The production of film and television topics, film and television production steps

Beijing Yunli Film and Television Advertising Culture Co., Ltd. is a film and television advertising producer integrating planning and creativity, production and shooting, and post-production. We work with various industries to grasp the pulse of the times and lead the trend of development. In the creative and communication industry, we follow the same principles and philosophies as you do:

Pragmatic and wonderful! Creativity is mainstream, process standardization, and effective creation of customer value, which is our unremitting pursuit. Yunli Film and Television Advertising Culture Company has been producing film and television advertisements for major brands, and has also produced image promotional videos for countless enterprises.

From whimsical TV commercials to lifelike 3D animations, from majestic corporate promotional videos to exciting TV direct sales films, Yunli Film and Television has always revealed its professional film and television production standards and has become a powerful advertising company leading the industry.

Scope of services. We provide professional creative planning, shooting, packaging, dubbing, and synthesis services for TV films. We have a deep industry background and have long-term cooperation with ** TV station, Beijing TV station, etc.

It also has a professional team composed of first-class creative planners, directors, choreographers, cameramen and announcers. We will integrate customer resources from the beginning of copywriting planning, compose unique and powerful ideas, and shoot and produce the best TV movies for you.

Promotional video. Film and television commercials, corporate promotional films, TV commercials, product promotion films, TV shopping films, TV program packaging, MV digital images.

Feature film. Enterprise feature films, product feature films, tourism promotion films.

Image film. Corporate image film, city image film, brand image film, product image film.

Branding. Corporate image planning and design, advertising, market research, event promotion.

Post-production. Post-editing, special effects synthesis, 3D animation, studio composition, dubbing, synthesis; Stunt shot production, program packaging, motion picture production, and intro production.

Overall design phase

1) Script. The first step in the production of any film is to create a script, but the script of an animated film is very different from a feature film script performed by live-action. In general, the dialogue in the film is important for the performance of the actors, while in the animated film, complex dialogue should be avoided as much as possible.

The most important thing here is to express visual action with pictures, and the best animation is achieved through comical movements, in which there is no dialogue, but visual creation stimulates people's imagination.

2) Storyboarding. According to the script, the director has to draw a story sketch similar to *** (storyboard drawing script) to show the actions described in the script. The storyboard is composed of several segments, each of which is composed of a series of scenes, a scene is generally limited to a certain location and a group of characters, and the scene can be divided into a series of units that are regarded as ** units'lenses, thus constructing the overall structure of a cartoon.

When the storyboard draws each storyboard, the action of the content, the time of the narration, the camera instructions, and the connection of the screen should be explained accordingly. In a typical 30-minute animation script, if you set up about 400 storyboards, you will have to draw a picture script of about 800 pictures - storyboard.

3) Filming tables. This is a schedule of the entire film production prepared by the director to guide the work of all parties in the animation creation collective in a unified and coordinated manner.

Design and production stage

1) Design. The design work is to determine the form and shape of the background, foreground and props on the basis of the storyboard, and complete the design and production of the scene environment and background map. In addition, it is necessary to design the characters or other characters, and draw a standard drawing of several different angles of each shape for other animators to refer to.

2) Audio. In the production of animation, because the action must match the **, the sound recording has to be done before the animation production. After the recording is completed, the personnel also need to accurately break down the recorded sound to the position of each picture, that is, the first few seconds (or images) to start speaking, how long the speech lasts, etc.

Finally, the entire sound process (i.e., the audio track) should be broken down into a bar table corresponding to the position of each picture and the sound for the animator to refer to.

Specific stages of creation

1) Original painting creation. Concept art creation is the animation designer who draws some of the key images of the animation. Usually a designer is only responsible for a fixed character or other role.

2) Intermediate illustration production. An intermediate illustration is a picture of two important positions or frames, usually a picture between two original drawings. The assistant animator creates a middle art, and the rest of the artists interpolate a connecting drawing of the character's movements.

The interpolated continuous action between the original drawings should be adapted to the specified action time so that the expression is close to the natural movement.

Filming and production stage

This stage is an important part of animation production, where any detail on the screen will be produced, which can be said to be a key step in determining the quality of the animation (the other is the design of the content, i.e., the script).

1.Step 1: Design & Conception.

The type, style, and theme of the production are conceived, and then concretized, and written in the form of a script. Draw.

2.Step 2: Filming & Production.

Shoot according to the script, and then rough cut, fine cut, add **, subtitles, etc.

Step 3: Modify and engrave the disk.

According to the customer's opinions, the modification, after approval, engraved out of the finished product.

According to the customer's opinions, the modification, after approval, engraved out of the finished product.

It's made with love clips, and it's very easy to use. It can fully meet your editing needs, and many cool film and television dramas on the Internet are made with love editing. There are also many works shared by great gods in the official community, you can go and check them out.

Briefly tell you how to calm the operation,**Import love clips,When editing,You can use the shortcut key Ctrl+E to open the timeline to accurately step on the point,Or through the keyboard's up, down, left and right arrow keys,Up and down is frame by frame,Left and right is five seconds。 When exporting, clips are automatically merged seamlessly.

