this can happen, look at Figure 21-12.
In this example, in the hail hall, the consumer buys two items – meat and potatoes. Initially, the consumer budget constraint line was a straight line from A to B. The best advantage is c.
When the potato ** rises, the budget constraint line moves inward and is now a straight line from A to D. Now the best thing is e. It is important to note that the rise in potatoes has led consumers to buy more potatoes.
The basic characteristics of the consumer market are as follows: >>>More
When we configure the computer or upgrade the computer, the choice or replacement of the graphics card is a very important thing, because the performance of the graphics card is directly linked to the game experience, a good graphics card can bring a better gaming experience, but the better the performance of the graphics card, the more expensive, so how to choose the right graphics card for yourself is very important. <> >>>More
If two wait operations, i.e. wait(full) and wait(mutex), swap places, or signal(mutex) and signal(full) swap positions, when the buffer is full of k products. The producer has produced another product that will wait on the empty when it wants to deposit it in the buffer, but it already has the right to use the buffer. At this time, when the consumer wants to take the product, he will stay on the mutex and not get the right to use the buffer, resulting in the producer waiting for the consumer to take the product, while the consumer is waiting for the producer to release the right to use the buffer, and this mutual waiting will never end. >>>More
Consumers have the right to return their goods. According to the law, if the goods or services provided by the proprietor do not meet the quality requirements, the consumer may return the goods in accordance with the provisions of the state and the agreement of the parties, or require the proprietor to perform obligations such as replacement and repair. If there are no national regulations and the parties agree, the consumer can return the goods within seven days from the date of receipt of the goods; If the statutory conditions for terminating the contract are met after seven days, the consumer may promptly return the contract in a noisy manner, and if the statutory conditions for terminating the contract are not met, the operator may be required to perform obligations such as replacement and repair. >>>More
The 10 consumer psychology of consumers are: reaching a certain level or sense of identity, rewarding oneself, being a loser, socializing (hidden keys to catch up with fashion), competition, security, personal achievement, plasticity, respect for authority, and ignoring risks. >>>More