Recommend management methods for small and medium sized enterprises.

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Yingkebao is an Internet software product launched by Kingdee Friends Network for marketing services for small enterprise customers.

Brief introduction. Background.

The Five Hearts of Small Businesses.

1: What do small businesses care about most? The most concerned is the feedback of customer needs and whether the product is profitable.

Three major problems in marketing management of small enterprises.

Sharp. 2: What bothered small businesses the most? How is the performance of the marketing department improving?

3: What bothers small businesses the most? Where are the customers.

4: What is the most painful thing about small businesses? The salesman took the customer.

5: What worries small businesses the most? The service is not good, and the loss of old customers is serious.

Three major problems in the marketing management of small and medium-sized enterprises.

1: What should I do if it is difficult to develop new customers?

There are a lot of customer information, but it is difficult to turn into sales opportunities, and it is difficult to develop new customers.

2: What should I do if it is difficult to improve the sales team?

The salesman is busy every day, but the sales performance just can't go up.

3: What should I do if it is difficult to maintain old customers?

Competition is fierce, but the loss of old customers is difficult to detect in time.

Brief introduction. Welcome Treasure helps.

Welcome Treasure logo

1] Small enterprises can quickly tap customers, accurately analyze customers, manage customers in a unified manner, market customers accurately, and serve customers intimately. Easy to install, maintenance-free, easy to operate! It is a good helper for small business owners to manage customers efficiently and save time and effort to make money.

With the core criterion that small enterprises urgently need to expand the scale of customers and effectively improve the second purchase rate of customers, Yingkebao is a new type of Internet-based service based on the essence of Kingdee Group's 17 years of management services and the practice of 800,000 corporate customers.

Three major features. Provide a variety of practical marketing tools to enhance sales capabilities; Internet-based services, remote office and mobile office anytime, anywhere; Break the pricing model of the number of users and completely reduce the cost of enterprise use.

Four highlights. 1.Simplicity – hassle-free accessibility.

Don't worry, many of the enterprise management is a common problem, and to solve these common problems, your management level will reach a very high level, and these common problems have actually been solved by experts for the enterprise, and provided to you in the form of a set of enterprise management documents, so that you can use it, you can solve at least 80% of the problems, you can check the "introduction of the labor contract of Laujies".

Small business management methods and tips are as follows:

1. Results-oriented management focuses on the pursuit or achievement of results. One of the principles of inspection management is: whether the goal has been achieved and whether the task has been completed.

Of course, this principle does not apply in all situations, and managers should focus their energy and attention on what "works".

2. Grasp the whole The reason why managers become managers is because they look at the overall situation, focus on the whole, and regard the overall development as their own responsibility. Managers should understand that they should not start from their own position, but should focus on how to use the knowledge, abilities and experience derived from the position to serve the whole effect.

3. Focus on the essentials The key to focusing on the essentials is to focus on a few things that really matter. Many managers are keen to find the so-called "secret recipe", which is actually a risky behavior. If there is a "secret ingredient", it is that focusing on the main points should be the most important.

The ability to focus on the main points, skill and discipline are typical of high efficiency.

4. Exploiting Advantages Exploiting merits refers to exploiting existing merits, rather than those that need to be re-established and developed. But in reality, many managers tend to focus on the opposite aspect, that is, to develop new strengths, rather than exploiting existing ones. If this is the case, even if the management method is very skillful and looks scientific, the management mistakes caused are irreparable.

5. Mutual trust How to create a harmonious and perfect working atmosphere within your own department or organization? Some managers do what the textbook says, but the results are not very good. In fact, as long as the manager can win the trust of others around him, then the working atmosphere of the department or organization he manages will be harmonious.

What kind of management approach do you need for small business management? What kind of management approach do you need for small business management? Small business management requires a systematic, mind-blowing management approach.

1.Establish a system and operate by process. The biggest disadvantage of a small business is that it --- casual.

Everyone likes to do things their own way and like to make sense. It is necessary to establish a unified standard of doing things and acceptance standards. Otherwise, all the mistakes happen, the person in question will say "I thought ...

2.The second biggest disadvantage of small businesses is the high turnover of talent. After the standard is completed, it will become a "battalion with iron and flowing water", and the normal operation will not be terminated because of the departure of individual employees.

So, the first point is very, very critical. However, the process must be realistic, and must not copy the operation side code method of large companies, otherwise, it will fail because the surrounding links are not perfect enough! 3.

Operate people's hearts. "Water can carry a boat, and water can overturn a boat." Small enterprises have no advantage in attracting and retaining talents, and the training time for talents is too long, and the effect is not necessarily good.

Therefore, the management of people's hearts is very important. Be sure to use 'empathy', put yourself in the employee's shoes to see the problem, analyze the problem, and solve the problem. 4.

The angle from which employees look at problems is definitely not the same as the angle from which the boss looks at problems, otherwise employees are all bosses, even if many employees' views are very one-sided, or low-level, but you still have to accept this fact calmly and guide it carefully. Good communication can only be achieved by using 'empathy'. Only when customers and employees are satisfied is the situation of sustainable development.

Enterprise management was communication in the past, communication is still communication now, and it will also be a ditch hand in the future." Do you understand this explanation?

First, establish a system and rely on processes to operate. The biggest disadvantage of a small business is that it --- casual. Everyone likes to do things their own way and like to make sense.

It is necessary to establish a unified standard of doing things and acceptance standards. Otherwise, all the mistakes happen, the person in question will say "I thought ...

The second biggest disadvantage of small businesses is the high turnover of talent. After the standard is completed, it will become a "battalion with iron and flowing water", and the normal operation will not be terminated because of the departure of individual employees.

So, the first point is very, very critical. However, the process must be realistic, and the operation methods of large companies must not be copied, otherwise, it will fail because the surrounding links are not perfect enough!

Second, manage people's hearts. "Water can carry a boat, and water can overturn a boat." Small businesses have no advantage in attracting and retaining talent, and the training time is too long, and the effect is not necessarily good.

Therefore, the management of people's hearts is very important. Be sure to use 'empathy', put yourself in the employee's shoes to see the problem, analyze the problem, and solve the problem. Because, the angle from which employees look at problems is definitely different from the perspective from which the boss looks at problems, otherwise employees are all bosses, even if many employees' views are very one-sided, or low-level, but you still have to accept this fact calmly and guide it carefully.

Good communication can only be achieved by using 'empathy'. Only when customers and employees are satisfied is the situation of sustainable development. "Enterprise management was communication in the past, communication is still communication, and it will be communication in the future."

Third, in fact, it is a result of the above two points--- the cultivation of the middle level. The middle layer is the backbone. The growth of the middle level is the key to the operational efficiency of the enterprise.

If the middle level does not grow, the execution is absolutely poor, and all things must be done or tracked by the boss himself, which is tired and the effect is even worse.

In summary, the purpose of management is prevention, system, and talent training are all fire prevention work, otherwise, you can only fight fires every day.