If you add subtitles to the royal shirt, select the time point to add subtitles in the preview box, double-click**preview box, Mu Song can enter the subtitle content, and you can also add Hollywood special effects such as fireworks blooming, flamethrowing, and water drop impact with one click.

Mixed editing is very suitable for editing novices to practice, because the materials are ready-made, you only need to create two finch friends according to your own ideas, and now there are a lot of powerful two creative mixed editing on the Internet, everyone can go to observe and learn.

Novices must pay attention to the consistency of the style of film remixing. Because the mixed cutting spike leak has to edit multiple different materials, in order not to make the audience feel abrupt when **, the creator needs to match each shot.

Does the unit require it to be done? I can do it for you for a fee.

A specialized company engaged in the production of stunt transitions and films. It consists of a planning department, a marketing department, a film department, a disc production department, and a film and television post-production studio. China Television Media is a larger film and television company in Shenzhen, and the scope of film and television production:

1. Film and television commercials, feature films, and product introductions. 2. Filming and production of conferences, lectures, training, sports meetings, and large-scale evening parties. 3. Post-production non-editing (editing, soundtrack, dubbing, subtitles, stunt transitions, three-dimensional).

Fourth, event planning.

Film and television post-production is divided into editing, special effects, synthesis, and dubbing.

Editing includes: rough cuts, fine cuts, subtitles, audio compositing, etc.

Special effects include: 3D model animation, light rendering, fluids, particles, dynamics, etc. Composition includes: color grading, compositing, tracking, keying, erasing, 3D projection, digital painting and other dubbing including: dubbing, soundtrack, audio processing, audio synthesis, etc.

For the production of commercial films in general, it will be roughly divided into three steps:

One. Pre-filming work, including conception, storytelling, outlining, signing the director, budgeting, writing the script, looking at the location, finding actors, and deciding on the members of the production team.

Two. The work during the filming is carried out in an intensive manner under the direction of the director, and the executive producer supervises the financial expenses, the progress of the film, and all administrative matters. 3. Post-filming work, including editing, dubbing, soundtrack, subtitle design, trailer production, and pre-film promotion.

Three. Many Hollywood adventure movies require computer-based imagery (CGI) and must be produced by a very large number of 3D model designers, animators, motion painters, and others. However, a lower-budget independent film, which is likely to be produced only by a small team of workers, is often paid at a lower rate.

Every part of the world uses a variety of different techniques, performances and genre styles for filmmaking, and there are very different budget ranges, from documentaries funded by counties and cities in Chinese mainland** to entirely profit-driven filmmaking within the studio system in the United States.

In China, the establishment of a film production company and the production of a film (referring to the public distribution and screening) must be approved. According to the Interim Provisions on the Access of Film Enterprises issued by the State Administration of Radio, Film and Television in June 2004, "the State allows domestic companies, enterprises and other economic organizations (excluding foreign-invested enterprises) to set up film productions. To apply for the establishment of a film production company, domestic companies, enterprises, and other economic organizations shall submit an application to the State Administration of Radio, Film and Television.

And there are declaration conditions and procedural requirements. For those who meet the requirements of the article, a "Film Production Permit" or "Film Production Permit (Single Film)" will be issued.

Do you have any knowledge about film and television production? The above is our sharing today, more related content, welcome to pay attention to this platform! Global Ivy will always be by your side.

1. A must-have for film and television post-editing practitioners

1.An eyesight to find the best expressions and movements in a limited number of materials.

2.The ability to cut clips and discover how they connect to the next frame.

3.Use the ability to visualize and choose** to create creativity in melodies and plots.

4.The editor also needs to give a sense of movement to the film, which is made up of continuous still images, to breathe life into the image.

5.The editor will naturally find the best expression in the many shots, and find out which point is the cut point, which is the melody of the editing. At the same time, the whole picture of the work will be slowly revealed in a large number of photographic materials.

Through the material, you can see what the work should look like.

2. How to find a clip point

Where should I cut and join? Finding the cut point is undoubtedly one of the most important tasks for the editor, and it is a bit of a matter of attention, which is the apex of the picture. The apex of the picture refers to the turning point of the picture as the movement and expression, such as the moment when the character's arms are fully extended, when the head is bowed after nodding and greeting, when the sphere rises and is about to fall, and so on.

An image is a succession of still images, and the image on the film appears to be dynamic because the film in front of it forms a residual image in the human eye. Therefore, the more intense the movement, the more intense the cut, at the apex of the picture or at the moment before the action begins, it will produce a strong residual image effect on the film behind, leaving a deep impression on Guan Chunfengzhong.

3. Cutting points that create a sense of melody

Let's take the action of flipping a book as an example and take a look at the way to find the cut point. If you start shooting from a state where the action is completely stopped, you will faithfully shoot the action of flipping the book from the beginning to the end, so that the audience will know that it is the action of flipping the book at a glance. However, it is not enough to make the image clear and understandable, and the sense of melody and comfort are also indispensable.

So what exactly should be done? We chose the initial cutting point in the state where the flipbook action has already begun. If you break down the action of flipping a book into 1 24 screens, then cut out the first 3 or 4 pieces as the starting cutting point.

This change has no effect on understanding the action of the flipbook, on the contrary, it can also express the melody and comfort of the action. This editing method can also be applied to other images.

The above are the tips and methods for film and television production.