What is the differential order pattern What are the characteristics of the differential order patter

The characteristics of the differential order pattern are: egoism, the relativity of the public and private groups, the ethics of particularism, the rule of man, and the rule of elders.

1. Egoism.

In this relationship pattern, the self is always the center of this relationship, and all values are centered on the "self".

2. The relativity of the public, private and self-esteem.

In this pattern, standing in any circle, looking inward can be said to be a public and a group; Looking outward, it can be said that it is selfish and selfish. There is no clear line between the two.

3. Particularist ethics.

Both morality and law in China have to be scaled to a certain extent depending on the relationship between the object imposed on oneself, and all universal standards do not work.

4. People rule society. The force used to maintain order is not the law, but the historical tradition of human relations.

5. Rule by elders.

It is a power structure that includes complex elements such as undemocratic tyrannical power, democratic consent power, and indoctrination power. The institutional arrangements and power operations in traditional Chinese society are based on such a model of social relations.

Differential order pattern"YesFei Xiaotongproposed, occurs in kinship, geographical relations, etcSocial RelationsIn the social pattern of the good sailman himself as the center, it is pushed away like water ripples, pushing farther and farther, pushing thinner and thinner, and can release and retract, stretch and contract, and it produces different circles with the changes of time and space in which it lives.

The size of the circle is directly proportional to the strength of the size of the above factors. The larger the kinship organization, the larger the circle, and its attribute rules are based on ethical seniority. The closer the geography, the easier it is to form a circle of poor sedan orders.

The level of economy and political status is the most important factor in the formation of circles, which symbolizes the size of power.

Communication Background of Differential Order Pattern Marketing Theory:

The advertising of enterprises in rural areas may bring the risk of information asymmetry to consumers, so that rural consumers continue to avoid advertising. In fact, simply avoiding advertising will not make businesses helpless. Gives him a headache.

As rural consumers avoid advertising, they have a better way to collect information on their needs. That is the convenience that the above-mentioned differential order pattern provides to rural consumers.

The central characters of the differential order pattern generally have good judgment and the ability to search and identify information, so the people in their circle can always obtain useful information from it. This is especially true in such rural social circles, which have a clear discrepancies in order.

The pressure of climbing psychology and group norms, coupled with the limited ability of individuals, do not dare to break away from the group, and always try to maintain the same opinion with the group leaders and members. Strive to be recognized by the group of friends, so as not to be rejected from the circle and isolated.

Differential order patternIt aims to describe the interpersonal pattern of intimacy and distance, like a ripple on the water, extending from oneself, circle by circle, according to the distance from oneself to divide intimacy. The term "differential order pattern" isFei XiaotongThe old gentleman proposed to describe the interpersonal pattern of intimacy and proximity, like a halo spreading on the water, extending from himself, circle by circle, according to the distance from himself to divide intimacy.

Mr. Fei Xiaotong dissected traditional Chinese society and used the method of social structure analysis, which is a common method in sociology. Before Mr. Fei, the French sociologist Durkheim.

The concepts of "organic solidarity" and "mechanical solidarity" were used to distinguish between traditional and modern societies.

In order to distinguish between traditional Chinese society and modern society more accurately, Mr. Fei proposed the concepts of "differential order pattern" and "group pattern", among which the "differential order pattern" is especially unique to Mr. Fei and has been accepted by the international sociological community. Regarding the difference between the differential order pattern and the group pattern, he made an analogy: Western society is based on the individual, and the relationship between people is like a bundle of firewood, several into a handful, several into a bundle, several into a bundle, clearly organized, into a group state.

China's rural society is based on patriarchal groups, and the relationship between people is based on kinship.

The network relationship of the main axis is a differential order pattern. In the differential order pattern, everyone forms a network centered on themselves. It's like throwing a stone into a lake, with the stone (individual) as the center point, forming a circle of ripples around it, and the distance of the ripples can mark social relations.

of intimacy. Don't underestimate this metaphor, it is through this metaphor and the concept of "differential order pattern" that it represents.

Differential order patternIt was proposed by Fei Xiaotong, and it occurred in kinship, geographical relationship, etcSocial RelationsThe social pattern of self-centeredness is pushed away like water ripples, pushed farther and farther, thinner and thinner, and can be released and retracted, stretched and contracted, and it produces different circles with the changes of time and space in which it lives.

The differential order pattern is used to describe the interpersonal pattern of various distant relatives between people in traditional Chinese society. He described interpersonal relationships in traditional Chinese society.

The composition, just like the ripples generated from the inside to the outside by the stone landing point when throwing stones on the water surface, extends from the center of the circle representing itself, and extends out from itself, according to the distance of the water waves in a circle, to distinguish the crowd from their own intimacy.

The difference order pattern makes a sentence.

1. Construction in the new countryside.

In the background, it is hoped that farmers will make a rational choice under the pattern of differential order.

2. The "differential order pattern" precedes the individual and determines the individual's behavior to a certain extent, and the individual in action creates a new "differential order pattern".

3. The interpersonal relationship structure of the "differential order pattern" of rural society, the closed and self-sufficient agricultural economy and the traditional culture represented by the family culture.

All of them provide a solid foundation for the emergence and existence of such non-institutional factors in rural society.

4. Western developed countries.

Most of the realization of parents' right to choose schools follows the principle of differential order.

Hello, the "difference order pattern" is proposed by Fei Xiaotong, which occurs in social relations such as kinship and geographical relations, and takes oneself as the center to push away like water ripples, pushing farther and farther, pushing thinner and thinner, and can release and receive, stretch and shrink the social pattern, and it produces different circles with the changes in time and space in which it lives. Mr. Fei Xiaotong expressed the concept of differential order pattern in this way: "Our pattern is not a bundle of clearly tied firewood, but a circle of ripples that occur when a stone is thrown on the water.

Each person is at the center of the circle to which his social influence has been pushed. What is pushed by the ripples of the circle is connected. The circle that each person uses at a certain time and place is not necessarily the same ......With "self" as the center, like a stone thrown into the water, the social relationship with others is not like the molecules in a group, everyone stands on a plane, but like the ripples of water, pushing out in a circle, pushing farther and thinner.