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The newcomer feels almost playless. This thing is based on relationships, interpersonal networks, it is important to know more people, business is slowly accumulated, don't worry at the beginning, wait for people to know more, naturally someone will ask you about business.
The trick is to have a thick skin, strong ability to resist blows, good psychological quality, and the style of speaking is not important, but the expression should be clear, and saying it to yourself before saying it can reduce the error rate. Often run the business will find that it is difficult to get involved with the little ghosts, the big ghosts are difficult to see, often do not see the person in charge, and before the communication, the lowly ghosts will reject themselves, so spare those little ghosts, how to get close to the person in charge is important.
Finally, running a business is very tiring, the key is to be tired, and it feels very uncomfortable at the moment when others reject you, so I hope you can maintain a good attitude, after all, work is not everything.
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I don't know what kind of advertising you do?! If it's for a small company, you can't go wrong with a direct visit. If it is aimed at a large enterprise unit, you can directly contact their advertising planning department, and some sales department manages advertising.
Then it's up to you to try hard to find the head of the department. In general, it takes several ** visits to get in touch. One special case is that your inventory is exactly what they need, and they'll reach out to you.
Therefore, the most important thing in choosing an advertising company is to choose the company's ** resources, and the rest is up to you.
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1. To have a good ideological and moral quality to be a salesman often to coerce a lot of money, some are cash or bills of exchange, if the thinking is not correct, it will bring unnecessary losses to the company.
2. To have solid marketing knowledge Business personnel are not only to do their own business, but to stand at a certain height to consider how to operate their own market benignly, and the cost will be the lowest. This also lays a solid foundation for his future promotion to a business manager.
3. To have the spirit of hardship and hard work As a salesman, I think that only by suffering from others can we earn money that others can't earn, and the effect of visiting 2 customers and 5 customers every day is completely different.
4. To have good eloquence to persuade customers to buy their own products, in addition to competitive product quality and quality, how to speak with the mouth of the salesman, how to make their language both artistic and logical.
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Advertising companies are divided into three types according to their business scope:
One is an advertising production company. The company integrates design and production, generally does not do planning, this kind of advertising company is generally small, and the company's business can be an advertiser or an advertising planning company or an advertising publishing company.
The second is an advertising planning company. Focusing on planning and consulting, the company's corporate image planning, new product image planning and some celebrations are within its business scope, and the sponsorship you mentioned above also belongs to the business scope of such companies. The company pays attention to conceptual planning, and generally does not have a production unit or a publishing unit.
However, there are designers and the quality is high, and the company is relatively large.
The third is an advertising company. Mainly for the media ** company, mainly for advertisers to publish advertisements on **. There are no designers or fewer designers.
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Depending on the size of the advertising agency, the business in charge is also somewhat different. Some are professional and only responsible for one or two businesses, while some large advertising agencies are responsible for many businesses at the same time. The general business includes market research, advertising creativity, advertising copywriting, advertising design and production, marketing planning, etc.
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The first point: you need to understand how much scope your company can radiate, secondly, what kind of advertising you can do, what services you can provide to customers, or what publicity channels you haveSecond: find personal recommendations in areas with a high advertising replacement rate
The first large-scale supermarket, such as Wanda, you can contact the shopping mall, you can also contact the brand store inside the second home building materials brand, now the home building materials brand is engaged in activities every month, advertising materials are replaced quickly, you can go to the building materials city or furniture brand to do push, door-to-door recommendation yourself. Everything needs to be paid first, and Chunyuan will be rewarded. Looking forward to your success.
Advertising Agency Business Scope:
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1. Blue cursor
BlueFocus is a data technology company that empowers enterprises to operate intelligently in the era of big data and social networks, with businesses involving marketing services, digital advertising and international business, covering marketing communications and data-based smart management, covering major markets around the world. Founded in July 1996 and headquartered in Beijing, BlueFocus has 23 sub-district offices across the country. >>>More