Can you provide some experience in cross border e commerce?

Can I participate in the contest without practical experience?

First, distinguish the difference between foreign trade and cross-border e-commerce.

At present, most of the foreign trade is communicated through the network, which can be understood as foreign trade e-commerce; However, the entire foreign trade transaction process has not changed much from traditional foreign trade, including inquiry, **, order, production, transportation, chartering and booking, customs declaration and commodity inspection, foreign exchange collection and settlement verification, etc., and the transactions of foreign trade e-commerce are offline.

Cross-border e-commerce refers to the transaction subjects of different customs borders, through the e-commerce platform to reach transactions, payment and settlement, and through cross-border logistics delivery of goods to complete the transaction of business activities, its sales model can be likened to the "international version of **", the difference is with the help of foreign platforms (such as: Amazon, eBay, we Tobox too) or domestic to foreign sales platforms (Alibaba, AliExpress, etc.), cross-border e-commerce is directly completed online. There is also a difference between 2B and 2C in terms of customer unit price, 2C orders are mostly small batches, even single pieces, and 2B customer unit price is generally higher.

2. What are the cross-border e-commerce platforms? What can an individual do?

Cross-border e-commerce platforms can be divided into different types such as B2B, B2C, C2C, and M2C, but they can be generally classified into two categories: 2B and 2C.

2B platform: The mainstream ones are Alibaba International Station, Amazon Business, DHgate, TradeKey, Made-in-China.com, EC21, Global Sources, etc., the buyers and sellers of these platforms are basically enterprises, and the main business fields are also different, so choose according to your needs.

2C platform: The common feature of the 2C platform is that the buyers are basically individuals, and the orders are mostly small batches, even single pieces; There are different types of sellers, there are large and medium-sized enterprises or brands, as well as small and micro enterprises and individuals, so if you want to do it yourself, these are more suitable.

3. Market selection.

Look at the market first and then select products, each market has its own characteristics, and the popular product categories are also different. Now there are more markets in Europe, America and Southeast Asia, and of course, there are also powerful sellers who will lay out multiple markets, multiple channels and platforms at the same time.

Fourth, the selection of products and the opening of stores.

It is recommended to use a company to open a store, which is a trend like a trademark. If it is an individual partnership to start a business, you can also register a company, after all, the cost is not high, and in a few years, maybe the cross-border e-commerce platform will require the seller to be a company! It will be more cumbersome to register at that point.

Open a store: a clever combination of third-party platform + self-built**.

For sellers who have just set foot in cross-border e-commerce, it is recommended to choose a third-party platform with a certain volume first. These platforms have well-established rules, and these rules are based on the long-term experience of the platform parties, which can best protect the interests of buyers first, and then maintain fair competition to the greatest extent.

In addition, the third-party platform has high traffic, and the organic traffic does not cost money, of course, if you want to do promotion and drainage to increase traffic, you must need to pay. However, the disadvantage of the third-party platform is that the bigger you play, the greater your strategic hidden dangers.

The cross-border e-commerce industry is a fast-growing field, with different laws, policies, and cultural differences between different countries and regions, so it is necessary to understand and adapt to various complex factors. The following are some experience sharing in the cross-border e-commerce industry:

Finding reliable business and logistics partners: The complexities that cross-border e-commerce needs to deal with are not only related to legal and policy differences between countries, but also logistics and logistics issues. Therefore, it is crucial to find a reliable business and logistics partner.

It is advisable to choose a local merchant and logistics company with a good reputation and reliable service to ensure that the products can be delivered on time.

Research your target market: Understanding the culture, needs and preferences of your target market is the key to successful cross-border e-commerce. Market research can help you understand the demand and competition in your local market to develop a more effective marketing strategy.

Managing language and cultural differences: Language and cultural differences are one of the most common barriers to cross-border e-commerce. It is advisable to hire a local translator or cultural consultant to ensure that your ** and product descriptions can have the greatest impact on the local area.

Pay attention to compliance and tax issues: There are many compliance and tax issues that cross-border e-commerce needs to consider, which need to be decided according to the specific regulations of the target market. It is advisable to consult with local legal and financial professionals before embarking on a business to ensure that your business is able to comply with local laws and regulations.

Develop your own brand: Branding is one of the key factors for the success of cross-border e-commerce. It is advisable to establish your own brand image in the local market and offer unique products and services to attract the attention and trust of local consumers.

1. First, learn more. There are still a lot of pits in the cross-border e-commerce industry, because there are a lot of ways in it, if no one leads you, you may take a lot of detours and waste a lot of time, it is recommended that you can find one, do cross-border e-commerce people to give you a lead, or you can find some cross-border e-commerce courses to listen to more, learn more, try to avoid falling into pits, avoid taking some detours, such as Xunyi Baiku Business School, there are many people in it to do experience courses to teach you how to do e-commerce.

2. 2. Find an organization. The second suggestion is that if you want to do cross-border e-commerce, you need to find an organization, that is, you need to join a circle, in this circle, to meet more friends who do cross-border e-commerce business, to meet more peers, to know more sellers, to communicate with them, chat with each other, and then to learn more about the industry, so that it will be of great help to you to do cross-border e-commerce by yourself, because after all, you do it alone, you are always in the dark.

3. The third focus is on the key and key. You must focus on doing cross-border e-commerce by yourself, because a person's energy is really very limited, Chun Yao and you don't want to do too many products, focus on a subcategory, focus on so many products, and there is to focus on one platform, because there are many cross-border e-commerce platforms, if you do too many platforms and too many miscellaneous, you have not experienced it at all, you may have done a good job in this one platform, and other platforms have fallen, or you have done a good job in one other platform. This platform has fallen again, so we must focus on single-mindedness, and after doing a good job of a platform, we must think about doing other brands, and to open up more markets, and when we open up more platforms, we must recruit people, and organize our own teams from individual singles.

With the continuous development of the Internet, we are not only limited to China when we do e-commerce operations, cross-border e-commerce has become one of the new popular channels. Let's take a look at the issues that need to be paid attention to in cross-border e-commerce operations.

1.Improve employee efficiency and pay attention to work saturation.

The number of employees cannot bring more benefits to the enterprise, but the quality of work and the ability to work efficiently of employees can bring a leap forward in the income of the enterprise. Whether you are an independent seller or a business seller with a certain business scale, you must recognize the importance of employee efficiency, improve management ability, reasonably distribute employee work, and improve employee job satisfaction.

2.Optimize product selection strategies and improve capital turnover.

For cross-border e-commerce sellers, on the basis of rigid needs, try to choose small and lightThe cost of shipping is not high. Goods can be shipped quickly, reducing costs and improving overall profit margins through high capital turnover.

3.Take a "hot model" as the core multi-operation strategy.

The reason why sellers choose to ship a large number of goods is also to impact 1-2 popular products, because the combination of popular products can bring the greatest profit to themselves. Therefore, the choice of daily products must also be carried out with the psychology of popular styles, do a good job of market research, do a good job of packaging popular styles, not let consumers create popular styles for you, but you consciously sell popular styles for consumers.

Once several popular products appear in your store, you'll find that the overall operation will be much less difficult, inventory pressure will be reduced, and profits will be greatly improved. The popular model will not only increase sales, but also greatly reduce our operating costs and improve our profit margins.

4.Refined operation, always pay attention to cost changes.

Many sellers are unable to achieve fine accounting in their operations, the costs are not clear, and the account accounting is also careless, and they seem to sell like others, but the results of their operations are much less than others. The main cost of running a cross-border store is: office dismantling costs.

Employee costs. logistics costs, etc.